{"id":12495,"date":"2026-01-30T16:39:49","date_gmt":"2026-01-30T03:39:49","guid":{"rendered":"https:\/\/webzilla.global\/cn\/?p=12495"},"modified":"2026-01-30T16:58:37","modified_gmt":"2026-01-30T03:58:37","slug":"local-citations-map-seo-impact","status":"publish","type":"post","link":"https:\/\/webzilla.global\/cn\/local-citations-map-seo-impact\/","title":{"rendered":"\u4ec0\u4e48\u662fLocal Citations\uff1f\u5b83\u5bf9Map SEO\u6709\u4ec0\u4e48\u5f71\u54cd\uff1f"},"content":{"rendered":"\r\n

\u4ec0\u4e48\u662fLocal Citations\uff1f\u5b83\u5bf9Map SEO\u6709\u4ec0\u4e48\u5f71\u54cd\uff1f<\/h1>\r\n\r\n\r\n\r\n

\u5728\u672c\u5730\u641c\u7d22\uff08Local Search\uff09\u4e0eGoogle\u5730\u56fe\u6392\u540d\uff08Map SEO<\/a>\uff09\u4e2d\uff0cLocal Citations\uff08\u672c\u5730\u5f15\u7528\uff09\u662f\u4e00\u4e2a\u7ecf\u5e38\u88ab\u63d0\u53ca\u3001\u5374\u53c8\u88ab\u4e25\u91cd\u4f4e\u4f30\u7684\u6838\u5fc3\u56e0\u7d20\u3002<\/p>\r\n\r\n\r\n\r\n

\u5b83\u5e76\u4e0d\u662f\u4e00\u4e2a\u201c\u4f18\u5316\u6280\u5de7\u201d\uff0c\u800c\u662fGoogle\u5224\u65ad\u4e00\u5bb6\u4f01\u4e1a\u662f\u5426\u771f\u5b9e\u5b58\u5728\u3001\u503c\u5f97\u4fe1\u4efb\u3001\u53ef\u4ee5\u53c2\u4e0e\u672c\u5730\u6392\u540d\u7ade\u4e89\u7684\u57fa\u7840\u4fe1\u53f7\u4e4b\u4e00\u3002<\/p>\r\n\r\n\r\n\r\n

\u5982\u679c\u8bf4\u5185\u5bb9\u3001\u8bc4\u4ef7\u548c\u5916\u94fe<\/a>\u51b3\u5b9a\u4e00\u5bb6\u4f01\u4e1a\u201c\u6392\u5728\u7b2c\u51e0\u540d\u201d\uff0c\u90a3\u4e48Local Citations\u51b3\u5b9a\u7684\uff0c\u662f\u4f60\u662f\u5426\u6709\u8d44\u683c\u88ab\u6392\u8fdb\u699c\u5355\u3002<\/p>\r\n

 <\/p>\r\n

 <\/p>\r\n\r\n\r\n\r\n

\u4e00\u3001\u00a0 \u4ec0\u4e48\u662fLocalCitations\uff1f<\/h2>\r\n\r\n\r\n\r\n
\"\"<\/figure>\r\n\r\n\r\n\r\n

Local Citation\uff08\u672c\u5730\u5f15\u7528\uff09\u6307\u7684\u662f\u4f01\u4e1a\u7684\u57fa\u7840\u7ecf\u8425\u4fe1\u606f\u5728\u7b2c\u4e09\u65b9\u5e73\u53f0\u4e0a\u7684\u516c\u5f00\u5c55\u793a\u4e0e\u5f15\u7528\uff0c\u8fd9\u4e9b\u4fe1\u606f\u53ef\u88ab\u641c\u7d22\u5f15\u64ce\u6293\u53d6\uff0c\u5e76\u7528\u4e8e\u9a8c\u8bc1\u4f01\u4e1a\u7684\u771f\u5b9e\u6027\u3001\u7a33\u5b9a\u6027\u4e0e\u672c\u5730\u5173\u8054\u6027\u3002<\/p>\r\n\r\n\r\n\r\n

\u5728\u672c\u5730\u641c\u7d22\u4e0eMap SEO\u4f53\u7cfb\u4e2d\uff0cLocal Citation\u672c\u8d28\u4e0a\u662f\u4e00\u79cd\u201c\u5b9e\u4f53\u5b58\u5728\u8bc1\u660e\uff08Entity Validation Signal\uff09\u201d\uff0c\u7528\u4e8e\u5e2e\u52a9\u641c\u7d22\u5f15\u64ce\u786e\u8ba4\uff1a\u8be5\u4f01\u4e1a\u662f\u5426\u771f\u5b9e\u5b58\u5728\u3001\u662f\u5426\u957f\u671f\u7a33\u5b9a\u7ecf\u8425\u3001\u4ee5\u53ca\u662f\u5426\u5177\u5907\u660e\u786e\u7684\u5730\u7406\u5f52\u5c5e\u3002<\/p>\r\n\r\n\r\n\r\n

1.LocalCitation\u7684\u6838\u5fc3\u7ec4\u6210\uff1aNAP<\/a><\/h3>\r\n\r\n\r\n\r\n
\"\"<\/figure>\r\n\r\n\r\n\r\n

NAP\u662fLocal Citation\u4e2d\u6700\u57fa\u7840\u3001\u4e5f\u662f\u6700\u5173\u952e\u7684\u7ed3\u6784\u5355\u5143\uff0c\u5305\u62ec\uff1a<\/p>\r\n\r\n\r\n\r\n

Name\uff08\u4f01\u4e1a\u540d\u79f0\uff09<\/p>\r\n\r\n\r\n\r\n

\u4f01\u4e1a\u5728\u6cd5\u5f8b\u4e0e\u5546\u4e1a\u5c42\u9762\u4f7f\u7528\u7684\u6b63\u5f0f\u540d\u79f0\uff0c\u9700\u5728\u6240\u6709\u5e73\u53f0\u4fdd\u6301\u5b8c\u5168\u4e00\u81f4\u3002<\/p>\r\n\r\n\r\n\r\n

Address\uff08\u5b9e\u4f53\u5730\u5740\uff09<\/p>\r\n\r\n\r\n\r\n

\u4f01\u4e1a\u5b9e\u9645\u7ecf\u8425\u6216\u5bf9\u5916\u670d\u52a1\u7684\u7269\u7406\u5730\u5740\uff0c\u7528\u4e8e\u5730\u7406\u5b9a\u4f4d\u4e0e\u8ddd\u79bb\u8ba1\u7b97\u3002<\/p>\r\n\r\n\r\n\r\n

Phone\uff08\u8054\u7cfb\u7535\u8bdd\uff09<\/p>\r\n\r\n\r\n\r\n

\u53ef\u88ab\u957f\u671f\u9a8c\u8bc1\u7684\u4e3b\u8054\u7cfb\u65b9\u5f0f\uff0c\u7528\u4e8e\u5b9e\u4f53\u8bc6\u522b\u4e0e\u4fe1\u4efb\u5224\u65ad\u3002<\/p>\r\n\r\n\r\n\r\n

\u641c\u7d22\u5f15\u64ce\u4f1a\u901a\u8fc7\u5bf9\u4e0d\u540c\u5e73\u53f0\u4e0aNAP\u4fe1\u606f\u7684\u4e00\u81f4\u6027\u6bd4\u5bf9\uff0c\u6765\u5224\u65ad\u8fd9\u4e9b\u5f15\u7528\u662f\u5426\u6307\u5411\u540c\u4e00\u4e2a\u771f\u5b9e\u5546\u4e1a\u5b9e\u4f53\u3002<\/p>\r\n\r\n\r\n\r\n

2.\u5e38\u89c1\u7684\u6269\u5c55Citation\u4fe1\u606f<\/h3>\r\n\r\n\r\n\r\n

\u5728\u5b9e\u9645\u5e94\u7528\u4e2d\uff0cLocal Citation\u901a\u5e38\u4e0d\u4ec5\u9650\u4e8eNAP\uff0c\u8fd8\u53ef\u80fd\u5305\u542b\u4ee5\u4e0b\u8865\u5145\u5b57\u6bb5\uff1a<\/p>\r\n\r\n\r\n\r\n

\u4f01\u4e1a\u5b98\u7f51URL<\/p>\r\n\r\n\r\n\r\n

\u7528\u4e8e\u52a0\u5f3a\u4f01\u4e1a\u5b9e\u4f53\u4e0e\u5b98\u65b9\u7f51\u7ad9\u4e4b\u95f4\u7684\u5173\u8054\u5173\u7cfb\u3002<\/p>\r\n\r\n\r\n\r\n

\u5546\u4e1a\u7c7b\u522b\uff08Business Category\uff09<\/p>\r\n\r\n\r\n\r\n

\u5e2e\u52a9\u641c\u7d22\u5f15\u64ce\u7406\u89e3\u4f01\u4e1a\u7684\u670d\u52a1\u7c7b\u578b\u4e0e\u884c\u4e1a\u5f52\u5c5e\u3002<\/p>\r\n\r\n\r\n\r\n

\u8425\u4e1a\u65f6\u95f4\uff08Opening Hours\uff09<\/p>\r\n\r\n\r\n\r\n

\u4f5c\u4e3a\u7ecf\u8425\u7a33\u5b9a\u6027\u4e0e\u670d\u52a1\u53ef\u7528\u6027\u7684\u8f85\u52a9\u4fe1\u53f7\u3002<\/p>\r\n\r\n\r\n\r\n

\u5546\u6237\u7b80\u4ecb\u6216\u63cf\u8ff0\uff08\u53ef\u9009\uff09<\/p>\r\n\r\n\r\n\r\n

\u7528\u4e8e\u589e\u5f3a\u8bed\u4e49\u7406\u89e3\uff0c\u4f46\u4e0d\u5c5e\u4e8e\u6838\u5fc3\u9a8c\u8bc1\u8981\u7d20\u3002<\/p>\r\n\r\n\r\n\r\n

3.Local Citation\u662f\u5426\u5fc5\u987b\u5305\u542b\u53cd\u5411\u94fe\u63a5\uff1f<\/h3>\r\n\r\n\r\n\r\n

\u4e0d\u9700\u8981\u3002Local Citation\u4e0e\u4f20\u7edfSEO<\/a>\u4e2d\u7684\u53cd\u5411\u94fe\u63a5\uff08Backlink\uff09\u5728\u529f\u80fd\u4e0a\u6709\u672c\u8d28\u533a\u522b\uff1a<\/p>\r\n\r\n\r\n\r\n

Citation\u7684\u6838\u5fc3\u4f5c\u7528\u662f\u5b9e\u4f53\u9a8c\u8bc1\u4e0e\u4fe1\u606f\u786e\u8ba4\uff0cBacklink\u7684\u6838\u5fc3\u4f5c\u7528\u662f\u6743\u5a01\u4f20\u9012\u4e0e\u6392\u540d\u52a0\u6743\u3002<\/p>\r\n\r\n\r\n\r\n

\u5373\u4fbfCitation\u53ea\u662f\u7eaf\u6587\u672c\u5f62\u5f0f\uff0c\u53ea\u8981\u5176\u4fe1\u606f\u7ed3\u6784\u6e05\u6670\u3001\u6765\u6e90\u53ef\u4fe1\u3001\u4e14\u53ef\u88ab\u641c\u7d22\u5f15\u64ce\u6293\u53d6\uff0c\u5b83\u4f9d\u7136\u5177\u5907\u660e\u786e\u7684SEO\u4ef7\u503c\uff0c\u5c24\u5176\u662f\u5728Map SEO\u4e0e\u672c\u5730\u6392\u540d\u573a\u666f\u4e2d\u3002<\/p>\r\n\r\n\r\n\r\n

4.Local Citation\u7684\u672c\u8d28\u89d2\u8272<\/h3>\r\n\r\n\r\n\r\n

\u4ece\u641c\u7d22\u5f15\u64ce\u89c6\u89d2\u6765\u770b\uff0cLocal Citation\u5e76\u4e0d\u662f\u201c\u8425\u9500\u4fe1\u53f7\u201d\uff0c\u800c\u662f\u4e00\u79cd\u57fa\u7840\u4fe1\u4efb\u4fe1\u53f7\uff1a<\/p>\r\n\r\n\r\n\r\n

\u591a\u4e2a\u72ec\u7acb\u3001\u53ef\u4fe1\u7684\u5e73\u53f0\u53cd\u590d\u3001\u7a33\u5b9a\u5730\u6307\u5411\u540c\u4e00\u7ec4\u4e00\u81f4\u7684NAP\u4fe1\u606f=\u4e00\u4e2a\u53ef\u4fe1\u7684\u672c\u5730\u5546\u4e1a\u5b9e\u4f53<\/p>\r\n\r\n\r\n\r\n

\u8fd9\u4e5f\u662f\u4e3a\u4ec0\u4e48\u5728\u672c\u5730\u641c\u7d22\u4e2d\uff0cCitation\u7684\u8d28\u91cf\u4e0e\u4e00\u81f4\u6027\uff0c\u5f80\u5f80\u6bd4\u6570\u91cf\u672c\u8eab\u66f4\u91cd\u8981\u3002<\/p>\r\n

 <\/p>\r\n

 <\/p>\r\n\r\n\r\n\r\n

\u4e8c\u3001\u00a0 Local Citations\u4e0e\u4f20\u7edfBacklinks\u7684\u533a\u522b<\/h2>\r\n\r\n\r\n\r\n
\"\"<\/figure>\r\n\r\n\r\n\r\n

\u5728SEO\u4f53\u7cfb\u4e2d\uff0cLocal Citations\u5e38\u88ab\u8bef\u89e3\u4e3a\u201c\u4f4e\u8d28\u91cf\u5916\u94fe\u201d\u6216\u201c\u76ee\u5f55\u578b\u94fe\u63a5\u201d\uff0c\u4f46\u8fd9\u79cd\u7406\u89e3\u672c\u8eab\u5c31\u5efa\u7acb\u5728\u5c06Map SEO\u4e0e\u4f20\u7edfOrganic SEO\u6df7\u4e3a\u4e00\u8c08\u7684\u524d\u63d0\u4e4b\u4e0a\u3002<\/p>\r\n\r\n\r\n\r\n

\u4e8b\u5b9e\u4e0a\uff0cLocal Citations\u4e0eBacklinks\u5728\u641c\u7d22\u5f15\u64ce\u4f53\u7cfb\u4e2d\u627f\u62c5\u7740\u5b8c\u5168\u4e0d\u540c\u7684\u89d2\u8272\u3002<\/p>\r\n\r\n\r\n\r\n

\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n
\u5bf9\u6bd4\u7ef4\u5ea6<\/td>\r\nLocal Citations<\/td>\r\nBacklinks<\/td>\r\n<\/tr>\r\n
\u6838\u5fc3\u4f5c\u7528<\/td>\r\n\u9a8c\u8bc1\u4f01\u4e1a\u771f\u5b9e\u6027<\/td>\r\n\u4f20\u9012\u6743\u91cd\u4e0e\u6743\u5a01\u6027<\/td>\r\n<\/tr>\r\n
\u662f\u5426\u5fc5\u987b\u5305\u542b\u94fe\u63a5<\/td>\r\n\u5426<\/td>\r\n\u662f<\/td>\r\n<\/tr>\r\n
\u5bf9MapSEO\u7684\u5f71\u54cd<\/td>\r\n\u975e\u5e38\u9ad8<\/td>\r\n\u4e2d\u7b49<\/td>\r\n<\/tr>\r\n
\u5bf9OrganicSEO\u7684\u5f71\u54cd<\/td>\r\n\u8f83\u4f4e<\/td>\r\n\u975e\u5e38\u9ad8<\/td>\r\n<\/tr>\r\n
Google\u5173\u6ce8\u91cd\u70b9<\/td>\r\n\u4fe1\u606f\u4e00\u81f4\u6027<\/td>\r\n\u6765\u6e90\u6743\u5a01\u6027<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<\/figure>\r\n\r\n\r\n\r\n

Local Citations\u7684\u6838\u5fc3\u4ef7\u503c\u5728\u4e8e\uff1a\u5e2e\u52a9\u641c\u7d22\u5f15\u64ce\u786e\u8ba4\u201c\u4f60\u662f\u8c01\u3001\u4f60\u5728\u54ea\u3001\u4f60\u662f\u5426\u771f\u5b9e\u5b58\u5728\u201d\u3002<\/p>\r\n\r\n\r\n\r\n

\u800cBacklinks\u7684\u6838\u5fc3\u4ef7\u503c\u5728\u4e8e\uff1a\u5e2e\u52a9\u641c\u7d22\u5f15\u64ce\u5224\u65ad\u201c\u4f60\u662f\u5426\u503c\u5f97\u88ab\u4f18\u5148\u63a8\u8350\u201d\u3002<\/p>\r\n\r\n\r\n\r\n

\u7b80\u800c\u8a00\u4e4b\uff1aCitation\u662f\u201c\u8eab\u4efd\u9a8c\u8bc1\u201d\uff0cBacklink\u662f\u201c\u80fd\u529b\u80cc\u4e66\u201d\u3002<\/p>\r\n\r\n\r\n\r\n

\u5728Map SEO\u4f53\u7cfb\u4e2d\uff0c\u6ca1\u6709\u901a\u8fc7Citation\u5b8c\u6210\u201c\u8eab\u4efd\u9a8c\u8bc1\u201d\u7684\u4f01\u4e1a\uff0c\u5373\u4fbf\u62e5\u6709\u5927\u91cf\u5916\u94fe\uff0c\u4e5f\u5f80\u5f80\u65e0\u6cd5\u7a33\u5b9a\u53c2\u4e0e\u672c\u5730\u6392\u540d\u7ade\u4e89\u3002<\/p>\r\n

 <\/p>\r\n

 <\/p>\r\n\r\n\r\n\r\n

\u4e09\u3001\u00a0 Local Citations\u5728Map SEO\u4e2d\u7684\u4f5c\u7528\u673a\u5236<\/h2>\r\n\r\n\r\n\r\n
\"\"<\/figure>\r\n\r\n\r\n\r\n

\u5728\u672c\u5730\u641c\u7d22\uff08Local Search\uff09\u4e0e\u5730\u56fe\u6392\u540d\uff08Map SEO\uff09\u4e2d\uff0cGoogle\u5e76\u4e0d\u4f1a\u4ec5\u4f9d\u8d56\u4f01\u4e1a\u5728Google Maps\/GoogleBusinessProfile\u4e2d\u63d0\u4ea4\u7684\u201c\u81ea\u62a5\u4fe1\u606f\u201d\u3002<\/p>\r\n\r\n\r\n\r\n

\u76f8\u53cd\uff0c\u641c\u7d22\u5f15\u64ce\u66f4\u503e\u5411\u4e8e\u901a\u8fc7\u591a\u6765\u6e90\u3001\u8de8\u5e73\u53f0\u7684\u4ea4\u53c9\u9a8c\u8bc1\u673a\u5236\uff0c\u6765\u5224\u65ad\u4e00\u5bb6\u4f01\u4e1a\u662f\u5426\u771f\u5b9e\u5b58\u5728\u3001\u957f\u671f\u7a33\u5b9a\u7ecf\u8425\uff0c\u4e14\u5177\u5907\u660e\u786e\u7684\u5730\u7406\u5f52\u5c5e\u3002<\/p>\r\n\r\n\r\n\r\n

LocalCitations\u6b63\u662f\u8fd9\u4e00\u9a8c\u8bc1\u4f53\u7cfb\u4e2d\u7684\u6838\u5fc3\u6570\u636e\u6765\u6e90\u4e4b\u4e00\u3002<\/p>\r\n\r\n\r\n\r\n

1.Google\u901a\u8fc7Local Citations\u91cd\u70b9\u5224\u65ad\u7684\u95ee\u9898<\/h3>\r\n\r\n\r\n\r\n

1\uff09\u8fd9\u5bb6\u4f01\u4e1a\u662f\u5426\u771f\u5b9e\u5b58\u5728\uff1f<\/h4>\r\n\r\n\r\n\r\n

\u641c\u7d22\u5f15\u64ce\u4f1a\u6bd4\u5bf9\u591a\u4e2a\u72ec\u7acb\u7b2c\u4e09\u65b9\u5e73\u53f0\u4e0a\u7684\u4f01\u4e1a\u4fe1\u606f\uff0c\u5224\u65ad\u8fd9\u4e9b\u8bb0\u5f55\u662f\u5426\u6307\u5411\u540c\u4e00\u4e2a\u5546\u4e1a\u5b9e\u4f53\u3002<\/p>\r\n\r\n\r\n\r\n

\u5f53\u4f01\u4e1a\u540d\u79f0\u3001\u5730\u5740\u4e0e\u8054\u7cfb\u65b9\u5f0f\u5728\u591a\u4e2a\u53ef\u4fe1\u5e73\u53f0\u4e0a\u6301\u7eed\u51fa\u73b0\u4e14\u9ad8\u5ea6\u4e00\u81f4\u65f6\uff0c\u7cfb\u7edf\u4f1a\u503e\u5411\u4e8e\u8ba4\u5b9a\u8be5\u4f01\u4e1a\u4e3a\u771f\u5b9e\u5b58\u5728\u7684\u672c\u5730\u5546\u5bb6\u3002<\/p>\r\n\r\n\r\n\r\n

2\uff09\u5730\u5740\u662f\u5426\u771f\u5b9e\u3001\u53ef\u88ab\u5b9a\u4f4d\uff1f<\/h4>\r\n\r\n\r\n\r\n

\u5b9e\u4f53\u5730\u5740\u4e0d\u4ec5\u7528\u4e8e\u5c55\u793a\u4f4d\u7f6e\uff0c\u66f4\u76f4\u63a5\u5f71\u54cd\u5730\u56fe\u7cfb\u7edf\u7684\u5b9a\u4f4d\u4e0e\u8ddd\u79bb\u8ba1\u7b97\u3002\u5982\u679c\u5730\u5740\u4fe1\u606f\u5728\u4e0d\u540c\u5e73\u53f0\u4e2d\u5b58\u5728\u51b2\u7a81\u3001\u6a21\u7cca\u6216\u9891\u7e41\u53d8\u66f4\uff0cGoogle\u53ef\u80fd\u4f1a\u964d\u4f4e\u5bf9\u8be5\u5730\u5740\u53ef\u4fe1\u5ea6\u7684\u5224\u65ad\uff0c\u751a\u81f3\u5c06\u5176\u89c6\u4e3a\u865a\u62df\u6216\u4e0d\u7a33\u5b9a\u7ecf\u8425\u5730\u70b9\u3002<\/p>\r\n\r\n\r\n\r\n

3\uff09\u8054\u7cfb\u65b9\u5f0f\u662f\u5426\u957f\u671f\u4e00\u81f4\u3001\u53ef\u9a8c\u8bc1\uff1f<\/h4>\r\n\r\n\r\n\r\n

\u8054\u7cfb\u7535\u8bdd\u662f\u672c\u5730\u5546\u6237\u8bc6\u522b\u4e2d\u7684\u91cd\u8981\u7a33\u5b9a\u6027\u4fe1\u53f7\u3002\u957f\u671f\u4e00\u81f4\u3001\u53ef\u9a8c\u8bc1\u7684\u8054\u7cfb\u65b9\u5f0f\uff0c\u610f\u5473\u7740\u4f01\u4e1a\u5177\u5907\u6301\u7eed\u5bf9\u5916\u670d\u52a1\u80fd\u529b\uff0c\u800c\u9891\u7e41\u66f4\u6362\u3001\u591a\u4e2a\u51b2\u7a81\u7248\u672c\u7684\u8054\u7cfb\u65b9\u5f0f\uff0c\u5f80\u5f80\u4f1a\u88ab\u89c6\u4e3a\u4f4e\u53ef\u4fe1\u6216\u9ad8\u98ce\u9669\u5b9e\u4f53\u7279\u5f81\u3002<\/p>\r\n\r\n\r\n\r\n

4\uff09\u662f\u5426\u5b58\u5728\u6279\u91cf\u751f\u6210\u6216\u865a\u5047\u5546\u6237\u884c\u4e3a\uff1f<\/h4>\r\n\r\n\r\n\r\n

Google\u4f1a\u901a\u8fc7Citation\u6a21\u5f0f\u8bc6\u522b\u5f02\u5e38\u884c\u4e3a\uff0c\u4f8b\u5982\uff1a\u591a\u5bb6\u4f01\u4e1a\u5171\u4eab\u9ad8\u5ea6\u76f8\u4f3c\u7684\u5730\u5740\u7ed3\u6784\uff1b\u540d\u79f0\u6a21\u5f0f\u5316\u3001\u6279\u91cf\u751f\u6210\u75d5\u8ff9\u660e\u663e\uff1bCitation\u51fa\u73b0\u65f6\u95f4\u9ad8\u5ea6\u96c6\u4e2d\u3002<\/p>\r\n\r\n\r\n\r\n

\u8fd9\u7c7b\u4fe1\u53f7\u901a\u5e38\u4f1a\u89e6\u53d1\u66f4\u4e25\u683c\u7684\u5b9e\u4f53\u5ba1\u6838\uff0c\u5f71\u54cdMap\u6392\u540d\u8d44\u683c\u3002<\/p>\r\n\r\n\r\n\r\n

2.LocalCitations\u5728\u7b97\u6cd5\u5c42\u9762\u7684\u89d2\u8272<\/h3>\r\n\r\n\r\n\r\n

\u4ece\u641c\u7d22\u5f15\u64ce\u89c6\u89d2\u6765\u770b\uff0cLocal Citations\u5e76\u4e0d\u5c5e\u4e8e\u201c\u6392\u540d\u52a0\u5206\u9879\u201d\uff0c\u800c\u662f\u4e00\u79cd\u5b9e\u4f53\u9a8c\u8bc1\u4e0e\u4fe1\u4efb\u786e\u8ba4\u4fe1\u53f7\uff08Entity Trust Signal\uff09\u3002<\/p>\r\n\r\n\r\n\r\n

\u53ea\u6709\u5f53\u4f01\u4e1a\u901a\u8fc7Citation\u4f53\u7cfb\u5b8c\u6210\u4e86\u57fa\u672c\u7684\u8eab\u4efd\u4e0e\u771f\u5b9e\u6027\u9a8c\u8bc1\u540e\uff0c\u5176\u5728\u4ee5\u4e0b\u7ef4\u5ea6\u7684\u4f18\u5316\u884c\u4e3a\u624d\u4f1a\u88ab\u5b8c\u6574\u8ba1\u5165Map SEO\u4f53\u7cfb\u4e2d\uff1a\u7528\u6237\u8bc4\u4ef7\uff08Reviews\uff09\uff1b\u7c7b\u76ee\u76f8\u5173\u6027\uff08Category Relevance\uff09\uff1b\u5185\u5bb9\u4e0e\u4e92\u52a8\u884c\u4e3a\uff1b\u5916\u94fe\u4e0e\u54c1\u724c\u63d0\u53ca\u3002<\/p>\r\n\r\n\r\n\r\n

3.MapSEO\u4e0e\u4f20\u7edfSEO\u7684\u5e95\u5c42\u5dee\u5f02<\/h3>\r\n\r\n\r\n\r\n

\u4f20\u7edfOrganic SEO\u5173\u6ce8\u7684\u6838\u5fc3\u95ee\u9898\u662f\uff1a\u201c\u8fd9\u4e2a\u9875\u9762\u662f\u5426\u662f\u4e00\u4e2a\u9ad8\u8d28\u91cf\u7684\u7b54\u6848\uff1f\u201d<\/p>\r\n\r\n\r\n\r\n

\u800cMap SEO\u9996\u5148\u5173\u6ce8\u7684\u662f\uff1a\u201c\u8fd9\u662f\u4e0d\u662f\u4e00\u5bb6\u771f\u5b9e\u3001\u53ef\u4fe1\u3001\u53ef\u4ee5\u670d\u52a1\u7528\u6237\u7684\u672c\u5730\u4f01\u4e1a\uff1f\u201d<\/p>\r\n\r\n\r\n\r\n

\u56e0\u6b64\uff0c\u4e24\u8005\u7684\u4f18\u5316\u903b\u8f91\u5b58\u5728\u672c\u8d28\u5dee\u5f02\u662f\uff0cOrganic SEO\u4ee5\u5185\u5bb9\u3001\u7ed3\u6784\u548c\u6743\u5a01\u6027\u4e3a\u6838\u5fc3\u800cMap SEO\u4ee5\u5b9e\u4f53\u4fe1\u4efb\u3001\u4fe1\u606f\u4e00\u81f4\u6027\u548c\u7a33\u5b9a\u6027\u4e3a\u6838\u5fc3\u3002<\/p>\r\n\r\n\r\n\r\n

\u8fd9\u4e5f\u662f\u4e3a\u4ec0\u4e48\u5728Map SEO\u4e2d\uff0cLocal Citations\u5f80\u5f80\u6bd4\u5185\u5bb9\u6570\u91cf\u6216\u5173\u952e\u8bcd\u5bc6\u5ea6\u66f4\u5177\u51b3\u5b9a\u6027\u3002<\/p>\r\n\r\n\r\n\r\n

Local Citations\u4e0d\u76f4\u63a5\u51b3\u5b9a\u6392\u540d\u9ad8\u4f4e\uff0c\u4f46\u5b83\u51b3\u5b9a\u6392\u540d\u662f\u5426\u6210\u7acb\u3002\u5728\u7f3a\u4e4f\u7a33\u5b9a\u3001\u6e05\u6670\u3001\u4e00\u81f4\u7684Citation\u4f53\u7cfb\u65f6\uff0cMap SEO\u7684\u5176\u4ed6\u4f18\u5316\u884c\u4e3a\uff0c\u5f88\u96be\u957f\u671f\u751f\u6548\u3002<\/p>\r\n

 <\/p>\r\n

 <\/p>\r\n\r\n\r\n\r\n

\u56db\u3001\u00a0 LocalCitations\u4e0eGoogleMap\u6392\u540d\u56e0\u7d20\u7684\u5173\u7cfb<\/h2>\r\n\r\n\r\n\r\n
\"\"<\/figure>\r\n\r\n\r\n\r\n

\u5728Google\u5b98\u65b9\u8bf4\u660e\u4e0e\u5927\u91cf\u884c\u4e1a\u7814\u7a76\u4e2d\uff0c\u672c\u5730\u641c\u7d22\uff08Local Search\uff09\u4e0e\u5730\u56fe\u6392\u540d\uff08Map SEO\uff09\u4e3b\u8981\u53d7\u4ee5\u4e0b\u4e09\u5927\u56e0\u7d20\u5f71\u54cd\uff1a<\/p>\r\n\r\n\r\n\r\n

Relevance\uff08\u76f8\u5173\u6027\uff09<\/p>\r\n\r\n\r\n\r\n

\u4f01\u4e1a\u662f\u5426\u4e0e\u7528\u6237\u641c\u7d22\u610f\u56fe\u9ad8\u5ea6\u5339\u914d\u3002<\/p>\r\n\r\n\r\n\r\n

Distance\uff08\u8ddd\u79bb\uff09<\/p>\r\n\r\n\r\n\r\n

\u4f01\u4e1a\u4e0e\u641c\u7d22\u8005\u6216\u641c\u7d22\u533a\u57df\u4e4b\u95f4\u7684\u7269\u7406\u8ddd\u79bb\u3002<\/p>\r\n\r\n\r\n\r\n

Prominence\uff08\u77e5\u540d\u5ea6\uff09<\/p>\r\n\r\n\r\n\r\n

\u4f01\u4e1a\u5728\u672c\u5730\u73af\u5883\u4e2d\u7684\u53ef\u4fe1\u5ea6\u3001\u53ef\u8bc6\u522b\u5ea6\u4e0e\u5b58\u5728\u611f\u3002<\/p>\r\n\r\n\r\n\r\n

\u5728\u8fd9\u4e09\u5927\u56e0\u7d20\u4e2d\uff0cLocal Citations\u5e76\u4e0d\u76f4\u63a5\u5f71\u54cd\u76f8\u5173\u6027\u6216\u8ddd\u79bb\u8ba1\u7b97\uff0c<\/p>\r\n\r\n\r\n\r\n

\u4f46\u5b83\u4eec\u5728Prominence\uff08\u77e5\u540d\u5ea6\uff09\u7684\u5e95\u5c42\u5224\u65ad\u4e2d\uff0c\u626e\u6f14\u7740\u6781\u5176\u5173\u952e\u7684\u89d2\u8272\u3002<\/p>\r\n\r\n\r\n\r\n

1.Local Citations\u5982\u4f55\u5f71\u54cdProminence\uff1f<\/h3>\r\n\r\n\r\n\r\n

\u5728Map SEO\u8bed\u5883\u4e0b\uff0cProminence\u5e76\u4e0d\u7b49\u540c\u4e8e\u201c\u54c1\u724c\u77e5\u540d\u5ea6\u201d\u6216\u201c\u66dd\u5149\u91cf\u201d\uff0c\u800c\u66f4\u63a5\u8fd1\u4e8e\u641c\u7d22\u5f15\u64ce\u5bf9\u4e00\u4e2a\u672c\u5730\u5546\u4e1a\u5b9e\u4f53\u7684\u7efc\u5408\u4fe1\u4efb\u8bc4\u5206\u3002<\/p>\r\n\r\n\r\n\r\n

Local Citations\u901a\u8fc7\u4ee5\u4e0b\u65b9\u5f0f\u5f71\u54cd\u8fd9\u4e00\u8bc4\u5206\uff1a<\/p>\r\n\r\n\r\n\r\n

\u5f3a\u5316\u5b9e\u4f53\u4e00\u81f4\u6027\uff1a\u591a\u4e2a\u5e73\u53f0\u53cd\u590d\u6307\u5411\u540c\u4e00\u7ec4\u4e00\u81f4\u7684NAP\u4fe1\u606f\uff0c\u6709\u52a9\u4e8eGoogle\u5c06\u8fd9\u4e9b\u6570\u636e\u6574\u5408\u4e3a\u5355\u4e00\u3001\u7a33\u5b9a\u7684\u5546\u4e1a\u5b9e\u4f53\u3002<\/p>\r\n\r\n\r\n\r\n

\u63d0\u5347\u5b9e\u4f53\u53ef\u4fe1\u5ea6\uff1a\u6765\u81ea\u6743\u5a01\u76ee\u5f55\u3001\u884c\u4e1a\u5e73\u53f0\u6216\u672c\u5730\u673a\u6784\u7684\u5f15\u7528\uff0c\u4f1a\u88ab\u89c6\u4e3a\u72ec\u7acb\u7b2c\u4e09\u65b9\u5bf9\u4f01\u4e1a\u5b58\u5728\u6027\u7684\u95f4\u63a5\u80cc\u4e66\u3002<\/p>\r\n\r\n\r\n\r\n

\u964d\u4f4e\u865a\u5047\u6216\u4e0d\u7a33\u5b9a\u5546\u6237\u98ce\u9669\uff1a\u7a33\u5b9a\u3001\u957f\u671f\u5b58\u5728\u7684Citation\u7ed3\u6784\uff0c\u6709\u52a9\u4e8e\u533a\u5206\u771f\u5b9e\u7ecf\u8425\u4f01\u4e1a\u4e0e\u77ed\u671f\u3001\u6279\u91cf\u751f\u6210\u7684Listing\u3002<\/p>\r\n\r\n\r\n\r\n

\u5728\u5b9e\u9645\u6392\u540d\u673a\u5236\u4e2d\uff0c\u53ea\u6709\u5f53\u4f01\u4e1a\u901a\u8fc7Citation\u4f53\u7cfb\u5efa\u7acb\u8d77\u6e05\u6670\u7684\u5b9e\u4f53\u8f6e\u5ed3\uff0c\u5176\u8bc4\u4ef7\u3001\u4e92\u52a8\u3001\u5185\u5bb9\u7b49\u4fe1\u53f7\uff0c\u624d\u4f1a\u88ab\u5b8c\u6574\u8ba1\u5165Prominence\u7684\u8ba1\u7b97\u4f53\u7cfb\u3002<\/p>\r\n\r\n\r\n\r\n

2.Citation\u6df7\u4e71\u5bf9Map\u6392\u540d\u7684\u76f4\u63a5\u5f71\u54cd<\/h3>\r\n\r\n\r\n\r\n

\u5982\u679cLocalCitation\u4fe1\u606f\u5b58\u5728\u51b2\u7a81\u3001\u4e0d\u4e00\u81f4\u6216\u957f\u671f\u672a\u7ef4\u62a4\uff0c\u90a3\u4e48\u5c31\u5e38\u5e38\u4f1a\u5bfc\u81f4Google\u65e0\u6cd5\u786e\u8ba4\u4f01\u4e1a\u5b9e\u4f53\uff0c\u4e0d\u540c\u5e73\u53f0\u7684\u4fe1\u606f\u65e0\u6cd5\u88ab\u5408\u5e76\uff0c\u5bfc\u81f4\u641c\u7d22\u5f15\u64ce\u5bf9\u4f01\u4e1a\u8eab\u4efd\u5224\u65ad\u4e0d\u786e\u5b9a\u3002\u540c\u4e00\u4f01\u4e1a\u88ab\u62c6\u5206\u4e3a\u591a\u4e2aListing\uff0c\u4f01\u4e1a\u6743\u91cd\u88ab\u5206\u6563\u5230\u591a\u4e2a\u5b9e\u4f53\u8bb0\u5f55\u4e2d\uff0c\u65e0\u6cd5\u5f62\u6210\u6709\u6548\u79ef\u7d2f\u3002\u5730\u56fe\u6743\u91cd\u88ab\u7a00\u91ca\uff0c\u8bc4\u8bba\u3001\u4e92\u52a8\u4e0e\u5386\u53f2\u4fe1\u4efb\u4fe1\u53f7\u65e0\u6cd5\u96c6\u4e2d\u4f5c\u7528\u4e8e\u5355\u4e00Listing\u3002<\/p>\r\n\r\n\r\n\r\n

\u6392\u540d\u957f\u671f\u6ce2\u52a8\u6216\u65e0\u6cd5\u63d0\u5347\uff0c\u5373\u4fbf\u5176\u4ed6\u4f18\u5316\u52a8\u4f5c\u6301\u7eed\u8fdb\u884c\uff0cMap\u6392\u540d\u4f9d\u7136\u8868\u73b0\u4e0d\u7a33\u5b9a\u6216\u505c\u6ede\u3002<\/p>\r\n\r\n\r\n\r\n

\u5728\u591a\u6570\u60c5\u51b5\u4e0b\uff0c\u8fd9\u7c7b\u95ee\u9898\u5e76\u975e\u7b97\u6cd5\u60e9\u7f5a\uff0c\u800c\u662fProminence\u4fe1\u53f7\u65e0\u6cd5\u6210\u7acb\u7684\u76f4\u63a5\u7ed3\u679c\u3002<\/p>\r\n\r\n\r\n\r\n

3.\u4e0eRelevance\u3001Distance\u7684\u534f\u540c\u5173\u7cfb<\/h3>\r\n\r\n\r\n\r\n

\u9700\u8981\u5f3a\u8c03\u7684\u662f\uff0cLocal Citations\u5e76\u4e0d\u4f1a\u201c\u66ff\u4ee3\u201d\u76f8\u5173\u6027\u6216\u8ddd\u79bb\u56e0\u7d20\uff0cRelevance\u4ecd\u7531\u7c7b\u76ee\u3001\u5185\u5bb9\u4e0e\u641c\u7d22\u610f\u56fe\u5339\u914d\u51b3\u5b9a\uff0cDistance\u4ecd\u7531\u5730\u7406\u4f4d\u7f6e\u5ba2\u89c2\u8ba1\u7b97\u3002<\/p>\r\n\r\n\r\n\r\n

\u4f46\u5728\u7ade\u4e89\u6fc0\u70c8\u3001\u8ddd\u79bb\u76f8\u8fd1\u3001\u7c7b\u76ee\u76f8\u540c\u7684\u672c\u5730\u641c\u7d22\u573a\u666f\u4e2d\uff0cProminence\u5f80\u5f80\u6210\u4e3a\u6700\u7ec8\u51b3\u5b9a\u6392\u5e8f\u5dee\u5f02\u7684\u5173\u952e\u53d8\u91cf\uff0c\u800cCitation\u6b63\u662f\u5176\u6700\u57fa\u7840\u3001\u4e5f\u662f\u6700\u5bb9\u6613\u88ab\u5ffd\u89c6\u7684\u7ec4\u6210\u90e8\u5206\u3002<\/p>\r\n\r\n\r\n\r\n

Local Citations\u4e0d\u76f4\u63a5\u51b3\u5b9a\u4f60\u79bb\u7528\u6237\u6709\u591a\u8fd1\uff0c\u4e5f\u4e0d\u51b3\u5b9a\u4f60\u662f\u5426\u76f8\u5173\uff0c\u4f46\u5b83\u51b3\u5b9aGoogle\u662f\u5426\u201c\u76f8\u4fe1\u4f60\u662f\u4f60\u201d\u3002<\/p>\r\n\r\n\r\n\r\n

\u5728Map SEO\u4e2d\uff0c\u53ea\u6709\u5f53Prominence\u7684\u57fa\u7840\u4fe1\u4efb\u6210\u7acb\uff0c\u76f8\u5173\u6027\u4e0e\u8ddd\u79bb\u4f18\u52bf\uff0c\u624d\u6709\u673a\u4f1a\u771f\u6b63\u8f6c\u5316\u4e3a\u7a33\u5b9a\u6392\u540d\u3002<\/p>\r\n

 <\/p>\r\n

 <\/p>\r\n\r\n\r\n\r\n

\u4e94\u3001\u54ea\u4e9b\u5e73\u53f0\u5c5e\u4e8e\u9ad8\u4ef7\u503c\u7684LocalCitation\u6765\u6e90\uff1f<\/h2>\r\n\r\n\r\n\r\n

\u5e76\u975e\u6240\u6709\u51fa\u73b0\u4f01\u4e1a\u4fe1\u606f\u7684\u5e73\u53f0\uff0c\u90fd\u5177\u5907\u540c\u7b49\u7684Citation\u4ef7\u503c\u3002<\/p>\r\n\r\n\r\n\r\n

\u5728Map SEO\u4f53\u7cfb\u4e2d\uff0cCitation\u7684\u4ef7\u503c\u53d6\u51b3\u4e8e\u5e73\u53f0\u7684\u6743\u5a01\u6027\u3001\u72ec\u7acb\u6027\u4e0e\u672c\u5730\u76f8\u5173\u6027\uff0c\u800c\u975e\u6570\u91cf\u672c\u8eab\u3002<\/p>\r\n\r\n\r\n\r\n

\u4ece\u641c\u7d22\u5f15\u64ce\u89c6\u89d2\u6765\u770b\uff0c\u9ad8\u4ef7\u503cCitation\u6765\u6e90\u901a\u5e38\u5177\u5907\u4ee5\u4e0b\u7279\u5f81\uff1a\u5e73\u53f0\u672c\u8eab\u88ab\u641c\u7d22\u5f15\u64ce\u9ad8\u5ea6\u4fe1\u4efb\uff0c\u6570\u636e\u6765\u6e90\u72ec\u7acb\uff0c\u4e0d\u4f9d\u8d56\u4f01\u4e1a\u5355\u65b9\u9762\u63d0\u4ea4\uff0c\u4fe1\u606f\u7ed3\u6784\u6e05\u6670\uff0c\u4fbf\u4e8e\u5b9e\u4f53\u8bc6\u522b\u4e0e\u6bd4\u5bf9\uff0c\u4e0e\u5730\u7406\u4f4d\u7f6e\u6216\u884c\u4e1a\u5c5e\u6027\u5f3a\u76f8\u5173\u3002<\/p>\r\n\r\n\r\n\r\n

\u57fa\u4e8e\u4e0a\u8ff0\u6807\u51c6\uff0cLocal Citation\u6765\u6e90\u901a\u5e38\u53ef\u5206\u4e3a\u4ee5\u4e0b\u4e09\u7c7b\u3002<\/p>\r\n\r\n\r\n\r\n

1.\u6838\u5fc3\u5730\u56fe\u4e0e\u641c\u7d22\u5e73\u53f0\uff08\u5fc5\u4e0d\u53ef\u5c11\uff09<\/h3>\r\n\r\n\r\n\r\n

\u8fd9\u4e00\u7c7b\u5e73\u53f0\u6784\u6210\u4e86Google\u672c\u5730\u641c\u7d22\u4e0e\u5730\u56fe\u7cfb\u7edf\u7684\u57fa\u7840\u6570\u636e\u6765\u6e90\uff0c\u5c5e\u4e8eCitation\u4f53\u7cfb\u4e2d\u7684\u6838\u5fc3\u8282\u70b9\u3002<\/p>\r\n\r\n\r\n\r\n

Google Maps\/Google Business Profile\uff0cMap SEO\u7684\u6838\u5fc3\u5165\u53e3\uff0c\u4e5f\u662f\u6240\u6709Citation\u4fe1\u53f7\u7684\u805a\u5408\u4e2d\u5fc3\u3002<\/p>\r\n\r\n\r\n\r\n

Apple Maps\uff0ciOS\u751f\u6001\u4e0eSiri\u641c\u7d22\u7684\u91cd\u8981\u6570\u636e\u6765\u6e90\uff0c\u5bf9\u672c\u5730\u5b9e\u4f53\u8bc6\u522b\u5177\u6709\u72ec\u7acb\u6743\u91cd\u3002<\/p>\r\n\r\n\r\n\r\n

Bing Places\uff0c\u5fae\u8f6f\u641c\u7d22\u751f\u6001\u4e2d\u7684\u672c\u5730\u6570\u636e\u6e90\uff0c\u540c\u65f6\u88ab\u591a\u4e2a\u7b2c\u4e09\u65b9\u5e73\u53f0\u5f15\u7528\u3002<\/p>\r\n\r\n\r\n\r\n

\u8fd9\u7c7b\u5e73\u53f0\u7684\u5171\u540c\u7279\u70b9\u662f\uff1a\u5b83\u4eec\u4e0d\u4ec5\u5c55\u793a\u4fe1\u606f\uff0c\u8fd8\u4f1a\u53cd\u5411\u5f71\u54cd\u5176\u4ed6\u5e73\u53f0\u7684\u6570\u636e\u6293\u53d6\u4e0e\u6821\u9a8c\u7ed3\u679c\u3002<\/p>\r\n\r\n\r\n\r\n

\u5168\u7403\u6027\u5546\u4e1a\u76ee\u5f55\uff08\u4fe1\u4efb\u80cc\u4e66\uff09<\/h3>\r\n\r\n\r\n\r\n

\u5168\u7403\u6027\u5546\u4e1a\u76ee\u5f55\u5e76\u4e0d\u4e00\u5b9a\u76f4\u63a5\u5e26\u6765Map\u6392\u540d\u63d0\u5347\uff0c\u4f46\u5b83\u4eec\u5728\u5b9e\u4f53\u9a8c\u8bc1\u4e0e\u4fe1\u4efb\u79ef\u7d2f\u4e2d\u626e\u6f14\u7740\u91cd\u8981\u89d2\u8272\u3002<\/p>\r\n\r\n\r\n\r\n

Yelp\uff0cGoogle\u5728\u672c\u5730\u641c\u7d22\u4e2d\u9ad8\u5ea6\u91cd\u89c6\u7684\u7b2c\u4e09\u65b9\u8bc4\u4ef7\u4e0e\u5546\u6237\u6570\u636e\u6e90\u4e4b\u4e00\u3002<\/p>\r\n\r\n\r\n\r\n

Yellow Pages\uff0c\u4f20\u7edf\u6743\u5a01\u76ee\u5f55\uff0c\u957f\u671f\u4f5c\u4e3a\u4f01\u4e1a\u4fe1\u606f\u53c2\u8003\u6e90\u5b58\u5728\u3002<\/p>\r\n\r\n\r\n\r\n

Foursquare\uff0c\u88ab\u591a\u5bb6\u5730\u56fe\u4e0e\u672c\u5730\u5e94\u7528\u4f5c\u4e3a\u4f4d\u7f6e\u6570\u636e\u6e90\u4f7f\u7528\u3002<\/p>\r\n\r\n\r\n\r\n

Hotfrog\uff0c\u8986\u76d6\u591a\u4e2a\u56fd\u5bb6\u4e0e\u884c\u4e1a\uff0c\u5177\u5907\u8f83\u597d\u7684\u5b9e\u4f53\u7ed3\u6784\u5316\u6570\u636e\u3002<\/p>\r\n\r\n\r\n\r\n

\u8fd9\u4e00\u7c7b\u5e73\u53f0\u7684\u6838\u5fc3\u4ef7\u503c\u5728\u4e8e\uff1a\u5b83\u4eec\u4f5c\u4e3a\u201c\u72ec\u7acb\u7b2c\u4e09\u65b9\u201d\uff0c\u4e3a\u4f01\u4e1a\u7684\u5b58\u5728\u6027\u63d0\u4f9b\u4ea4\u53c9\u9a8c\u8bc1\u3002<\/p>\r\n\r\n\r\n\r\n

\u672c\u5730\u4e0e\u884c\u4e1a\u5782\u76f4\u76ee\u5f55\uff08\u5f71\u54cd\u529b\u6781\u9ad8\uff09<\/h3>\r\n\r\n\r\n\r\n

\u5728Map SEO\u4e2d\uff0c\u672c\u5730\u4e0e\u884c\u4e1a\u76f8\u5173\u6027\u5f80\u5f80\u6bd4\u5168\u7403\u77e5\u540d\u5ea6\u66f4\u91cd\u8981\u3002\u8fd9\u7c7bCitation\u6765\u6e90\u867d\u7136\u89c4\u6a21\u4e0d\u5927\uff0c\u4f46\u5bf9Prominence\u7684\u5f71\u54cd\u5f80\u5f80\u66f4\u76f4\u63a5\u3002<\/p>\r\n\r\n\r\n\r\n

\u5e38\u89c1\u9ad8\u4ef7\u503c\u6765\u6e90\u5305\u62ec\uff1a\u672c\u5730\u5546\u4e1a\u534f\u4f1a\u6216Chamberof Commerce\u5b98\u7f51\uff0c\u5f3a\u70c8\u7684\u5730\u57df\u4e0e\u5408\u6cd5\u7ecf\u8425\u80cc\u4e66\u4fe1\u53f7\u3002\u884c\u4e1a\u534f\u4f1a\u6216\u8ba4\u8bc1\u673a\u6784\u7528\u4e8e\u9a8c\u8bc1\u4f01\u4e1a\u7684\u884c\u4e1a\u5c5e\u6027\u4e0e\u4e13\u4e1a\u8d44\u8d28\u3002\u5730\u533a\u6027\u5546\u5bb6\u540d\u5f55\u6216\u672c\u5730\u95e8\u6237\u7f51\u7ad9\uff0c\u5f3a\u5316\u4f01\u4e1a\u4e0e\u7279\u5b9a\u533a\u57df\u4e4b\u95f4\u7684\u5173\u8054\u5173\u7cfb\u3002\u884c\u4e1a\u5a92\u4f53\u6216\u5782\u76f4\u5e73\u53f0\u7684\u4f01\u4e1a\u76ee\u5f55\u9875\uff0c\u63d0\u4f9b\u6e05\u6670\u7684\u884c\u4e1a\u8bed\u4e49\u4e0e\u5b9e\u4f53\u5206\u7c7b\u4fe1\u53f7\u3002<\/p>\r\n\r\n\r\n\r\n

\u5728\u7ade\u4e89\u6fc0\u70c8\u7684\u672c\u5730\u641c\u7d22\u73af\u5883\u4e2d\uff0c\u8fd9\u7c7bCitation\u5f80\u5f80\u662f\u533a\u5206\u540c\u7c7b\u5546\u6237\u7684\u91cd\u8981\u56e0\u7d20\u3002<\/p>\r\n\r\n\r\n\r\n

\u5173\u4e8eCitation\u6570\u91cf\u4e0e\u8d28\u91cf\u7684\u5224\u65ad<\/h3>\r\n\r\n\r\n\r\n

\u5728Local Citation\u5efa\u8bbe\u4e2d\uff0c\u6570\u91cf\u8fdc\u4e0d\u5982\u8d28\u91cf\u91cd\u8981\u3002\u4ece\u641c\u7d22\u5f15\u64ce\u89d2\u5ea6\u6765\u770b\uff1a\u5c11\u91cf\u6765\u81ea\u9ad8\u6743\u5a01\u3001\u5f3a\u76f8\u5173\u5e73\u53f0\u7684Citation\u6709\u52a9\u4e8e\u5feb\u901f\u5efa\u7acb\u6e05\u6670\u3001\u53ef\u4fe1\u7684\u5b9e\u4f53\u8f6e\u5ed3\uff0c\u5927\u91cf\u6765\u81ea\u4f4e\u8d28\u91cf\u3001\u6a21\u677f\u5316\u76ee\u5f55\u7684Citation\u4e0d\u4ec5\u4ef7\u503c\u6709\u9650\uff0c\u53cd\u800c\u53ef\u80fd\u589e\u52a0\u5b9e\u4f53\u6df7\u6dc6\u98ce\u9669\u3002<\/p>\r\n\r\n\r\n\r\n

\u56e0\u6b64\uff0c\u5408\u7406\u7684Citation\u7b56\u7565\u5e94\u5f53\u662f\u4f18\u5148\u6743\u5a01\u5e73\u53f0\uff0c\u5176\u6b21\u672c\u5730\u4e0e\u884c\u4e1a\u5e73\u53f0\uff0c\u907f\u514d\u65e0\u5dee\u522b\u5806\u91cf\u3002<\/p>\r\n\r\n\r\n\r\n

\u9ad8\u4ef7\u503c\u7684Local Citation\u6765\u6e90\uff0c\u5e76\u4e0d\u53d6\u51b3\u4e8e\u201c\u540d\u6c14\u6709\u591a\u5927\u201d\uff0c\u800c\u53d6\u51b3\u4e8e\u662f\u5426\u80fd\u5e2e\u52a9\u641c\u7d22\u5f15\u64ce\u66f4\u6e05\u695a\u5730\u56de\u7b54\u4e09\u4e2a\u95ee\u9898\uff1a\u4f60\u662f\u8c01\uff1f\u4f60\u5728\u54ea\uff1f\u4f60\u662f\u5426\u771f\u5b9e\u3001\u7a33\u5b9a\u3001\u53ef\u4fe1\uff1f\u53ea\u6709\u80fd\u6301\u7eed\u56de\u7b54\u597d\u8fd9\u4e09\u4e2a\u95ee\u9898\u7684\u5e73\u53f0\uff0c\u624d\u662f\u771f\u6b63\u503c\u5f97\u6295\u5165\u7684Citation\u6765\u6e90\u3002<\/p>\r\n

 <\/p>\r\n

 <\/p>\r\n\r\n\r\n\r\n

\u516d\u3001\u00a0 NAP\u4e00\u81f4\u6027\uff1aMap SEO\u4e2d\u6700\u5173\u952e\u3001\u4e5f\u6700\u5bb9\u6613\u88ab\u5ffd\u89c6\u7684\u95ee\u9898<\/h2>\r\n\r\n\r\n\r\n
\"\"<\/figure>\r\n\r\n\r\n\r\n

NAP\u4e00\u81f4\u6027\uff0c\u6307\u7684\u662f\u4f01\u4e1a\u7684\u540d\u79f0\uff08Name\uff09\u3001\u5730\u5740\uff08Address\uff09\u548c\u7535\u8bdd\uff08Phone\uff09\uff0c\u5728\u6240\u6709\u7ebf\u4e0a\u5e73\u53f0\u3001\u76ee\u5f55\u4e0e\u5730\u56fe\u7cfb\u7edf\u4e2d\u7684\u5199\u6cd5\u4fdd\u6301\u5b8c\u5168\u4e00\u81f4\u3002<\/p>\r\n\r\n\r\n\r\n

\u5728MapSEO\u4f53\u7cfb\u4e2d\uff0cNAP\u5e76\u4e0d\u662f\u4e00\u4e2a\u201c\u683c\u5f0f\u95ee\u9898\u201d\uff0c\u800c\u662f\u5b9e\u4f53\u8bc6\u522b\uff08Entity Resolution\uff09\u7684\u6838\u5fc3\u8f93\u5165\u6761\u4ef6\u3002<\/p>\r\n\r\n\r\n\r\n

1.\u4ec0\u4e48\u624d\u7b97\u201c\u5b8c\u5168\u4e00\u81f4\u201d\uff1f<\/h3>\r\n\r\n\r\n\r\n

\u4ece\u641c\u7d22\u5f15\u64ce\u89d2\u5ea6\u6765\u770b\uff0c\u201c\u770b\u8d77\u6765\u5dee\u4e0d\u591a\u201d\u5e76\u4e0d\u7b49\u4e8e\u201c\u4e00\u81f4\u201d\u3002\u5e38\u89c1\u5bfc\u81f4\u5b9e\u4f53\u62c6\u5206\u7684\u60c5\u51b5\u5305\u62ec\uff1a<\/p>\r\n\r\n\r\n\r\n

\u4f01\u4e1a\u540d\u79f0\u4e0d\u7edf\u4e00\uff1a\u6cd5\u4eba\u540d\/\u54c1\u724c\u540d\/\u7f29\u5199\u6df7\u7528\uff0cLtd\/Limited\/Co.\u968f\u610f\u5207\u6362<\/p>\r\n\r\n\r\n\r\n

\u5730\u5740\u683c\u5f0f\u6df7\u4e71\uff1aRoad\/Rd\/Street\/St\u6df7\u7528\uff0cSuite\/Level\/Floor\u8868\u8ff0\u4e0d\u4e00\u81f4\uff0c\u90ae\u7f16\u7f3a\u5931\u6216\u4f4d\u7f6e\u53d8\u5316\u3002<\/p>\r\n\r\n\r\n\r\n

\u7535\u8bdd\u683c\u5f0f\u4e0d\u4e00\u81f4\uff1a\u662f\u5426\u5305\u542b\u56fd\u5bb6\u533a\u53f7\uff0c\u56fa\u8bdd\u4e0e\u624b\u673a\u4ea4\u66ff\u4f7f\u7528\uff0c\u4e0d\u540c\u5e73\u53f0\u4f7f\u7528\u4e0d\u540c\u4e3b\u53f7\u7801\u3002<\/p>\r\n\r\n\r\n\r\n

\u5bf9\u4e8e\u641c\u7d22\u5f15\u64ce\u800c\u8a00\uff0c\u8fd9\u4e9b\u5dee\u5f02\u5e76\u4e0d\u4f1a\u88ab\u201c\u81ea\u52a8\u5408\u5e76\u201d\u3002\u5b83\u4eec\u66f4\u53ef\u80fd\u88ab\u8bc6\u522b\u4e3a\u591a\u4e2a\u76f8\u4e92\u72ec\u7acb\u7684\u5546\u4e1a\u5b9e\u4f53\u3002<\/p>\r\n\r\n\r\n\r\n

2.\u4e3a\u4ec0\u4e48NAP\u4e0d\u4e00\u81f4\u4f1a\u76f4\u63a5\u5f71\u54cdMapSEO\uff1f<\/h3>\r\n\r\n\r\n\r\n

\u5728\u672c\u5730\u641c\u7d22\uff08Local Search\uff09\u4e0e\u5730\u56fe\u6392\u540d\uff08Map SEO\uff09\u4f53\u7cfb\u4e2d\uff0cGoogle\u7684\u9996\u8981\u4efb\u52a1\u5e76\u4e0d\u662f\u201c\u7ed9\u5546\u5bb6\u6392\u4f4d\u201d\uff0c\u800c\u662f\u786e\u8ba4\u4e00\u4e2a\u5546\u4e1a\u5b9e\u4f53\u662f\u5426\u771f\u5b9e\u3001\u7a33\u5b9a\u4e14\u53ef\u88ab\u8bc6\u522b\u3002\u53ea\u6709\u5f53\u5b9e\u4f53\u6210\u7acb\uff0c\u6392\u540d\u8ba1\u7b97\u624d\u6709\u610f\u4e49\u3002<\/p>\r\n\r\n\r\n\r\n

3.NAP\u662f\u5b9e\u4f53\u8bc6\u522b\u7684\u6838\u5fc3\u951a\u70b9<\/h3>\r\n\r\n\r\n\r\n

\u5728\u641c\u7d22\u5f15\u64ce\u5185\u90e8\uff0c\u672c\u5730\u5546\u6237\u5e76\u4e0d\u662f\u4ee5\u201c\u9875\u9762\u201d\u6216\u201c\u8d26\u53f7\u201d\u7684\u5f62\u5f0f\u5b58\u5728\uff0c\u800c\u662f\u4ee5**\u5b9e\u4f53\uff08Entity\uff09\u7684\u5f62\u5f0f\u88ab\u8bb0\u5f55\u3001\u5408\u5e76\u4e0e\u8bc4\u4f30\u3002<\/p>\r\n\r\n\r\n\r\n

\u5728\u8fd9\u4e00\u8fc7\u7a0b\u4e2d\uff0c\u4f01\u4e1a\u540d\u79f0\u3001\u5730\u5740\u548c\u7535\u8bdd\uff08NAP\uff09\u662f\u6700\u6838\u5fc3\u3001\u4e5f\u662f\u6700\u7a33\u5b9a\u7684\u8bc6\u522b\u951a\u70b9\u3002\u5f53NAP\u4fe1\u606f\u4fdd\u6301\u9ad8\u5ea6\u4e00\u81f4\u65f6\uff0c\u641c\u7d22\u5f15\u64ce\u53ef\u4ee5\u5c06\u6765\u81ea\u4e0d\u540c\u5e73\u53f0\u7684\u6570\u636e\u51c6\u786e\u5408\u5e76\uff0c\u7d2f\u79ef\u5386\u53f2\u8bc4\u4ef7\u3001\u4e92\u52a8\u4e0e\u4fe1\u4efb\u4fe1\u53f7\uff0c\u5efa\u7acb\u6e05\u6670\u3001\u957f\u671f\u7a33\u5b9a\u7684\u5b9e\u4f53\u753b\u50cf\u3002\u4e00\u65e6NAP\u51fa\u73b0\u51b2\u7a81\uff0c\u4e0a\u8ff0\u8fc7\u7a0b\u5c31\u4f1a\u88ab\u76f4\u63a5\u6253\u65ad\u3002<\/p>\r\n\r\n\r\n\r\n

4.NAP\u51b2\u7a81\u5e26\u6765\u7684\u4e0d\u662f\u201c\u8bef\u5dee\u201d\uff0c\u800c\u662f\u5b9e\u4f53\u5206\u88c2<\/h3>\r\n\r\n\r\n\r\n

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5.\u5bf9MapSEO\u7684\u76f4\u63a5\u7ed3\u679c<\/h3>\r\n\r\n\r\n\r\n

\u5f53\u4f01\u4e1a\u65e0\u6cd5\u5f62\u6210\u4e00\u4e2a\u6e05\u6670\u3001\u53ef\u4fe1\u7684\u672c\u5730\u5b9e\u4f53\u8f6e\u5ed3\u65f6\uff0cMapSEO\u4f1a\u8868\u73b0\u51fa\u6392\u540d\u957f\u671f\u6ce2\u52a8\u3001\u96be\u4ee5\u7a33\u5b9a\uff0c\u5728\u7ade\u4e89\u6fc0\u70c8\u573a\u666f\u4e0b\u6301\u7eed\u5904\u4e8e\u52a3\u52bf\uff0c\u8bc4\u4ef7\u4e0e\u5185\u5bb9\u589e\u957f\uff0c\u5bf9\u6392\u540d\u63d0\u5347\u4f5c\u7528\u6709\u9650\uff0c\u65b0\u4f18\u5316\u52a8\u4f5c\u96be\u4ee5\u88ab\u5b8c\u6574\u8ba1\u5165\u7b97\u6cd5\u4f53\u7cfb\u3002<\/p>\r\n\r\n\r\n\r\n

\u8fd9\u4e9b\u95ee\u9898\u5f80\u5f80\u4e0d\u4f1a\u89e6\u53d1\u660e\u663e\u7684\u201c\u5904\u7f5a\u4fe1\u53f7\u201d\uff0c\u4f46\u4f1a\u6301\u7eed\u524a\u5f31\u4f01\u4e1a\u5728\u672c\u5730\u641c\u7d22\u4e2d\u7684\u7ade\u4e89\u529b\u3002<\/p>\r\n\r\n\r\n\r\n

NAP\u4e0d\u4e00\u81f4\u5e76\u4e0d\u662f\u4e00\u4e2a\u201c\u7ec6\u8282\u9519\u8bef\u201d\uff0c\u800c\u662f\u4e00\u4e2a\u201c\u8eab\u4efd\u95ee\u9898\u201d\u3002\u5728Map SEO\u4e2d\uff0c\u5982\u679c\u641c\u7d22\u5f15\u64ce\u65e0\u6cd5\u660e\u786e\u56de\u7b54\u201c\u4f60\u662f\u8c01\u201d\uff0c\u90a3\u4e48\u201c\u4f60\u662f\u5426\u503c\u5f97\u88ab\u63a8\u8350\u201d\uff0c\u81ea\u7136\u4e5f\u65e0\u4ece\u8c08\u8d77\u3002\u8fd9\u4e5f\u662f\u4e3a\u4ec0\u4e48NAP\u4e00\u81f4\u6027\uff0c\u59cb\u7ec8\u88ab\u89c6\u4e3aMapSEO\u7684\u7b2c\u4e00\u4f18\u5148\u7ea7\uff0c\u800c\u4e0d\u662f\u540e\u671f\u4f18\u5316\u9009\u9879\u3002<\/p>\r\n

 <\/p>\r\n

 <\/p>\r\n\r\n\r\n\r\n

\u4e03\u3001Citation\u9519\u8bef\u53ef\u80fd\u5e26\u6765\u7684\u5b9e\u9645\u540e\u679c<\/h2>\r\n\r\n\r\n\r\n

\u5728\u5b9e\u9645\u7684Map SEO\u9879\u76ee\u4e2d\uff0cCitation\u4e0eNAP\u95ee\u9898\u5f80\u5f80\u4e0d\u4f1a\u4ee5\u201c\u660e\u663e\u62a5\u9519\u201d\u6216\u201c\u5b98\u65b9\u8b66\u544a\u201d\u7684\u5f62\u5f0f\u51fa\u73b0\uff0c\u800c\u662f\u901a\u8fc7\u4e00\u7cfb\u5217\u770b\u4f3c\u5f02\u5e38\u3001\u5374\u53c8\u96be\u4ee5\u89e3\u91ca\u7684\u7ed3\u679c\u4f53\u73b0\u51fa\u6765\u3002\u8fd9\u4e9b\u7ed3\u679c\u5e76\u975e\u5076\u7136\uff0c\u800c\u662f\u5b9e\u4f53\u4fe1\u4efb\u4f53\u7cfb\u65e0\u6cd5\u6b63\u5e38\u5de5\u4f5c\u7684\u76f4\u63a5\u8868\u73b0\u3002<\/p>\r\n\r\n\r\n\r\n

1.Google Business Profile\u6b63\u5e38\uff0c\u4f46Map\u6392\u540d\u59cb\u7ec8\u65e0\u6cd5\u63d0\u5347<\/h3>\r\n\r\n\r\n\r\n

\u8fd9\u662f\u6700\u5e38\u89c1\u3001\u4e5f\u6700\u5bb9\u6613\u88ab\u8bef\u5224\u7684\u95ee\u9898\u3002\u4ece\u8868\u9762\u770bGoogle Business Profile\u5df2\u9a8c\u8bc1\uff0c\u4fe1\u606f\u586b\u5199\u5b8c\u6574\uff0c\u7c7b\u76ee\u6b63\u786e\u3001\u8bc4\u4ef7\u6b63\u5e38\u589e\u957f\u3002<\/p>\r\n\r\n\r\n\r\n

\u4f46\u5728\u5e95\u5c42\uff0cCitation\u51b2\u7a81\u4f1a\u5bfc\u81f4\u641c\u7d22\u5f15\u64ce\u65e0\u6cd5\u5c06\u8be5Listing\u8bc6\u522b\u4e3a\u4e00\u4e2a\u7a33\u5b9a\u3001\u552f\u4e00\u7684\u5b9e\u4f53\u3002<\/p>\r\n\r\n\r\n\r\n

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2.\u540c\u4e00\u5730\u5740\u51fa\u73b0\u591a\u4e2a\u91cd\u590d\u6216\u201c\u5e7d\u7075\u201d\u5546\u6237<\/h3>\r\n\r\n\r\n\r\n

\u5f53\u5386\u53f2Citation\u672a\u88ab\u6e05\u7406\uff0c\u6216NAP\u591a\u7248\u672c\u957f\u671f\u5e76\u5b58\u65f6\uff0c\u641c\u7d22\u5f15\u64ce\u53ef\u80fd\u4f1a\u5c06\u540c\u4e00\u4f01\u4e1a\u62c6\u5206\u4e3a\u591a\u4e2a\u5b9e\u4f53\uff0c\u4fdd\u7559\u5df2\u4e0d\u5b58\u5728\u6216\u5df2\u642c\u8fc1\u7684\u5546\u6237\u8bb0\u5f55\uff0c\u5728\u5730\u56fe\u4e2d\u751f\u6210\u201c\u65e0\u4eba\u7ba1\u7406\u201d\u7684\u5e7d\u7075Listing\u3002<\/p>\r\n\r\n\r\n\r\n

\u8fd9\u7c7bListing\u4e0d\u4ec5\u4f1a\u5206\u6563\u6743\u91cd\uff0c\u8fd8\u53ef\u80fd\u4e0e\u5f53\u524d\u4f01\u4e1a\u5f62\u6210\u5185\u90e8\u7ade\u4e89\uff0c\u8fdb\u4e00\u6b65\u524a\u5f31\u6392\u540d\u8868\u73b0\u3002<\/p>\r\n\r\n\r\n\r\n

3.\u8bc4\u8bba\u6570\u91cf\u589e\u52a0\uff0c\u5374\u65e0\u6cd5\u8f6c\u5316\u4e3a\u6392\u540d\u4f18\u52bf<\/h3>\r\n\r\n\r\n\r\n

\u5728Map SEO\u4e2d\uff0c\u8bc4\u8bba\u672c\u8eab\u5e76\u4e0d\u662f\u76f4\u63a5\u7684\u6392\u540d\u63a8\u52a8\u5668\uff0c\u5b83\u4eec\u7684\u4ef7\u503c\u524d\u63d0\u662f\u88ab\u6b63\u786e\u5f52\u5c5e\u5230\u4e00\u4e2a\u660e\u786e\u7684\u5b9e\u4f53\u4e4b\u4e0b\u3002<\/p>\r\n\r\n\r\n\r\n

\u5f53Citation\u7ed3\u6784\u6df7\u4e71\u65f6\uff0c\u8bc4\u8bba\u53ef\u80fd\u88ab\u5206\u6563\u5230\u4e0d\u540c\u5b9e\u4f53\u8bb0\u5f55\uff0c\u5386\u53f2\u8bc4\u4ef7\u65e0\u6cd5\u5f62\u6210\u8fde\u7eed\u4fe1\u4efb\u79ef\u7d2f\uff0c\u65b0\u589e\u8bc4\u8bba\u5bf9Prominence\u7684\u63d0\u5347\u6548\u679c\u6709\u9650\u3002<\/p>\r\n\r\n\r\n\r\n

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4.\u4f01\u4e1a\u642c\u8fc1\u540e\uff0c\u672c\u5730\u6392\u540d\u957f\u671f\u4e0b\u6ed1<\/h3>\r\n\r\n\r\n\r\n

\u4f01\u4e1a\u66f4\u6362\u5730\u5740\u662fCitation\u95ee\u9898\u96c6\u4e2d\u7206\u53d1\u7684\u9ad8\u98ce\u9669\u573a\u666f\u3002\u5982\u679c\u5386\u53f2\u5e73\u53f0\u4e0a\u7684\u65e7\u5730\u5740Citation\u672a\u88ab\u7cfb\u7edf\u6027\u66f4\u65b0\uff0c\u641c\u7d22\u5f15\u64ce\u4f1a\u540c\u65f6\u8bc6\u522b\u65b0\u65e7\u4e24\u4e2a\u5b9e\u4f53\uff0c\u65b0\u5730\u5740\u9700\u8981\u91cd\u65b0\u5efa\u7acb\u4fe1\u4efb\uff0c\u539f\u6709\u6392\u540d\u4e0e\u8bc4\u4ef7\u6743\u91cd\u65e0\u6cd5\u987a\u5229\u8fc1\u79fb\u3002<\/p>\r\n\r\n\r\n\r\n

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5.\u4e3a\u4ec0\u4e48\u8fd9\u7c7b\u95ee\u9898\u901a\u5e38\u4e0d\u662f\u201c\u7b97\u6cd5\u60e9\u7f5a\u201d\uff1f<\/h3>\r\n\r\n\r\n\r\n

\u5728\u591a\u6570\u60c5\u51b5\u4e0b\uff0cCitation\u9519\u8bef\u5e76\u4e0d\u4f1a\u89e6\u53d1\u660e\u663e\u7684\u964d\u6743\u6216\u60e9\u7f5a\u673a\u5236\u3002\u539f\u56e0\u5728\u4e8e\u641c\u7d22\u5f15\u64ce\u5e76\u672a\u660e\u786e\u5224\u5b9a\u4f01\u4e1a\u8fdd\u89c4\uff0c\u800c\u662f\u65e0\u6cd5\u786e\u8ba4\u54ea\u4e00\u4e2a\u5b9e\u4f53\u7248\u672c\u624d\u662f\u201c\u771f\u5b9e\u4e14\u7a33\u5b9a\u7684\u201d\u3002<\/p>\r\n\r\n\r\n\r\n

\u56e0\u6b64\uff0c\u7cfb\u7edf\u9009\u62e9\u7684\u662f\u964d\u4f4e\u4fe1\u4efb\u5ea6\uff0c\u800c\u975e\u76f4\u63a5\u60e9\u7f5a\u3002\u8fd9\u79cd\u72b6\u6001\u4e0d\u4f1a\u5728\u540e\u53f0\u663e\u793a\u8b66\u544a\uff0c\u5374\u4f1a\u957f\u671f\u9650\u5236\u6392\u540d\u6f5c\u529b\u3002<\/p>\r\n\r\n\r\n\r\n

Citation\u9519\u8bef\u7684\u6700\u5927\u98ce\u9669\uff0c\u4e0d\u662f\u88ab\u60e9\u7f5a\uff0c\u800c\u662f\u201c\u65e0\u6cd5\u88ab\u5b8c\u5168\u4fe1\u4efb\u201d\u3002\u5728Map SEO\u4e2d\uff0c\u4e00\u65e6\u4fe1\u4efb\u4fe1\u53f7\u65e0\u6cd5\u88ab\u7a33\u5b9a\u6574\u5408\uff0c\u5185\u5bb9\u3001\u8bc4\u8bba\u3001\u94fe\u63a5\u7b49\u6240\u6709\u540e\u7eed\u4f18\u5316\uff0c\u90fd\u4f1a\u53d7\u5230\u7ed3\u6784\u6027\u9650\u5236\u3002\u8fd9\u4e5f\u662f\u4e3a\u4ec0\u4e48Citation\u6e05\u7406\u4e0eNAP\u7edf\u4e00\uff0c\u5f80\u5f80\u662f\u89e3\u51b3Map\u6392\u540d\u505c\u6ede\u95ee\u9898\u7684\u7b2c\u4e00\u6b65\u3002<\/p>\r\n

 <\/p>\r\n

 <\/p>\r\n\r\n\r\n\r\n

\u516b\u3001\u00a0 Local Citations\u662f\u957f\u671f\u8d44\u4ea7\uff0c\u800c\u975e\u4e00\u6b21\u6027\u64cd\u4f5c<\/h2>\r\n\r\n\r\n\r\n
\"\"<\/figure>\r\n\r\n\r\n\r\n

\u5728Map SEO\u4f53\u7cfb\u4e2d\uff0cLocal Citations\u5e76\u4e0d\u662f\u201c\u63d0\u4ea4\u4e00\u6b21\u5c31\u5b8c\u6210\u201d\u7684\u9759\u6001\u4efb\u52a1\u3002<\/p>\r\n\r\n\r\n\r\n

\u76f8\u53cd\uff0c\u5b83\u66f4\u50cf\u662f\u4e00\u79cd\u9700\u8981\u6301\u7eed\u7ef4\u62a4\u7684\u6570\u5b57\u8d44\u4ea7\uff08Digital Asset\uff09\uff0c\u5176\u7a33\u5b9a\u6027\u4f1a\u968f\u7740\u65f6\u95f4\u3001\u5e73\u53f0\u53d8\u5316\u548c\u4e1a\u52a1\u8c03\u6574\u800c\u53d1\u751f\u6ce2\u52a8\u3002<\/p>\r\n\r\n\r\n\r\n

\u6362\u53e5\u8bdd\u8bf4\uff0cLocal Citations\u5e76\u4e0d\u4f1a\u201c\u6c38\u4e45\u6709\u6548\u201d\u3002<\/p>\r\n\r\n\r\n\r\n

1.Citation\u4e3a\u4ec0\u4e48\u4f1a\u968f\u65f6\u95f4\u5931\u6548\uff1f<\/h3>\r\n\r\n\r\n\r\n

\u5373\u4fbf\u4f01\u4e1a\u672c\u8eab\u6ca1\u6709\u4e3b\u52a8\u4fee\u6539\u4fe1\u606f\uff0cCitation\u7ed3\u6784\u4e5f\u53ef\u80fd\u5728\u4ee5\u4e0b\u60c5\u51b5\u4e0b\u9010\u6e10\u504f\u79bb\u771f\u5b9e\u72b6\u6001\uff1a<\/p>\r\n\r\n\r\n\r\n

\u5e73\u53f0\u4fe1\u606f\u88ab\u7528\u6237\u4fee\u6539\uff0c\u90e8\u5206\u76ee\u5f55\u4e0e\u5730\u56fe\u5e73\u53f0\u5141\u8bb8\u7528\u6237\u7f16\u8f91\u5546\u6237\u4fe1\u606f\uff0c\u53ef\u80fd\u5f15\u5165\u672a\u7ecf\u9a8c\u8bc1\u7684\u66f4\u6539\u3002<\/p>\r\n\r\n\r\n\r\n

\u81ea\u52a8\u6293\u53d6\u9519\u8bef\u6570\u636e\uff0c\u641c\u7d22\u5f15\u64ce\u4e0e\u7b2c\u4e09\u65b9\u5e73\u53f0\u4f1a\u901a\u8fc7\u7f51\u7edc\u722c\u866b\u81ea\u52a8\u66f4\u65b0\u6570\u636e\uff0c\u9519\u8bef\u6765\u6e90\u53ef\u80fd\u88ab\u53cd\u590d\u590d\u5236\u3002<\/p>\r\n\r\n\r\n\r\n

\u5386\u53f2\u5730\u5740\u6216\u65e7\u7535\u8bdd\u957f\u671f\u6b8b\u7559\uff0c\u4f01\u4e1a\u642c\u8fc1\u3001\u6362\u53f7\u6216\u66f4\u540d\u540e\uff0c\u65e7Citation\u82e5\u672a\u53ca\u65f6\u6e05\u7406\uff0c\u4f1a\u4e0e\u65b0\u4fe1\u606f\u5e76\u5b58\u3002<\/p>\r\n\r\n\r\n\r\n

\u91cd\u590dListing\u88ab\u9519\u8bef\u5408\u5e76\u6216\u62c6\u5206\uff0c\u7cfb\u7edf\u7b97\u6cd5\u53ef\u80fd\u5728\u4e0d\u51c6\u786e\u5339\u914d\u7684\u60c5\u51b5\u4e0b\uff0c\u9519\u8bef\u5730\u5408\u5e76\u6216\u62c6\u5206\u5b9e\u4f53\u8bb0\u5f55\u3002<\/p>\r\n\r\n\r\n\r\n

\u8fd9\u4e9b\u53d8\u5316\u5f80\u5f80\u662f\u6e10\u8fdb\u53d1\u751f\u3001\u96be\u4ee5\u88ab\u5373\u65f6\u5bdf\u89c9\u7684\uff0c\u4f46\u4f1a\u6301\u7eed\u5f71\u54cd\u5b9e\u4f53\u8bc6\u522b\u4e0e\u4fe1\u4efb\u8bc4\u5206\u3002<\/p>\r\n\r\n\r\n\r\n

2.Citation\u5931\u6548\u5bf9Map SEO\u7684\u5f71\u54cd\u65b9\u5f0f<\/h3>\r\n\r\n\r\n\r\n

Citation\u95ee\u9898\u5f88\u5c11\u8868\u73b0\u4e3a\u201c\u7a81\u7136\u6d88\u5931\u6392\u540d\u201d\uff0c\u800c\u66f4\u5e38\u89c1\u7684\u662f\u6392\u540d\u9010\u6b65\u4e0b\u6ed1\u6216\u957f\u671f\u505c\u6ede\uff0c\u66dd\u5149\u91cf\u4e0b\u964d\u4f46\u540e\u53f0\u65e0\u660e\u663e\u5f02\u5e38\uff0c\u65b0\u4f18\u5316\u52a8\u4f5c\u6548\u679c\u8d8a\u6765\u8d8a\u5f31\uff0c\u4f01\u4e1a\u9700\u8981\u201c\u91cd\u65b0\u8bc1\u660e\u81ea\u5df1\u662f\u8c01\u201d\u3002<\/p>\r\n\r\n\r\n\r\n

\u672c\u8d28\u539f\u56e0\u5728\u4e8e\u641c\u7d22\u5f15\u64ce\u5bf9\u4f01\u4e1a\u5b9e\u4f53\u7684\u4fe1\u4efb\uff0c\u9700\u8981\u957f\u671f\u7a33\u5b9a\u7684\u4e00\u81f4\u6027\u6765\u7ef4\u6301\u3002<\/p>\r\n\r\n\r\n\r\n

3.\u4e3a\u4ec0\u4e48Citation\u5fc5\u987b\u7eb3\u5165\u957f\u671f\u7ba1\u7406\uff1f<\/h3>\r\n\r\n\r\n\r\n

\u4ece\u641c\u7d22\u5f15\u64ce\u89c6\u89d2\u6765\u770b\uff0c\u4f01\u4e1a\u5e76\u4e0d\u662f\u4e00\u6b21\u6027\u88ab\u201c\u8ba4\u8bc1\u201d\uff0c\u800c\u662f\u901a\u8fc7\u6301\u7eed\u3001\u4e00\u81f4\u7684\u4fe1\u53f7\u88ab\u53cd\u590d\u9a8c\u8bc1\u3002<\/p>\r\n\r\n\r\n\r\n

\u56e0\u6b64\uff0c\u6210\u719f\u7684Map SEO\u7b56\u7565\u901a\u5e38\u4f1a\u5c06Citation\u7ba1\u7406\u89c6\u4e3a\u957f\u671f\u5de5\u4f5c\u7684\u4e00\u90e8\u5206\uff0c\u5305\u62ec\uff1a<\/p>\r\n\r\n\r\n\r\n

\u5b9a\u671f\u68c0\u67e5\u6838\u5fc3\u5e73\u53f0\u4e0e\u91cd\u8981\u76ee\u5f55\uff0c\u76d1\u63a7\u662f\u5426\u51fa\u73b0\u91cd\u590d\u6216\u5f02\u5e38Listing\uff0c\u7edf\u4e00\u65b0\u5e73\u53f0\u4e0a\u7684NAP\u5199\u6cd5\uff0c\u5728\u4e1a\u52a1\u53d8\u66f4\u65f6\u540c\u6b65\u66f4\u65b0\u6240\u6709Citation\u3002<\/p>\r\n\r\n\r\n\r\n

\u8fd9\u7c7b\u7ef4\u62a4\u5de5\u4f5c\u5e76\u4e0d\u9891\u7e41\uff0c\u4f46\u7f3a\u5931\u65f6\u7684\u6210\u672c\u6781\u9ad8\u3002<\/p>\r\n\r\n\r\n\r\n

4.Citation\u7684\u8d44\u4ea7\u5c5e\u6027<\/h3>\r\n\r\n\r\n\r\n

\u4ece\u957f\u671f\u89c6\u89d2\u770b\uff0c\u7a33\u5b9a\u7684Citation\u7ed3\u6784\u53ef\u4ee5\u5e26\u6765\u66f4\u9ad8\u7684\u5b9e\u4f53\u4fe1\u4efb\u4e0a\u9650\uff0c\u6392\u540d\u6ce2\u52a8\u98ce\u9669\u663e\u8457\u964d\u4f4e\uff0c\u4f01\u4e1a\u642c\u8fc1\u6216\u6269\u5f20\u65f6\u66f4\u5e73\u6ed1\u7684\u6743\u91cd\u8fc1\u79fb\uff0c\u540e\u7eedSEO\u4e0e\u5e7f\u544a\u6295\u653e\u7684\u7a33\u5b9a\u57fa\u7840<\/p>\r\n\r\n\r\n\r\n

\u8fd9\u4e5f\u662f\u4e3a\u4ec0\u4e48Local Citations\u5e94\u88ab\u89c6\u4e3a\u4e00\u79cd\u9700\u8981\u6301\u7eed\u7ba1\u7406\u7684\u57fa\u7840\u8d44\u4ea7\uff0c\u800c\u975e\u4e00\u6b21\u6027\u63d0\u4ea4\u7684\u201c\u4f18\u5316\u52a8\u4f5c\u201d\u3002<\/p>\r\n\r\n\r\n\r\n

Local Citations\u4e0d\u4f1a\u81ea\u52a8\u4fdd\u6301\u6b63\u786e\uff0c\u4f46\u4f1a\u6301\u7eed\u5f71\u54cd\u7ed3\u679c\u3002\u5728MapSEO\u4e2d\uff0c\u80fd\u957f\u671f\u4fdd\u6301\u4e00\u81f4\u3001\u7a33\u5b9a\u3001\u53ef\u9a8c\u8bc1\u7684Citation\u7ed3\u6784\uff0c\u5f80\u5f80\u6bd4\u77ed\u671f\u7684\u6392\u540d\u63d0\u5347\u6280\u5de7\u66f4\u5177\u51b3\u5b9a\u6027\u4ef7\u503c\u3002<\/p>\r\n\r\n\r\n\r\n

\u5c06Citation\u89c6\u4e3a\u957f\u671f\u8d44\u4ea7\u8fdb\u884c\u7ba1\u7406\uff0c\u672c\u8d28\u4e0a\u662f\u5728\u4e3a\u4f01\u4e1a\u7684\u672c\u5730\u641c\u7d22\u7ade\u4e89\u529b\u6253\u5730\u57fa\u3002<\/p>\r\n

 <\/p>\r\n

 <\/p>\r\n\r\n\r\n\r\n

\u4e5d\u3001\u00a0 Local Citations\u7684\u4e13\u4e1a\u6267\u884c\u5efa\u8bae<\/h2>\r\n\r\n\r\n\r\n
\"\"<\/figure>\r\n\r\n\r\n\r\n

\u5728MapSEO\u4f53\u7cfb\u4e2d\uff0cLocal Citations\u7684\u5efa\u8bbe\u4e0e\u7ef4\u62a4\u5e76\u4e0d\u662f\u201c\u63d0\u4ea4\u76ee\u5f55\u201d\u7684\u7b80\u5355\u64cd\u4f5c\uff0c\u800c\u662f\u4e00\u5957\u56f4\u7ed5\u5b9e\u4f53\u4e00\u81f4\u6027\u3001\u4fe1\u4efb\u79ef\u7d2f\u4e0e\u98ce\u9669\u63a7\u5236\u5c55\u5f00\u7684\u7cfb\u7edf\u5de5\u7a0b\u3002<\/p>\r\n\r\n\r\n\r\n

\u4ee5\u4e0b\u4e09\u70b9\uff0c\u662f\u6210\u719f\u6267\u884c\u4e2d\u4e0d\u53ef\u8df3\u8fc7\u7684\u6838\u5fc3\u6b65\u9aa4\u3002<\/p>\r\n\r\n\r\n\r\n

1.\u786e\u7acb\u552f\u4e00\u5b98\u65b9NAP\u7248\u672c\uff08Single Sourceof Truth\uff09<\/h3>\r\n\r\n\r\n\r\n

\u5728\u8fdb\u884c\u4efb\u4f55Citation\u63d0\u4ea4\u6216\u4fee\u6b63\u4e4b\u524d\uff0c\u5fc5\u987b\u5148\u660e\u786e\u4f01\u4e1a\u7684\u552f\u4e00\u5b98\u65b9NAP\u7248\u672c\uff0c\u5e76\u5c06\u5176\u4f5c\u4e3a\u6240\u6709\u5e73\u53f0\u7684\u7edf\u4e00\u53c2\u8003\u6e90\u3002<\/p>\r\n\r\n\r\n\r\n

\u8fd9\u4e00\u6807\u51c6\u7248\u672c\u5e94\u5305\u62ec\u552f\u4e00\u3001\u6b63\u5f0f\u7684\u4f01\u4e1a\u540d\u79f0\u5199\u6cd5\uff0c\u6807\u51c6\u5316\u7684\u5730\u5740\u683c\u5f0f\uff08\u542b\u697c\u5c42\u3001\u5355\u5143\u3001\u90ae\u7f16\uff09\uff0c\u552f\u4e00\u4e3b\u8054\u7cfb\u7535\u8bdd\uff08\u683c\u5f0f\u7edf\u4e00\uff0c\u662f\u5426\u542b\u56fd\u5bb6\u533a\u53f7\u9700\u660e\u786e\uff09\uff0c\u5b98\u65b9\u5b98\u7f51URL\u3002<\/p>\r\n\r\n\r\n\r\n

\u8fd9\u4e00\u9636\u6bb5\u7684\u76ee\u6807\u662f\u5efa\u7acb\u4e00\u4e2a\u4e0d\u53ef\u53d8\u7684\u201c\u4e3b\u7248\u672c\u201d\uff0c\u907f\u514d\u5728\u4e0d\u540c\u5e73\u53f0\u3001\u4e0d\u540c\u65f6\u95f4\u4ea7\u751f\u65b0\u7684\u53d8\u4f53\u3002<\/p>\r\n\r\n\r\n\r\n

\u5728\u5b9e\u9645\u9879\u76ee\u4e2d\uff0c\u7edd\u5927\u591a\u6570Citation\u95ee\u9898\u5e76\u975e\u51fa\u73b0\u5728\u201c\u63d0\u4ea4\u9636\u6bb5\u201d\uff0c\u800c\u662f\u6e90\u4e8e\u4e00\u5f00\u59cb\u5c31\u6ca1\u6709\u7edf\u4e00\u6807\u51c6\u3002<\/p>\r\n\r\n\r\n\r\n

2.\u4f18\u5148\u8986\u76d6\u6743\u5a01\u5e73\u53f0\uff0c\u518d\u6269\u5c55\u81f3\u884c\u4e1a\u4e0e\u672c\u5730\u76ee\u5f55<\/h3>\r\n\r\n\r\n\r\n

Citation\u5efa\u8bbe\u5e94\u9075\u5faa\u660e\u786e\u7684\u4f18\u5148\u7ea7\uff0c\u800c\u4e0d\u662f\u540c\u65f6\u94fa\u5f00\u3002\u63a8\u8350\u987a\u5e8f\u4e3a\uff1a<\/p>\r\n\r\n\r\n\r\n

1\uff09\u6838\u5fc3\u5730\u56fe\u4e0e\u641c\u7d22\u5e73\u53f0<\/p>\r\n\r\n\r\n\r\n

\u8fd9\u662fMap SEO\u4e2d\u6700\u5173\u952e\u7684\u5b9e\u4f53\u951a\u70b9\uff0c\u6240\u6709\u540e\u7eed\u4fe1\u4efb\u4fe1\u53f7\u90fd\u4f1a\u56f4\u7ed5\u8fd9\u4e9b\u5e73\u53f0\u8fdb\u884c\u6574\u5408\u3002<\/p>\r\n\r\n\r\n\r\n

2\uff09\u9ad8\u6743\u5a01\u7684\u5168\u7403\u6027\u5546\u4e1a\u76ee\u5f55<\/p>\r\n\r\n\r\n\r\n

\u7528\u4e8e\u63d0\u4f9b\u72ec\u7acb\u7b2c\u4e09\u65b9\u7684\u5b58\u5728\u6027\u9a8c\u8bc1\uff0c\u5f3a\u5316\u5b9e\u4f53\u53ef\u4fe1\u5ea6\u3002<\/p>\r\n\r\n\r\n\r\n

3\uff09\u672c\u5730\u4e0e\u884c\u4e1a\u5782\u76f4\u76ee\u5f55<\/p>\r\n\r\n\r\n\r\n

\u5f3a\u5316\u5730\u7406\u5173\u8054\u6027\u4e0e\u884c\u4e1a\u8bed\u4e49\uff0c\u5bf9\u7ade\u4e89\u6fc0\u70c8\u7684\u672c\u5730\u641c\u7d22\u5c24\u4e3a\u91cd\u8981\u3002<\/p>\r\n\r\n\r\n\r\n

\u8fd9\u4e00\u7b56\u7565\u7684\u6838\u5fc3\u903b\u8f91\u662f\uff1a\u5148\u8ba9\u641c\u7d22\u5f15\u64ce\u201c\u786e\u8ba4\u4f60\u662f\u8c01\u201d\uff0c\u518d\u8ba9\u5b83\u201c\u76f8\u4fe1\u4f60\u5c5e\u4e8e\u54ea\u91cc\u3001\u505a\u4ec0\u4e48\u201d\u3002<\/p>\r\n\r\n\r\n\r\n

3.\u5b9a\u671f\u8fdb\u884cCitation Audit\uff08\u7cfb\u7edf\u6027\u68c0\u67e5\u4e0e\u6e05\u7406\uff09<\/h3>\r\n\r\n\r\n\r\n

Local Citations\u4e0d\u662f\u4e00\u6b21\u6027\u5de5\u4f5c\uff0c\u800c\u662f\u9700\u8981\u5b9a\u671f\u590d\u67e5\u4e0e\u7ef4\u62a4\u7684\u957f\u671f\u8d44\u4ea7\u3002\u5efa\u8bae\u81f3\u5c11\u6bcf6\u201312\u4e2a\u6708\u8fdb\u884c\u4e00\u6b21\u7cfb\u7edf\u6027\u7684Citation Audit\uff0c\u91cd\u70b9\u5305\u62ec\u662f\u5426\u51fa\u73b0\u91cd\u590d\u6216\u5f02\u5e38Listing\uff0c\u662f\u5426\u5b58\u5728\u65e7\u5730\u5740\u3001\u65e7\u7535\u8bdd\u6216\u65e7\u540d\u79f0\uff0c\u6838\u5fc3\u5e73\u53f0\u4fe1\u606f\u662f\u5426\u88ab\u7528\u6237\u6216\u7cfb\u7edf\u4fee\u6539\uff0c\u4e0d\u540c\u5e73\u53f0\u4e4b\u95f4\u662f\u5426\u51fa\u73b0NAP\u51b2\u7a81\u3002<\/p>\r\n\r\n\r\n\r\n

\u5728\u4f01\u4e1a\u53d1\u751f\u4ee5\u4e0b\u53d8\u5316\u65f6\uff0c\u5e94\u7acb\u5373\u8fdb\u884c\u4e13\u9879\u68c0\u67e5\u642c\u8fc1\u6216\u65b0\u589e\u5730\u5740\uff0c\u66f4\u6362\u8054\u7cfb\u7535\u8bdd\uff0c\u4f01\u4e1a\u66f4\u540d\u6216\u54c1\u724c\u5347\u7ea7\uff0c\u591a\u95e8\u5e97\u6269\u5f20\u3002<\/p>\r\n\r\n\r\n\r\n

CitationAudit\u7684\u76ee\u7684\u4e0d\u662f\u201c\u627e\u9519\u8bef\u201d\uff0c\u800c\u662f\u786e\u4fdd\u641c\u7d22\u5f15\u64ce\u59cb\u7ec8\u53ea\u770b\u5230\u4e00\u4e2a\u6e05\u6670\u3001\u7a33\u5b9a\u7684\u5b9e\u4f53\u7248\u672c\u3002<\/p>\r\n\r\n\r\n\r\n

4.\u4e13\u4e1a\u6267\u884c\u4e2d\u7684\u5e38\u89c1\u8bef\u533a<\/h3>\r\n\r\n\r\n\r\n

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