{"id":12167,"date":"2025-07-31T16:38:29","date_gmt":"2025-07-31T04:38:29","guid":{"rendered":"https:\/\/webzilla.global\/cn\/?p=12167"},"modified":"2025-08-01T16:34:46","modified_gmt":"2025-08-01T04:34:46","slug":"google-maps-seo-optimization-guide","status":"publish","type":"post","link":"https:\/\/webzilla.global\/cn\/google-maps-seo-optimization-guide\/","title":{"rendered":"\u5982\u4f55\u4f18\u5316 Google \u5730\u56fe SEO\uff1a\u8ba9\u4f60\u7684\u672c\u5730\u4e1a\u52a1\u5728\u641c\u7d22\u4e2d\u8131\u9896\u800c\u51fa"},"content":{"rendered":"<p>[vc_row][vc_column][vc_column_text]<\/p>\n<h1><b><span data-font-family=\"\u5fae\u8f6f\u96c5\u9ed1\">\u5982\u4f55\u4f18\u5316 Google \u5730\u56fe SEO\uff1a\u8ba9\u4f60\u7684\u672c\u5730\u4e1a\u52a1\u5728\u641c\u7d22\u4e2d\u8131\u9896\u800c\u51fa<\/span><\/b><\/h1>\n<div id=\"quick-links\" class=\"quick-links\">\n<h2>Quick Links<\/h2>\n<ul>\n<li><a href=\"#section-1\">\u4ec0\u4e48\u662f Google \u5730\u56fe SEO\uff1f<\/a><\/li>\n<li><a href=\"#section-2\">\u4e3a\u4ec0\u4e48 Google \u5730\u56fe SEO \u975e\u5e38\u5173\u952e\uff1f<\/a><\/li>\n<li><a href=\"#section-3\">\u7b2c\u4e00\u6b65\uff1a\u6ce8\u518c\u5e76\u5b8c\u5584\u4f60\u7684 Google \u5546\u5bb6\u8d44\u6599\uff08Google Business Profile\uff09<\/a><\/li>\n<li><a href=\"#section-4\">\u7b2c\u4e8c\u6b65\uff1a\u786e\u4fdd NAP \u4fe1\u606f\u4e00\u81f4\u6027\uff08Name, Address, Phone\uff09<\/a><\/li>\n<li><a href=\"#section-5\">\u7b2c\u4e09\u6b65\uff1a\u83b7\u53d6\u5e76\u7ef4\u62a4\u9ad8\u8d28\u91cf\u7684 Google \u8bc4\u8bba<\/a><\/li>\n<li><a href=\"#section-6\">\u7b2c\u56db\u6b65\uff1a\u4e30\u5bcc\u4e1a\u52a1\u4fe1\u606f\u4e0e\u5173\u952e\u8bcd\u5e03\u5c40<\/a><\/li>\n<li><a href=\"#section-7\">\u7b2c\u4e94\u6b65\uff1a\u5b9a\u671f\u53d1\u5e03\u5546\u5bb6\u52a8\u6001\uff08Google Posts\uff09<\/a><\/li>\n<li><a href=\"#section-8\">\u7b2c\u516d\u6b65\uff1a\u6dfb\u52a0\u7ed3\u6784\u5316\u6570\u636e\uff08LocalBusiness Schema\uff09<\/a><\/li>\n<li><a href=\"#section-9\">\u7b2c\u4e03\u6b65\uff1a\u5efa\u8bbe\u672c\u5730\u5916\u94fe\u4e0e\u76ee\u5f55\u5f15\u7528\uff08Citations &amp; Local Backlinks\uff09<\/a><\/li>\n<li><a href=\"#section-11\">\u7b2c\u516b\u6b65\uff1a\u5d4c\u5165\u5730\u56fe\u5e76\u4f18\u5316\u7f51\u7ad9\u7684\u672c\u5730\u4fe1\u53f7<\/a><\/li>\n<li><a href=\"#section-10\">\u7b2c\u4e5d\u6b65\uff1a\u76d1\u6d4b\u6570\u636e\u5e76\u6301\u7eed\u4f18\u5316<\/a><\/li>\n<\/ul>\n<\/div>\n<p>\u5728\u79fb\u52a8\u4f18\u5148\u7684\u641c\u7d22\u65f6\u4ee3\uff0c\u7528\u6237\u8d8a\u6765\u8d8a\u4f9d\u8d56 Google \u5730\u56fe\u6765\u5bfb\u627e\u9644\u8fd1\u7684\u670d\u52a1\u4e0e\u5546\u5bb6\u3002\u65e0\u8bba\u4f60\u662f\u672c\u5730\u9910\u5385\u3001\u5f8b\u5e08\u4e8b\u52a1\u6240\uff0c\u8fd8\u662f\u63d0\u4f9b\u4e0a\u95e8\u670d\u52a1\u7684\u4f01\u4e1a\uff0c<a href=\"https:\/\/webzilla.global\/cn\/google-map-seo\/\"><strong>Google \u5730\u56fe SEO<\/strong><\/a> \u90fd\u662f\u4e0d\u53ef\u6216\u7f3a\u7684\u6d41\u91cf\u5165\u53e3\u3002<\/p>\n<p>\u672c\u7bc7\u6587\u7ae0\u5c06\u4e3a\u4f60\u7cfb\u7edf\u62c6\u89e3\uff1a\u4ec0\u4e48\u662f Google \u5730\u56fe SEO\uff1f\u4e3a\u4ec0\u4e48\u5b83\u5982\u6b64\u91cd\u8981\uff1f\u4ee5\u53ca\u4f60\u8be5\u5982\u4f55\u4f18\u5316\u6bcf\u4e00\u4e2a\u5173\u952e\u73af\u8282\uff0c\u4ece\u800c\u5728\u672c\u5730\u641c\u7d22\u7ed3\u679c\u4e2d\u8131\u9896\u800c\u51fa\u3002<\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-12168\" src=\"https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/image-11.png\" alt=\"rank higher on google maps\" width=\"768\" height=\"576\"><\/figure>\n<h2 class=\"wp-block-heading\" id=\"section-1\"><strong>\u4ec0\u4e48\u662f Google \u5730\u56fe SEO\uff1f<\/strong><\/h2>\n<p>Google \u5730\u56fe SEO\uff0c\u5e7f\u4e49\u4e0a\u5c5e\u4e8e\u201c<a href=\"https:\/\/webzilla.global\/cn\/google-map-seo\/\">\u672c\u5730 SEO\uff08Local SEO\uff09<\/a>\u201d\u7684\u4e00\u90e8\u5206\uff0c\u662f\u6307\u4f18\u5316\u4f60\u7684\u4f01\u4e1a\u5728 Google \u5730\u56fe\u548c\u672c\u5730\u641c\u7d22\u7ed3\u679c\u4e2d\u7684\u6392\u540d\uff0c\u8ba9\u5ba2\u6237\u66f4\u5bb9\u6613\u5728\u641c\u7d22\u5173\u952e\u8bcd\u65f6\u627e\u5230\u4f60\u3002<\/p>\n<p>\u5178\u578b\u7684\u89e6\u53d1\u641c\u7d22\u8bcd\u5305\u62ec\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>\u201cXX\u57ce\u5e02 + \u7259\u533b\u201d<\/li>\n<li>\u201c\u9644\u8fd1\u7684\u5496\u5561\u9986\u201d<\/li>\n<li>\u201cDigital Marketing Agency near me\u201d<\/li>\n<\/ul>\n<p>\u8fd9\u4e9b\u5173\u952e\u8bcd\u5927\u591a\u6570\u4f1a\u89e6\u53d1\u5730\u56fe\u7ed3\u679c\uff08Local Pack\uff09\uff0c\u6392\u5728\u81ea\u7136\u641c\u7d22\u4e4b\u4e0a\uff0c\u5360\u636e\u7528\u6237\u6ce8\u610f\u529b\u7684\u6838\u5fc3\u533a\u57df\u3002<\/p>\n<h2 class=\"wp-block-heading\" id=\"section-2\"><strong>\u4e3a\u4ec0\u4e48 Google \u5730\u56fe SEO \u975e\u5e38\u5173\u952e\uff1f<\/strong><\/h2>\n<p>Google \u5730\u56fe\u4e0d\u53ea\u662f\u4e00\u4e2a\u5bfc\u822a\u5de5\u5177\uff0c\u5b83\u65e9\u5df2\u6210\u4e3a\u7528\u6237\u5bfb\u627e\u672c\u5730\u670d\u52a1\u4e0e\u8bc4\u4f30\u5546\u5bb6\u53ef\u4fe1\u5ea6\u7684\u5165\u53e3\u3002\u4f18\u5316 Google \u5730\u56fe\uff0c\u4e0d\u53ea\u662f\u63d0\u5347\u66dd\u5149\uff0c\u66f4\u662f\u76f4\u63a5\u5f71\u54cd\u4e1a\u52a1\u8f6c\u5316\u548c\u54c1\u724c\u5f62\u8c61\u7684\u5173\u952e\u624b\u6bb5\u3002<\/p>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"482\" class=\"wp-image-12169\" src=\"https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/image-12-1024x482.png\" alt=\"\" srcset=\"https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/image-12-1024x482.png 1024w, https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/image-12-300x141.png 300w, https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/image-12-768x361.png 768w, https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/image-12-600x282.png 600w, https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/image-12.png 1348w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<h3 class=\"wp-block-heading\"><strong>\u9ad8\u5ea6\u53ef\u89c1\u6027\uff1a\u5929\u7136\u5360\u636e\u641c\u7d22\u7ed3\u679c\u9ec4\u91d1\u4f4d\u7f6e<\/strong><\/h3>\n<p>\u5728\u7528\u6237\u641c\u7d22\u201c\u9644\u8fd1\u7684XX\u201d\u6216\u201c\u5730\u533a + \u670d\u52a1\u201d\u65f6\uff0cGoogle \u4f1a\u4f18\u5148\u5c55\u793a\u5730\u56fe\u5361\u7247\uff08Local Pack\uff09\uff0c\u901a\u5e38\u4f4d\u4e8e\u81ea\u7136\u641c\u7d22\u7ed3\u679c\u4e4b\u524d\uff0c\u751a\u81f3\u9ad8\u4e8e\u5e7f\u544a\u3002<\/p>\n<p>\u8fd9\u610f\u5473\u7740\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>\u4f60\u5373\u4f7f\u6ca1\u6709\u7f51\u7ad9 SEO \u6392\u540d\uff0c\u4e5f\u80fd\u51fa\u73b0\u5728\u9996\u9875\u6700\u663e\u773c\u7684\u4f4d\u7f6e<\/li>\n<li>\u5bf9\u4e8e\u6ca1\u6709\u5927\u9884\u7b97\u505a SEO \u7684\u5c0f\u4f01\u4e1a\u6765\u8bf4\uff0c\u662f\u201c\u514d\u8d39\u9738\u5c4f\u201d\u7684\u597d\u65b9\u5f0f<\/li>\n<li>\u7528\u6237\u5728\u6ca1\u6709\u70b9\u51fb\u9875\u9762\u4e4b\u524d\uff0c\u5df2\u5bf9\u4f60\u7684\u54c1\u724c\u3001\u4f4d\u7f6e\u3001\u8bc4\u5206\u4ea7\u751f\u7b2c\u4e00\u5370\u8c61<\/li>\n<\/ul>\n<p>\u4e3e\u4f8b\uff1a\u641c\u7d22 \u201cChicago plumber\u201d\uff0c\u5730\u56fe\u7ed3\u679c\u4f1a\u663e\u793a\u4e09\u5bb6\u672c\u5730\u6c34\u7ba1\u5de5\uff0c\u5e26\u661f\u7ea7\u3001\u7535\u8bdd\u3001\u5bfc\u822a\u6309\u94ae\u2014\u2014\u8c01\u6392\u540d\u9760\u524d\uff0c\u8c01\u66f4\u53ef\u80fd\u63a5\u5230\u7535\u8bdd\u3002<\/p>\n<h3><strong>\u8f6c\u5316\u610f\u56fe\u5f3a\uff1a\u7784\u51c6\u201c\u73b0\u5728\u5c31\u60f3\u4e70\/\u9884\u7ea6\u201d\u7684\u9ad8\u610f\u56fe\u5ba2\u6237<\/strong><\/h3>\n<p>\u672c\u5730\u641c\u7d22\u7528\u6237\u901a\u5e38\u5e26\u6709\u5f3a\u70c8\u7684\u5373\u65f6\u9700\u6c42\uff0c\u5c24\u5176\u662f\u5728\u79fb\u52a8\u7aef\u3002\u4f8b\u5982\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>\u201c\u9644\u8fd1\u6309\u6469\u201d \u2192 \u60f3\u7acb\u523b\u9884\u7ea6<\/li>\n<li>\u201cSunday open dental clinic\u201d \u2192 \u6709\u6025\u9700\u5c31\u8bca\u9700\u6c42<\/li>\n<li>\u201cbest marketing agency in Melbourne\u201d \u2192 \u6709\u660e\u786e\u91c7\u8d2d\u610f\u5411<\/li>\n<\/ul>\n<p>\u76f8\u6bd4\u4fe1\u606f\u7c7b\u5173\u952e\u8bcd\uff0c\u672c\u5730\u5173\u952e\u8bcd\u80cc\u540e\u662f\u201c\u884c\u52a8\u201d\u800c\u975e\u201c\u4e86\u89e3\u201d\u3002\u5730\u56fe SEO \u80fd\u62e6\u622a\u8fd9\u4e9b\u9ad8\u8d28\u91cf\u6d41\u91cf\uff0c\u5e76\u5f15\u5bfc\u4ed6\u4eec\u76f4\u63a5\u6253\u7535\u8bdd\u3001\u83b7\u53d6\u8def\u7ebf\u3001\u63d0\u4ea4\u8868\u5355\u6216\u8bbf\u95ee\u5b98\u7f51\u3002<\/p>\n<h3 class=\"wp-block-heading\"><strong>\u589e\u5f3a\u4fe1\u4efb\u611f\uff1a\u5c55\u793a\u771f\u5b9e\u8bc4\u8bba\u4e0e\u54c1\u724c\u5b9e\u529b\u7684\u6700\u4f73\u7a97\u53e3<\/strong><\/h3>\n<p>\u5730\u56fe\u5361\u7247\u4f1a\u76f4\u63a5\u663e\u793a\u4f60\u7684\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>Google \u8bc4\u5206\uff08\u661f\u7ea7 + \u6761\u6570\uff09<\/li>\n<li>\u7cbe\u9009\u7528\u6237\u8bc4\u8bba<\/li>\n<li>\u8425\u4e1a\u65f6\u95f4\u4e0e\u5b9e\u65f6\u5f00\u5173\u72b6\u6001<\/li>\n<li>\u7167\u7247\u3001\u670d\u52a1\u3001FAQ \u7b49\u4fe1\u606f<\/li>\n<\/ul>\n<p>\u8fd9\u6784\u6210\u4e86\u4e00\u4e2a\u6570\u5b57\u5316\u7684\u201c\u5e97\u9762\u6a71\u7a97\u201d\u3002\u5bf9\u4e8e\u6ca1\u6709\u63a5\u89e6\u8fc7\u4f60\u7684\u6f5c\u5728\u5ba2\u6237\u800c\u8a00\uff0c\u8fd9\u662f\u5efa\u7acb\u521d\u6b65\u4fe1\u4efb\u7684\u5173\u952e\u3002<\/p>\n<p>\u8865\u5145\u8bf4\u660e\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>\u9ad8\u8bc4\u5206\u548c\u6d3b\u8dc3\u8bc4\u8bba\u80fd\u663e\u8457\u63d0\u9ad8\u70b9\u51fb\u7387\uff08CTR\uff09<\/li>\n<li>\u56de\u590d\u8bc4\u8bba\u5c55\u793a\u4e86\u4f60\u7684\u670d\u52a1\u6001\u5ea6<\/li>\n<li>\u5b9e\u666f\u7167\u7247\u6bd4\u6587\u5b57\u66f4\u5177\u8bf4\u670d\u529b\uff0c\u5c24\u5176\u9002\u5408\u9910\u996e\u3001\u7f8e\u5bb9\u3001\u96f6\u552e\u3001\u65c5\u6e38\u7b49\u884c\u4e1a<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-12193 size-medium\" src=\"https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/39f14d5bb559a0e2c383eb3ddb5191e7-189x300.png\" alt=\"\u8c37\u6b4creview\u8303\u4f8b\" width=\"189\" height=\"300\" srcset=\"https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/39f14d5bb559a0e2c383eb3ddb5191e7-189x300.png 189w, https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/39f14d5bb559a0e2c383eb3ddb5191e7.png 290w\" sizes=\"auto, (max-width: 189px) 100vw, 189px\" \/><\/p>\n<h3 class=\"wp-block-heading\"><strong>\u65e0\u9700\u5e7f\u544a\u9884\u7b97\uff1a\u7528\u201c\u5185\u5bb9 +\u53e3\u7891\u201d\u957f\u671f\u9738\u699c<\/strong><\/h3>\n<p>\u867d\u7136\u4f60\u4e5f\u53ef\u4ee5\u6295\u653e Google Local Services Ads \u6216\u5730\u56fe\u5e7f\u544a\uff08Map Ads\uff09\uff0c\u4f46<strong>\u81ea\u7136\u6392\u540d\uff08Organic\uff09\u624d\u662f\u6700\u7a33\u3001\u6700\u5212\u7b97\u7684\u65b9\u5f0f<\/strong>\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>\u4e0d\u6309\u70b9\u51fb\u6536\u8d39\uff0c\u6392\u540d\u957f\u671f\u6709\u6548<\/li>\n<li>\u7ef4\u62a4\u6210\u672c\u4f4e\uff0c\u53ea\u9700\u5b9a\u671f\u66f4\u65b0\u8d44\u6599\u4e0e\u83b7\u53d6\u8bc4\u8bba<\/li>\n<li>\u53ef\u914d\u5408\u5b98\u7f51 SEO \u5f62\u6210\u8054\u52a8\u6548\u5e94\uff08\u5982\uff1a\u5730\u56fe\u5c55\u793a + organic \u7f51\u7ad9\u9875\uff09<\/li>\n<\/ul>\n<p>\u8fd9\u5bf9\u4e8e\u9884\u7b97\u6709\u9650\u7684\u4e2d\u5c0f\u4f01\u4e1a\u3001\u521d\u521b\u54c1\u724c\u6216\u6b63\u5728\u6d4b\u8bd5\u5e02\u573a\u7684\u5546\u5bb6\u6765\u8bf4\uff0c\u662f\u201c\u4ee5\u5c0f\u535a\u5927\u201d\u7684\u6700\u4f73\u7b56\u7565\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-12192\" src=\"https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/5bbd302b3e6c84f52bd03d3907a69f9f.png\" alt=\"\u8c37\u6b4c\u5730\u56fe\u81ea\u7136\u641c\u7d22\u62cd\u540d\u6848\u4f8b\" width=\"810\" height=\"920\" srcset=\"https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/5bbd302b3e6c84f52bd03d3907a69f9f.png 810w, https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/5bbd302b3e6c84f52bd03d3907a69f9f-264x300.png 264w, https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/5bbd302b3e6c84f52bd03d3907a69f9f-768x872.png 768w, https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/5bbd302b3e6c84f52bd03d3907a69f9f-600x681.png 600w\" sizes=\"auto, (max-width: 810px) 100vw, 810px\" \/><\/p>\n<h3 class=\"wp-block-heading\"><strong>\u9644\u52a0\u4ef7\u503c\uff1a\u5f71\u54cd\u8bed\u97f3\u641c\u7d22\u3001\u5730\u56fe\u5bfc\u822a\u4e0e\u7b2c\u4e09\u65b9\u5e73\u53f0<\/strong><\/h3>\n<p>\u522b\u5fd8\u4e86\uff0cGoogle \u5730\u56fe\u7ed3\u679c\u8fd8\u5c06\u5f71\u54cd\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>Google Assistant \u548c Siri \u7b49\u8bed\u97f3\u641c\u7d22\u4e2d\u7684\u63a8\u8350\u7ed3\u679c<\/li>\n<li>Google Maps\u3001Waze \u7b49\u5bfc\u822a\u7c7b App \u7684\u81ea\u52a8\u63a8\u8350<\/li>\n<li>Yelp\u3001Tripadvisor\u3001Booking \u7b49\u5e73\u53f0\u7684\u4fe1\u606f\u540c\u6b65\u4e0e\u6392\u540d\u7b97\u6cd5<\/li>\n<\/ul>\n<p>\u4f60\u505a\u7684\u4e0d\u53ea\u662f\u4e00\u4e2a\u5730\u56fe\u5361\u7247\u7684\u4f18\u5316\uff0c\u800c\u662f\u4e3a\u6574\u4e2a\u672c\u5730\u751f\u6001\u6253\u4e0b\u57fa\u7840\u3002<\/p>\n<h2 class=\"wp-block-heading\" id=\"section-3\"><strong>\u7b2c\u4e00\u6b65\uff1a\u6ce8\u518c\u5e76\u5b8c\u5584\u4f60\u7684 Google \u5546\u5bb6\u8d44\u6599\uff08Google Business Profile\uff09<\/strong><\/h2>\n<p>\u5982\u679c\u8bf4\u5b98\u7f51\u662f\u4f60\u7684\u201c\u7ebf\u4e0a\u603b\u90e8\u201d\uff0c\u90a3 Google \u5546\u5bb6\u8d44\u6599\uff08Google Business Profile\uff0c\u7b80\u79f0 GBP\uff09\u5c31\u662f\u4f60\u5728\u5730\u56fe\u4e16\u754c\u7684\u201c\u95e8\u9762\u201d\u3002<\/p>\n<p>\u8fd9\u662f\u8fdb\u5165 Google \u5730\u56fe\u751f\u6001\u7684<strong>\u9996\u8981\u4e00\u6b65<\/strong>\u2014\u2014\u6ca1\u6709\u5b83\uff0c\u4f60\u7684\u4f01\u4e1a\u5c06\u65e0\u6cd5\u51fa\u73b0\u5728 Google \u5730\u56fe\u3001\u672c\u5730\u641c\u7d22\u3001\u8bed\u97f3\u52a9\u624b\u63a8\u8350\u7b49\u6838\u5fc3\u573a\u666f\u4e2d\u3002<\/p>\n<h3 class=\"wp-block-heading\"><strong>\u5b9e\u65bd\u6307\u5357\uff1a\u4e00\u6b65\u4e00\u6b65\u5efa\u7acb\u4f60\u7684\u5730\u56fe\u5b58\u5728<\/strong><\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>\u8bbf\u95ee\u5b98\u7f51<\/strong><\/li>\n<\/ul>\n<p>\u524d\u5f80 Google \u5546\u5bb6\u9875\u9762 \u5e76\u4f7f\u7528\u4f60\u7684 Gmail \u767b\u5f55\u6216\u521b\u5efa\u8d26\u53f7\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>\u586b\u5199\u4f01\u4e1a\u57fa\u7840\u4fe1\u606f<\/strong>\n<li>\u5305\u62ec\uff1a\u4f01\u4e1a\u540d\u79f0\uff08\u54c1\u724c\u540d\uff09<\/li>\n<li>\u8be6\u7ec6\u5730\u5740\uff08\u5efa\u8bae\u4f7f\u7528\u6ce8\u518c\u8425\u4e1a\u5730\u5740\uff09<\/li>\n<li>\u7535\u8bdd\uff08\u63a8\u8350\u56fa\u5b9a\u7535\u8bdd\u6216\u4e1a\u52a1\u624b\u673a\u53f7\uff09<\/li>\n<li>\u7f51\u7ad9\u7f51\u5740<\/li>\n<li>\u90ae\u5bc4\u5730\u5740\uff08\u7528\u4e8e\u9a8c\u8bc1\uff09<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-12187\" src=\"https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/0d0a31109ef421e10463e8c91184dcbf.png\" alt=\"\u8c37\u6b4c\u5546\u5bb6\u4ecb\u7ecd\u8303\u4f8b\" width=\"565\" height=\"710\" srcset=\"https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/0d0a31109ef421e10463e8c91184dcbf.png 565w, https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/0d0a31109ef421e10463e8c91184dcbf-239x300.png 239w\" sizes=\"auto, (max-width: 565px) 100vw, 565px\" \/><\/p>\n<ul class=\"wp-block-list\">\n<li><strong>\u9009\u62e9\u4e3b\u8425\u4e1a\u52a1\u5206\u7c7b\uff08Primary Category\uff09<\/strong>\n<li>\u8fd9\u4e00\u6b65\u975e\u5e38\u5173\u952e\uff0c\u5c06\u76f4\u63a5\u5f71\u54cd\u4f60\u5728\u54ea\u4e9b\u641c\u7d22\u8bcd\u4e2d\u51fa\u73b0\u3002\u4f8b\u5982\uff1a\u201cPlumber\u201d vs \u201cBathroom Renovation Contractor\u201d<\/li>\n<li>\u201cDigital Marketing Agency\u201d vs \u201cAdvertising Service\u201d<\/li>\n<\/ul>\n<p>\u63d0\u793a\uff1a\u4f60\u53ef\u5728\u8bbe\u7f6e\u5b8c\u6210\u540e\u8865\u5145\u7b2c\u4e8c\u4e1a\u52a1\u5206\u7c7b\uff08Secondary Category\uff09\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-12186\" src=\"https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/f43faa8dafbbcd0586699fb44a385e11.png\" alt=\"\u8c37\u6b4c\u5546\u5bb6\u670d\u52a1\u5206\u7c7b\u8303\u4f8b\" width=\"548\" height=\"777\" srcset=\"https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/f43faa8dafbbcd0586699fb44a385e11.png 548w, https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/f43faa8dafbbcd0586699fb44a385e11-212x300.png 212w\" sizes=\"auto, (max-width: 548px) 100vw, 548px\" \/><\/p>\n<ul class=\"wp-block-list\">\n<li><strong>\u5b8c\u6210\u5730\u5740\u9a8c\u8bc1\u6d41\u7a0b<\/strong>\n<li>Google \u9700\u786e\u8ba4\u4f60\u662f\u5408\u6cd5\u4f01\u4e1a\uff1a\u6700\u5e38\u89c1\u65b9\u5f0f\u662f\u90ae\u5bc4\u660e\u4fe1\u7247\u5230\u4f60\u7684\u5730\u5740\uff0c\u5185\u542b\u9a8c\u8bc1\u7801<\/li>\n<li>\u67d0\u4e9b\u884c\u4e1a\u6216\u5df2\u9a8c\u8bc1\u8d26\u53f7\u53ef\u7528\u7535\u8bdd\u6216\u7535\u5b50\u90ae\u4ef6\u9a8c\u8bc1<\/li>\n<li>\u9a8c\u8bc1\u4e00\u822c\u9700\u8981 5-10 \u4e2a\u5de5\u4f5c\u65e5\uff0c\u8bf7\u786e\u4fdd\u5730\u5740\u51c6\u786e<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-12190\" src=\"https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/104afdf5ecaf7fd06d1bf64eef4e3f42.png\" alt=\"\u8c37\u6b4c\u5730\u5740\u9a8c\u8bc1\u660e\u4fe1\u7247\" width=\"1000\" height=\"599\" srcset=\"https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/104afdf5ecaf7fd06d1bf64eef4e3f42.png 1000w, https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/104afdf5ecaf7fd06d1bf64eef4e3f42-300x180.png 300w, https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/104afdf5ecaf7fd06d1bf64eef4e3f42-768x460.png 768w, https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/104afdf5ecaf7fd06d1bf64eef4e3f42-600x359.png 600w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<ul class=\"wp-block-list\">\n<li><strong>\u4e0a\u4f20\u9ad8\u8d28\u91cf\u89c6\u89c9\u7d20\u6750<\/strong>\n<li>\u4e0d\u8981\u5c0f\u770b\u7167\u7247\uff0c\u5b83\u4eec\u4f1a\u76f4\u63a5\u5f71\u54cd\u70b9\u51fb\u7387\u4e0e\u8f6c\u5316\u7387\u3002\u4f60\u5e94\u8be5\u4e0a\u4f20\uff1a\u516c\u53f8 Logo\uff08\u5efa\u8bae\u4e3a\u6b63\u65b9\u5f62\uff09<\/li>\n<li>\u5c01\u9762\u56fe\uff08\u5efa\u8bae\u4e3a\u6a2a\u5411 16:9\uff0c\u9ad8\u5206\u8fa8\u7387\uff09<\/li>\n<li>\u529e\u516c\u73af\u5883\u7167\uff08\u771f\u5b9e\u3001\u660e\u4eae\u3001\u5e72\u51c0\uff09<\/li>\n<li>\u4ea7\u54c1\u6216\u670d\u52a1\u8fc7\u7a0b\u7167<\/li>\n<li>\u56e2\u961f\u7167\u7247\u6216\u771f\u4eba\u5934\u50cf\uff08\u589e\u5f3a\u4fe1\u4efb\u611f\uff09<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-12191\" src=\"https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/d9c539000e9acca6945cdfbbb5aca148.png\" alt=\"\u8c37\u6b4c\u5546\u5bb6\u56fe\u7247\u8303\u4f8b\" width=\"770\" height=\"510\" srcset=\"https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/d9c539000e9acca6945cdfbbb5aca148.png 770w, https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/d9c539000e9acca6945cdfbbb5aca148-300x199.png 300w, https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/d9c539000e9acca6945cdfbbb5aca148-768x509.png 768w, https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/d9c539000e9acca6945cdfbbb5aca148-600x397.png 600w\" sizes=\"auto, (max-width: 770px) 100vw, 770px\" \/><\/p>\n<h3 class=\"wp-block-heading\"><strong>\u4f18\u5316\u6280\u5de7\uff1a\u4ece\u4e00\u5f00\u59cb\u5c31\u57cb\u4e0b SEO \u5e03\u5c40\u7684\u4f0f\u7b14<\/strong><\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>\u540d\u79f0\u89c4\u8303 \u2260 \u5173\u952e\u8bcd\u5806\u780c<\/strong><\/li>\n<\/ul>\n<p>\u8bf7\u907f\u514d\u5199\u6210\uff1a\u201c\u4e0a\u6d77\u6700\u4fbf\u5b9c\u642c\u5bb6\u516c\u53f8\uff5c\u6781\u901f\u642c\u8fd0\u738b\u201d<\/p>\n<p>\u6b63\u786e\u5199\u6cd5\u5e94\u8be5\u662f\u4f60\u7684\u54c1\u724c\u539f\u540d\uff0c\u5982 \u201cJ-Speed Movers\u201d\u279c \u5982\u679c\u4f60\u53eb\u4e0d\u54cd\u54c1\u724c\u540d\uff1f\u90a3\u5c31\u73b0\u5728\u5f00\u59cb\u6253\u9020\u5b83\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>\u4e1a\u52a1\u63cf\u8ff0\u4e2d\u81ea\u7136\u63d2\u5165\u5173\u952e\u8bcd<\/strong><\/li>\n<\/ul>\n<p>\u63cf\u8ff0\u90e8\u5206\u662f Google \u7406\u89e3\u4f60\u4e1a\u52a1\u7684\u5173\u952e\u5b57\u6bb5\u3002\u7528 1-2 \u6bb5\u7b80\u77ed\u4ecb\u7ecd\u4f60\u662f\u8c01\u3001\u63d0\u4f9b\u4ec0\u4e48\u3001\u9762\u5411\u54ea\u4e9b\u5ba2\u6237\uff0c\u9002\u5f53\u878d\u5165\u5173\u952e\u8bcd\uff0c\u4f8b\u5982\uff1a\u201cWebzilla \u662f\u4e00\u5bb6\u670d\u52a1\u5168\u7403\u5ba2\u6237\u7684\u6570\u5b57\u8425\u9500\u4ee3\u7406\uff0c\u4e13\u6ce8\u4e8e <a href=\"https:\/\/webzilla.global\/cn\/google-ads\/\">Google \u5e7f\u544a<\/a>\u3001<a href=\"https:\/\/webzilla.global\/cn\/google-seo\/\">SEO<\/a>\u3001<a href=\"https:\/\/webzilla.global\/cn\/social-media-ads\/\">\u793e\u4ea4\u5a92\u4f53\u6295\u653e<\/a>\u4e0e\u54c1\u724c\u5185\u5bb9\u7b56\u7565\u3002\u201d<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>\u586b\u5199\u6bcf\u4e00\u9879\u5b57\u6bb5\uff0c\u5f62\u6210\u5b8c\u6574\u5b9e\u4f53\u6863\u6848<\/strong>\n<li>\u5305\u62ec\uff1a\u8425\u4e1a\u65f6\u95f4\uff08\u542b\u8282\u5047\u65e5\uff09<\/li>\n<li>\u670d\u52a1\u5730\u533a\uff08\u5982\u63d0\u4f9b\u4e0a\u95e8\u670d\u52a1\uff09<\/li>\n<li>\u652f\u4ed8\u65b9\u5f0f<\/li>\n<li>\u4ea7\u54c1\/\u670d\u52a1\u660e\u7ec6\uff08Service Items\uff09<\/li>\n<li>\u9884\u5b9a\/\u54a8\u8be2\u94fe\u63a5\uff08\u5982\u4f7f\u7528 Calendly\u3001\u7535\u8bdd\u8868\u5355\u7b49\uff09<\/li>\n<li><strong>\u6ce8\u610f\u591a\u5730\u70b9\u4f01\u4e1a\u7684\u5206\u652f\u7ba1\u7406<\/strong><\/li>\n<\/ul>\n<p>\u5982\u679c\u4f60\u5728\u591a\u4e2a\u57ce\u5e02\/\u56fd\u5bb6\u8bbe\u6709\u529e\u516c\u5ba4\uff0c\u5e94\u4e3a\u6bcf\u4e2a\u5b9e\u4f53\u5730\u5740\u521b\u5efa\u72ec\u7acb\u7684 Google \u5546\u5bb6\u8d44\u6599\uff0c\u5e76\u7ef4\u62a4\u7edf\u4e00\u54c1\u724c\u98ce\u683c\uff08Logo\u3001\u7f51\u7ad9\u3001\u547d\u540d\u683c\u5f0f\uff09\u3002<\/p>\n<h3 class=\"wp-block-heading\"><strong>\u5e38\u89c1\u9519\u8bef\u907f\u96f7\u63d0\u9192<\/strong><\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>\u4fe1\u606f\u4e0e\u5b98\u7f51\u4e0d\u4e00\u81f4<\/strong><\/li>\n<\/ul>\n<p>Google \u4f1a\u6293\u53d6\u4f60\u7684\u5b98\u7f51\u5185\u5bb9\u9a8c\u8bc1\u8d44\u6599\u771f\u5b9e\u6027\u3002\u5982\u679c\u5b98\u7f51\u4e0a\u5730\u5740\/\u7535\u8bdd\u4e0d\u540c\uff0c\u4f1a\u5f71\u54cd\u4fe1\u4efb\u5ea6\u8bc4\u5206\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>\u4f7f\u7528\u865a\u5047\u5730\u5740\u6216\u5171\u4eab\u7a7a\u95f4\u672a\u6807\u660e<\/strong><\/li>\n<\/ul>\n<p>\u82e5\u5730\u5740\u65e0\u5b9e\u9645\u4e1a\u52a1\u53d1\u751f\u5730\uff08\u5982 co-working\u3001\u865a\u62df\u529e\u516c\u5ba4\uff09\uff0c\u5efa\u8bae\u52a0\u5907\u6ce8\u6216\u9009\u62e9\u201c\u9690\u85cf\u5730\u5740\uff0c\u4ec5\u670d\u52a1\u533a\u57df\u201d\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>\u5f00\u4e86\u8d26\u53f7\u5c31\u4e0d\u7ba1<\/strong><\/li>\n<\/ul>\n<p>Google \u559c\u6b22\u6d3b\u8dc3\u5546\u5bb6\u3002\u957f\u671f\u4e0d\u767b\u5f55\u3001\u65e0\u52a8\u6001\u66f4\u65b0\u3001\u65e0\u56de\u5e94\u8bc4\u8bba\u7684\u5546\u5bb6\u6392\u540d\u4f1a\u4e0b\u6ed1\u3002<\/p>\n<h2 class=\"wp-block-heading\" id=\"section-4\"><strong>\u7b2c\u4e8c\u6b65\uff1a\u786e\u4fdd NAP \u4fe1\u606f\u4e00\u81f4\u6027\uff08Name, Address, Phone\uff09<\/strong><\/h2>\n<p>NAP \u662f\u201cName\uff08\u540d\u79f0\uff09+ Address\uff08\u5730\u5740\uff09+ Phone\uff08\u7535\u8bdd\uff09\u201d\u7684\u7f29\u5199\uff0c\u662f Google \u7528\u6765\u8bc6\u522b\u4f60\u4f01\u4e1a\u8eab\u4efd\u7684\u4e09\u5927\u6838\u5fc3\u4fe1\u606f\u3002\u5982\u679c\u8fd9\u4e9b\u4fe1\u606f\u5728\u4e92\u8054\u7f51\u4e0a\u51fa\u73b0\u591a\u4e2a\u7248\u672c\uff0cGoogle \u5c31\u53ef\u80fd\u8ba4\u4e3a\u4f60\u662f\u4e0d\u540c\u7684\u5546\u5bb6\uff0c\u8fdb\u800c\u5f71\u54cd\u4f60\u5728\u672c\u5730\u641c\u7d22\u548c\u5730\u56fe\u7ed3\u679c\u4e2d\u7684\u6392\u540d\u3002<\/p>\n<p>\u6362\u53e5\u8bdd\u8bf4\uff0c<strong>NAP \u7684\u4e00\u81f4\u6027\u51b3\u5b9a\u4e86\u4f60\u5728\u672c\u5730 SEO \u4e2d\u7684\u201c\u53ef\u4fe1\u5206\u201d\u9ad8\u4e0d\u9ad8<\/strong>\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-12200\" src=\"https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/ChatGPT-Image-Aug-1-2025-03_01_31-PM-min.png\" alt=\" NAP\u662f\u4ec0\u4e48\u610f\u601d\" width=\"1024\" height=\"1024\" srcset=\"https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/ChatGPT-Image-Aug-1-2025-03_01_31-PM-min.png 1024w, https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/ChatGPT-Image-Aug-1-2025-03_01_31-PM-min-300x300.png 300w, https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/ChatGPT-Image-Aug-1-2025-03_01_31-PM-min-150x150.png 150w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<h3 class=\"wp-block-heading\"><strong>Google \u662f\u600e\u4e48\u5224\u65ad\u4f60\u662f\u4e0d\u662f\u201c\u771f\u5b9e\u4f01\u4e1a\u201d\u7684\uff1f<\/strong><\/h3>\n<p>Google \u4e0d\u5149\u770b\u4f60\u5728 Google Business Profile \u4e0a\u586b\u4e86\u4ec0\u4e48\uff0c\u5b83\u8fd8\u4f1a\u4e3b\u52a8\u6293\u53d6\u4f60\u7684\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>\u5b98\u7f51\u4fe1\u606f\uff08Footer\u3001Contact Us \u9875\u9762\uff09<\/li>\n<li>\u7b2c\u4e09\u65b9\u76ee\u5f55\u7ad9\uff08\u5982 Yelp\u3001Finda\u3001Bing Places\uff09<\/li>\n<li>\u884c\u4e1a\u5e73\u53f0\uff08\u5982\u6cd5\u5f8b\u670d\u52a1\u5e73\u53f0\u3001\u8bca\u6240\u540d\u5f55\u7b49\uff09<\/li>\n<li>\u793e\u4ea4\u5a92\u4f53\uff08Facebook\u3001Instagram\u3001LinkedIn\uff09<\/li>\n<li>\u672c\u5730\u65b0\u95fb\u3001\u535a\u5ba2\u5f15\u7528<\/li>\n<\/ul>\n<p>\u5982\u679c\u8fd9\u4e9b\u4fe1\u606f\u4e2d\u5b58\u5728\u7ec6\u8282\u51fa\u5165\uff0c\u6bd4\u5982\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>\u540d\u79f0\u6709\u7f29\u5199 \/ \u62fc\u5199\u4e0d\u540c<\/li>\n<li>\u5730\u5740\u683c\u5f0f\u4e0d\u4e00\u81f4\uff08\u5982\u201cSt.\u201d vs \u201cStreet\u201d\uff09<\/li>\n<li>\u7535\u8bdd\u524d\u7f00\u7701\u7565 \/ \u683c\u5f0f\u6df7\u4e71<\/li>\n<\/ul>\n<p>Google \u5c31\u53ef\u80fd\u8ba4\u4e3a\u5b83\u4eec\u6307\u7684\u662f\u4e0d\u540c\u7684\u5b9e\u4f53 \u2192 \u964d\u4f4e\u4f60\u7684\u6574\u4f53\u6743\u91cd\u3002<\/p>\n<h3 class=\"wp-block-heading\"><strong>\u64cd\u4f5c\u5efa\u8bae\uff1a\u786e\u4fdd\u6bcf\u4e00\u5904\u201c\u4f60\u201d\u7684\u5199\u6cd5\u90fd\u4e00\u6837<\/strong><\/h3>\n<h4 class=\"wp-block-heading\"><strong>1. \u786e\u4fdd NAP \u4e0e\u4f60\u5b98\u7f51\u5185\u5bb9\u5b8c\u5168\u4e00\u81f4<\/strong><\/h4>\n<ul class=\"wp-block-list\">\n<li>\u5efa\u8bae\u5c06\u5b98\u65b9 NAP \u653e\u5728\u7f51\u7ad9\u5e95\u90e8\uff08Footer\uff09\u7edf\u4e00\u8f93\u51fa<\/li>\n<li>\u5982\u679c\u4f60\u6709\u591a\u5730\u70b9\uff0c\u5efa\u8bae\u4e3a\u6bcf\u4e2a\u5730\u70b9\u5355\u72ec\u5efa\u9875\u9762\uff08\u5e76\u5728 schema \u4e2d\u6807\u660e\uff09<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\"><strong>2. \u624b\u52a8\u66f4\u65b0\u4ee5\u4e0b\u5e38\u89c1\u5e73\u53f0\u4e0a\u7684\u5546\u5bb6\u4fe1\u606f\uff1a<\/strong><\/h4>\n<ul class=\"wp-block-list\">\n<li><strong>Google Business Profile<\/strong><\/li>\n<li><strong>Facebook \u5546\u5bb6\u4e3b\u9875<\/strong><\/li>\n<li><strong>Instagram Bio<\/strong>\uff08\u5730\u5740\u53ef\u653e\u8fdb Highlights\uff09<\/li>\n<li><strong>LinkedIn \u516c\u53f8\u9875<\/strong><\/li>\n<li><strong>Apple Maps<\/strong><\/li>\n<li><strong>Bing Places<\/strong><\/li>\n<li><strong>Yelp<\/strong><\/li>\n<li><strong>Foursquare<\/strong><\/li>\n<li><strong>Trustpilot \/ TripAdvisor \/ OpenTable\uff08\u89c6\u884c\u4e1a\u800c\u5b9a\uff09<\/strong><\/li>\n<li><strong>\u884c\u4e1a\u76ee\u5f55\u6216\u5546\u4e1a\u8054\u76df\u7f51\u7ad9<\/strong><\/li>\n<\/ul>\n<p>\u5efa\u8bae\u4f60\u7528\u8868\u683c\u5217\u51fa\u6240\u6709\u51fa\u73b0\u8fc7\u4f60\u54c1\u724c\u7684\u5730\u65b9\uff0c\u9010\u4e00\u6bd4\u5bf9\u548c\u66f4\u65b0\uff0c\u9632\u6b62\u758f\u6f0f\u3002<\/p>\n<h4 class=\"wp-block-heading\"><strong>3. \u4f7f\u7528\u7edf\u4e00\u683c\u5f0f\u6807\u51c6<\/strong><\/h4>\n<ul class=\"wp-block-list\">\n<li>\u7535\u8bdd\u7edf\u4e00\u7528\u56fd\u9645\u683c\u5f0f\uff1a\u5982 +1 888-888-8888 \u6216 +64 21 123 4567<\/li>\n<li>\u5730\u5740\u5efa\u8bae\u4fdd\u6301\u82f1\u6587\u6807\u51c6\u683c\u5f0f\uff0c\u5982 Suite 203, Level 2, 123 Queen Street, Auckland 1010, New Zealand<\/li>\n<li>\u540d\u79f0\u5efa\u8bae\u4e0e\u6ce8\u518c\u8425\u4e1a\u6267\u7167\u6216\u54c1\u724c\u5546\u6807\u4e00\u81f4\uff0c\u4e0d\u8981\u968f\u610f\u6dfb\u52a0\u53e3\u53f7\u3001\u5173\u952e\u8bcd<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\"><strong>\u63d0\u5347\u53ef\u4fe1\u5ea6\u7684\u5c0f\u6280\u5de7<\/strong><\/h3>\n<ul class=\"wp-block-list\">\n<li>\u5728\u5b98\u7f51\u6dfb\u52a0\u7ed3\u6784\u5316\u6570\u636e\uff08LocalBusiness Schema\uff09\u5e76\u5d4c\u5165\u6807\u51c6 NAP \u4fe1\u606f<\/li>\n<li>\u5728\u793e\u4ea4\u5e73\u53f0 About \u6216 Bio \u4e2d\u660e\u786e\u5c55\u793a\u5730\u5740\u4e0e\u7535\u8bdd<\/li>\n<li>\u5bf9 Yelp\u3001Apple Maps \u7b49\u5e73\u53f0\u5f00\u542f\u5546\u5bb6\u8ba4\u8bc1\u529f\u80fd<\/li>\n<li>\u5728\u672c\u5730\u8bba\u575b\u3001\u535a\u5ba2\u3001\u793e\u533a\u7f51\u7ad9\u4e0a\u4fdd\u6301\u7edf\u4e00\u540d\u79f0\u5f15\u7528\uff08\u54ea\u6015\u662f\u4f60\u81ea\u5df1\u53d1\u7684\u8d34\u5b50\u6216\u7559\u8a00\uff09<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\"><strong>\u5e38\u89c1\u9519\u8bef\u4e0e\u907f\u96f7<\/strong><\/h3>\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td><strong>\u95ee\u9898<\/strong><\/td>\n<td><strong>\u5f71\u54cd<\/strong><\/td>\n<\/tr>\n<tr>\n<td>\u7f51\u7ad9\u5199\u7684\u662f \u201cWebzilla Ltd.\u201d\uff0cFacebook \u5199\u7684\u662f \u201cWebzilla Digital\u201d<\/td>\n<td>\u540d\u79f0\u4e0d\u4e00\u81f4\uff0cGoogle \u53ef\u80fd\u8ba4\u4e3a\u662f\u4e0d\u540c\u516c\u53f8<\/td>\n<\/tr>\n<tr>\n<td>\u7535\u8bdd\u6709\u65f6\u5199\u5e26\u533a\u53f7\uff0c\u6709\u65f6\u4e0d\u5e26<\/td>\n<td>\u88ab\u89c6\u4e3a\u4e24\u4e2a\u4e0d\u540c\u53f7\u7801<\/td>\n<\/tr>\n<tr>\n<td>\u5730\u5740\u5728\u4e00\u4e2a\u5e73\u53f0\u6709\u201cUnit 3\u201d\uff0c\u53e6\u4e00\u4e2a\u6ca1\u6709<\/td>\n<td>\u5730\u5740\u4e0d\u5b8c\u6574\u5f71\u54cd\u9a8c\u8bc1<\/td>\n<\/tr>\n<tr>\n<td>Yelp \u4e0a\u7684\u4fe1\u606f\u662f\u65e7\u5730\u5740<\/td>\n<td>Google \u6293\u53d6\u5230\u540e\u89c6\u4e3a\u201c\u591a\u5730\u5740\u201d\uff0c\u524a\u5f31\u6743\u91cd<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<h3 class=\"wp-block-heading\"><strong>\u5982\u4f55\u68c0\u6d4b NAP \u4fe1\u606f\u7684\u4e00\u81f4\u6027\uff1f<\/strong><\/h3>\n<p>\u4f60\u53ef\u4ee5\u4f7f\u7528\u4ee5\u4e0b\u5de5\u5177\u8fdb\u884c\u6279\u91cf\u68c0\u6d4b\u4e0e\u8ffd\u8e2a\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Moz Local<\/strong>\uff1a\u626b\u63cf\u548c\u540c\u6b65\u5404\u5927\u76ee\u5f55\u7ad9\u70b9\u4e0a\u7684 NAP \u4fe1\u606f<\/li>\n<li><strong>BrightLocal<\/strong>\uff1a\u751f\u6210\u5b8c\u6574 NAP \u4e00\u81f4\u6027\u62a5\u544a + \u672c\u5730\u6392\u540d\u76d1\u63a7<\/li>\n<li><strong>Yext\uff08\u4f01\u4e1a\u7ea7\uff09<\/strong>\uff1a\u96c6\u4e2d\u7ba1\u7406\u5168\u7403\u76ee\u5f55\u4fe1\u606f\uff0c\u9002\u5408\u591a\u95e8\u5e97\u54c1\u724c<\/li>\n<li><strong>\u624b\u52a8\u641c\u7d22\u6cd5<\/strong>\uff1a\u641c\u7d22 &#8220;\u4f60\u7684\u516c\u53f8\u540d&#8221; + \u5730\u5740\/\u7535\u8bdd\uff0c\u4eba\u5de5\u68c0\u67e5\u5e76\u8bb0\u5f55<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\" id=\"section-5\"><strong>\u7b2c\u4e09\u6b65\uff1a\u83b7\u53d6\u5e76\u7ef4\u62a4\u9ad8\u8d28\u91cf\u7684 Google \u8bc4\u8bba<\/strong><\/h2>\n<p>\u5728 Google \u5730\u56fe SEO \u4e2d\uff0c\u5ba2\u6237\u8bc4\u8bba\u4e0d\u4ec5\u662f\u7528\u6237\u505a\u51fa\u51b3\u7b56\u7684\u5173\u952e\u56e0\u7d20\uff0c\u4e5f\u5bf9\u4f60\u7684\u5730\u56fe\u6392\u540d\u6709\u76f4\u63a5\u5f71\u54cd\u3002<\/p>\n<p>Google \u5b98\u65b9\u4ece\u672a\u516c\u5e03\u5177\u4f53\u7b97\u6cd5\uff0c\u4f46\u901a\u8fc7\u5b9e\u6218\u7ecf\u9a8c\u548c SEO \u793e\u533a\u5171\u8bc6\u53ef\u4ee5\u786e\u8ba4\uff1a<strong>\u8bc4\u8bba\u6570\u91cf\u3001\u8d28\u91cf\u3001\u66f4\u65b0\u9891\u7387\u3001\u5173\u952e\u8bcd\u5185\u5bb9<\/strong> \u90fd\u662f\u6392\u540d\u7684\u91cd\u8981\u4fe1\u53f7\u3002<\/p>\n<h3 class=\"wp-block-heading\"><strong>\u8bc4\u8bba\u5bf9 SEO \u76844\u5927\u76f4\u63a5\u5f71\u54cd<\/strong><\/h3>\n<ol class=\"wp-block-list\">\n<li><strong>\u8bc4\u8bba\u6570\u91cf\uff1a<\/strong>\u8bc4\u8bba\u8d8a\u591a\uff0c\u8868\u793a\u7528\u6237\u4e92\u52a8\u6d3b\u8dc3\uff0cGoogle \u4f1a\u4f18\u5148\u5c55\u793a\u201c\u6709\u751f\u547d\u529b\u201d\u7684\u5546\u5bb6\u3002<\/li>\n<li><strong>\u5e73\u5747\u661f\u7ea7\u8bc4\u5206\uff1a<\/strong>\u9ad8\u8bc4\u5206\u80fd\u63d0\u5347\u7528\u6237\u70b9\u51fb\u7387\uff0c\u4f46\u66f4\u91cd\u8981\u7684\u662f\u7ef4\u6301\u5728 4.2 ~ 4.9 \u7684\u201c\u771f\u5b9e\u53ef\u4fe1\u201d\u533a\u95f4\uff0c\u8fc7\u4e8e\u5b8c\u7f8e\u53cd\u800c\u663e\u5047\u3002<\/li>\n<li><strong>\u66f4\u65b0\u9891\u7387\uff1a<\/strong>\u6700\u8fd130\u5929\u662f\u5426\u6709\u65b0\u8bc4\u8bba\uff1f\u5982\u679c\u6ca1\u6709\uff0cGoogle \u4f1a\u964d\u4f4e\u6d3b\u8dc3\u5ea6\u8bc4\u5206\u3002<strong>\u6301\u7eed\u83b7\u53d6\u8bc4\u8bba &gt; \u4e00\u6b21\u6027\u5237\u4e00\u5806\u597d\u8bc4\u3002<\/strong><\/li>\n<li><strong>\u5173\u952e\u8bcd\u5bc6\u5ea6\uff08Review Content\uff09\uff1a<\/strong>\u7528\u6237\u8bc4\u8bba\u4e2d\u81ea\u7136\u63d0\u5230\u4f60\u7684\u4e1a\u52a1\u3001\u5730\u7406\u4f4d\u7f6e\u3001\u670d\u52a1\u5173\u952e\u8bcd\uff08\u5982 \u201c\u5e7f\u544a\u4ee3\u7406\u201d\u3001\u201cGoogle\u6295\u653e\u201d\u3001\u201c\u6089\u5c3c\u7f51\u7ad9\u5efa\u8bbe\u201d\uff09\uff0c\u53ef\u4ee5\u589e\u5f3a\u76f8\u5173\u6027\uff0c\u63d0\u5347\u5bf9\u5e94\u641c\u7d22\u8bcd\u4e0b\u7684\u6392\u540d\u3002<\/li>\n<\/ol>\n<h3 class=\"wp-block-heading\"><strong>\u5b9e\u65bd\u5efa\u8bae\u4e0e\u5177\u4f53\u7b56\u7565<\/strong><\/h3>\n<h4 class=\"wp-block-heading\"><strong>\u4e3b\u52a8\u5f15\u5bfc\u5ba2\u6237\u7559\u4e0b\u8bc4\u4ef7<\/strong><\/h4>\n<p>\u5f88\u591a\u5ba2\u6237\u5176\u5b9e\u662f\u613f\u610f\u8bc4\u8bba\u7684\uff0c\u53ea\u662f\u4f60\u6ca1\u95ee\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li>\u670d\u52a1\u7ed3\u675f\u540e\uff0c\u901a\u8fc7\u90ae\u4ef6\u3001\u77ed\u4fe1\u3001WhatsApp 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class=\"wp-block-list\">\n<li>\u672c\u6b21\u5408\u4f5c\/\u8d2d\u4e70\u7684\u670d\u52a1\u5185\u5bb9\uff08\u4f8b\u5982\uff1a\u201c\u6211\u4eec\u505a\u4e86\u7f51\u7ad9\u4f18\u5316+\u8c37\u6b4c\u5e7f\u544a\u6295\u653e\u201d\uff09<\/li>\n<li>\u6ee1\u610f\u70b9\uff08\u4f8b\u5982\uff1a\u201c\u975e\u5e38\u4e13\u4e1a\u3001\u6570\u636e\u8bb2\u89e3\u6e05\u6670\u201d\uff09<\/li>\n<li>\u63a8\u8350\u610f\u56fe\uff08\u4f8b\u5982\uff1a\u201c\u5f3a\u70c8\u63a8\u8350\u7ed9\u9700\u8981\u627e\u82f1\u6587\u5e02\u573a\u6295\u653e\u4ee3\u7406\u7684\u56e2\u961f\u201d\uff09<\/li>\n<\/ul>\n<p>\u6e29\u99a8\u63d0\u793a\uff1a<strong>\u4e0d\u5efa\u8bae\u76f4\u63a5\u63d0\u4f9b\u53ef\u590d\u5236\u7c98\u8d34\u7684\u6a21\u677f<\/strong>\uff0c\u90a3\u6837\u5bb9\u6613\u88ab Google \u5224\u5b9a\u4e3a\u5237\u8bc4\u3002<\/p>\n<h4 class=\"wp-block-heading\"><strong>\u56de\u590d\u6bcf\u4e00\u6761\u8bc4\u8bba\uff0c\u5c55\u793a\u4e13\u4e1a\u5ea6\u548c\u54c1\u724c\u6e29\u5ea6<\/strong><\/h4>\n<ul class=\"wp-block-list\">\n<li>\u6b63\u9762\u8bc4\u8bba\uff1a\u611f\u8c22\u5e76\u547c\u5e94\u5185\u5bb9\uff0c\u589e\u5f3a\u4e92\u52a8<\/li>\n<\/ul>\n<p>\u201c\u611f\u8c22\u4f60\u7684\u8ba4\u53ef\uff0c\u6211\u4eec\u56e2\u961f\u5f88\u5f00\u5fc3\u80fd\u5e2e\u4f60\u628a SEO \u6d41\u91cf\u505a\u4e0a\u6765\uff0c\u671f\u5f85\u4e0b\u6b21\u5408\u4f5c\uff01\u201d<\/p>\n<ul class=\"wp-block-list\">\n<li>\u4e2d\u7acb\u8bc4\u8bba\uff1a\u4e86\u89e3\u53cd\u9988\uff0c\u8865\u5145\u4fe1\u606f<\/li>\n<\/ul>\n<p>\u201c\u8c22\u8c22\u4f60\u7684\u7559\u8a00\uff0c\u6211\u4eec\u4f1a\u8fdb\u4e00\u6b65\u63d0\u5347\u7f51\u7ad9\u8bbe\u8ba1\u73af\u8282\u7684\u901f\u5ea6\u3002\u201d<\/p>\n<ul class=\"wp-block-list\">\n<li>\u8d1f\u9762\u8bc4\u8bba\uff1a<strong>\u6c38\u8fdc\u4e0d\u8981\u5435\u67b6\uff01<\/strong><\/li>\n<\/ul>\n<p>\u6001\u5ea6\u5766\u8bda + 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KPI\uff0c\u5206\u914d\u7ed9\u5ba2\u670d\/\u9500\u552e\/\u9879\u76ee\u7ecf\u7406<\/li>\n<li>\u6bcf\u6708\u505a\u4e00\u6b21\u201c\u56de\u8bbf\u9080\u8bf7\u201d\uff0c\u9488\u5bf9\u8001\u5ba2\u6237\u6fc0\u6d3b\u8001\u597d\u8bc4<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\"><strong>\u8bc4\u8bba\u7ba1\u7406\u5e38\u89c1\u8bef\u533a<\/strong><\/h3>\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td><strong>\u9519\u8bef\u505a\u6cd5<\/strong><\/td>\n<td><strong>\u539f\u56e0<\/strong><\/td>\n<\/tr>\n<tr>\n<td>\u4e00\u6b21\u6027\u627e\u670b\u53cb\u5237\u51e0\u5341\u6761\u597d\u8bc4<\/td>\n<td>\u5bb9\u6613\u88ab\u8bc6\u522b\u4e3a\u865a\u5047\uff0c\u751a\u81f3\u89e6\u53d1\u5c01\u53f7\u98ce\u9669<\/td>\n<\/tr>\n<tr>\n<td>\u5237\u201c\u5047\u8bc4\u8bba + \u5047\u56de\u590d\u201d\u81ea\u5bfc\u81ea\u6f14<\/td>\n<td>Google \u4f1a\u68c0\u6d4b 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\u4f1a\u901a\u8fc7\u4f60\u8d44\u6599\u4e2d<strong>\u591a\u4e2a\u5b57\u6bb5\u7684\u5185\u5bb9\u8bed\u4e49<\/strong>\u6765\u5224\u65ad\u4f60\u9002\u5408\u5728\u54ea\u4e9b\u641c\u7d22\u8bcd\u4e2d\u51fa\u73b0\u3002<\/p>\n<p>\u4f60\u53ef\u4ee5\u628a\u5b83\u7406\u89e3\u4e3a\u4e00\u79cd\u201c\u7ed3\u6784\u5316\u5185\u5bb9 SEO\u201d\uff0c\u4f18\u5316\u5f97\u597d\uff0c<strong>\u53ef\u4ee5\u6781\u5927\u63d0\u5347\u4f60\u5728\u5730\u56fe\u641c\u7d22\u548c\u672c\u5730\u5173\u952e\u8bcd\u4e0b\u7684\u6392\u540d\u76f8\u5173\u6027<\/strong>\u3002<\/p>\n<h3 class=\"wp-block-heading\"><strong>\u6838\u5fc3\u76ee\u6807\uff1a\u5173\u952e\u8bcd\u8986\u76d6 + \u4fe1\u606f\u5b8c\u6574\u5ea6 + \u884c\u4e1a\u76f8\u5173\u6027<\/strong><\/h3>\n<p>\u4f60\u7684\u76ee\u6807\u4e0d\u662f\u5355\u7eaf\u201c\u63d2\u8bcd\u201d\uff0c\u800c\u662f\u901a\u8fc7\u6709\u7b56\u7565\u5730\u4e30\u5bcc\u6bcf\u4e00\u4e2a\u5b57\u6bb5\uff0c\u8ba9 Google \u66f4\u597d\u7406\u89e3\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>\u4f60\u662f\u8c01\uff08\u54c1\u724c + \u884c\u4e1a + \u7279\u957f\uff09<\/li>\n<li>\u4f60\u5728\u54ea\uff08\u8986\u76d6\u54ea\u4e9b\u5730\u7406\u533a\u57df\uff09<\/li>\n<li>\u4f60\u505a\u4ec0\u4e48\uff08\u4ea7\u54c1\/\u670d\u52a1\u5173\u952e\u8bcd\u5168\u8986\u76d6\uff09<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\"><strong>\u53ef\u4f18\u5316\u533a\u57df\u8be6\u89e3<\/strong><\/h3>\n<h4 class=\"wp-block-heading\"><strong>1. \u4e1a\u52a1\u63cf\u8ff0\uff08Business Description\uff09<\/strong><\/h4>\n<p>\u8fd9\u662f\u6700\u9002\u5408\u81ea\u7136\u63d2\u5165\u5173\u952e\u8bcd\u7684\u201c\u81ea\u6211\u4ecb\u7ecd\u533a\u201d\uff0c\u6700\u591a\u652f\u6301 750 \u5b57\uff0c\u524d 250 \u5b57\u5c24\u5176\u5173\u952e\u3002<\/p>\n<p>\u4f18\u5316\u5efa\u8bae\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>\u7b2c\u4e00\u6bb5\u8bf4\u660e\u4f60\u662f\u8c01 + \u63d0\u4f9b\u4ec0\u4e48\u670d\u52a1\uff08\u542b\u4e3b\u8425\u5173\u952e\u8bcd\uff09<\/li>\n<li>\u7b2c\u4e8c\u6bb5\u8865\u5145\u5ba2\u6237\u7c7b\u578b\u3001\u884c\u4e1a\u7279\u70b9\u3001\u670d\u52a1\u4f18\u52bf\uff08\u542b\u6b21\u7ea7\u5173\u952e\u8bcd\uff09<\/li>\n<li>\u7b2c\u4e09\u6bb5\u53ef\u4ee5\u6dfb\u52a0\u54c1\u724c\u613f\u666f\u3001\u5730\u533a\u8986\u76d6\u3001\u8bed\u8a00\u4f18\u52bf\u7b49\uff08\u5982\u652f\u6301\u4e2d\u82f1\u53cc\u8bed\uff09<\/li>\n<\/ul>\n<p>\u793a\u4f8b\uff08\u9002\u7528\u4e8e\u5e7f\u544a\u516c\u53f8\uff09\uff1a<\/p>\n<p>Webzilla \u662f\u4e00\u5bb6\u4e13\u6ce8\u4e8e\u6570\u5b57\u5e7f\u544a\u4e0e\u5185\u5bb9\u8425\u9500\u7684\u5168\u7403\u670d\u52a1\u516c\u53f8\uff0c\u5ba2\u6237\u904d\u5e03\u6fb3\u5927\u5229\u4e9a\u3001\u7f8e\u56fd\u3001\u65b0\u897f\u5170\u4e0e\u4e2d\u56fd\u3002\u6211\u4eec\u64c5\u957f Google \u5e7f\u544a\u3001TikTok\u3001\u5c0f\u7ea2\u4e66\u3001Facebook \u7b49\u591a\u5e73\u53f0\u5e7f\u544a\u6295\u653e\uff0c\u4e3a\u7535\u5546\u3001\u6559\u80b2\u3001B2B SaaS \u7b49\u884c\u4e1a\u5ba2\u6237\u63d0\u4f9b\u5b9a\u5236\u5316\u8425\u9500\u7b56\u7565\u3002<\/p>\n<p>\u5173\u952e\u8bcd\u57cb\u70b9\u793a\u4f8b\uff1a\u6570\u5b57\u8425\u9500\u3001\u5e7f\u544a\u4ee3\u7406\u3001\u5168\u7403\u6295\u653e\u3001TikTok\u3001\u5c0f\u7ea2\u4e66\u3001\u7535\u5546\u589e\u957f\u3001\u5185\u5bb9\u521b\u610f\u3001SEO \u4f18\u5316\u3001\u8c37\u6b4c\u5e7f\u544a\u7ba1\u7406<\/p>\n<h4 class=\"wp-block-heading\"><strong>2. \u670d\u52a1\u9879\u76ee\uff08Services\uff09<\/strong><\/h4>\n<p>\u8fd9\u662f\u4e00\u4e2a\u6781\u6613\u88ab\u5ffd\u7565\u5374\u5bf9\u6392\u540d\u5f71\u54cd\u6781\u5927\u7684\u677f\u5757\u3002Google \u4f1a\u6293\u53d6\u670d\u52a1\u6761\u76ee\u7684\u6587\u5b57\uff0c\u6765\u5224\u65ad\u4f60\u662f\u5426\u80fd\u51fa\u73b0\u5728\u76f8\u5173\u670d\u52a1\u641c\u7d22\u7ed3\u679c\u4e2d\u3002<\/p>\n<p>\u64cd\u4f5c\u5efa\u8bae\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>\u6bcf\u4e00\u9879\u670d\u52a1\u90fd\u5355\u72ec\u6dfb\u52a0\uff0c\u800c\u4e0d\u662f\u5408\u5e76\u63cf\u8ff0<\/strong><\/li>\n<li>\u4f7f\u7528\u201c\u884c\u4e1a + \u670d\u52a1\u201d\u7ed3\u6784\u547d\u540d\uff08\u5982\uff1aTikTok \u5e7f\u544a\u6295\u653e\uff5c\u793e\u4ea4\u5a92\u4f53\u8425\u9500\uff09<\/li>\n<li>\u6bcf\u4e00\u9879\u90fd\u586b\u5199\u7b80\u77ed\u63cf\u8ff0\uff0c\u63d2\u5165\u5173\u952e\u8bcd + \u5ba2\u6237\u6536\u76ca\u70b9<\/li>\n<\/ul>\n<p>\u793a\u4f8b\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>Google \u5e7f\u544a\u7ba1\u7406\u670d\u52a1<\/li>\n<\/ul>\n<p>\u6211\u4eec\u63d0\u4f9b\u4ece\u5173\u952e\u8bcd\u7814\u7a76\u3001\u5e7f\u544a\u6587\u6848\u7f16\u5199\u3001\u518d\u8425\u9500\u8bbe\u7f6e\u5230\u6570\u636e\u56de\u62a5\u5206\u6790\u7684\u5168\u6d41\u7a0b Google Ads \u7ba1\u7406\u670d\u52a1\uff0c\u9002\u7528\u4e8e B2B\/B2C \u4e0d\u540c\u884c\u4e1a\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li>\u5c0f\u7ea2\u4e66\u54c1\u724c\u79cd\u8349\u8fd0\u8425<\/li>\n<\/ul>\n<p>\u9488\u5bf9\u534e\u8bed\u5e02\u573a\u6253\u9020\u7684\u793e\u4ea4\u5a92\u4f53\u5185\u5bb9\u7b56\u7565\uff0c\u805a\u7126\u54c1\u724c\u66dd\u5149\u3001\u8fbe\u4eba\u5408\u4f5c\u4e0e\u53e3\u7891\u8f6c\u5316\u3002<\/p>\n<p>\u884c\u4e1a\u53d8\u4f53\u793a\u4f8b\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>\u5f8b\u6240\uff1a\u5bb6\u5ead\u6cd5\u5f8b\u670d\u52a1\u3001\u5546\u4e1a\u5408\u540c\u8349\u62df\u3001\u5211\u4e8b\u8fa9\u62a4\u54a8\u8be2<\/li>\n<li>\u7f8e\u5bb9\uff1a\u76ae\u80a4\u7ba1\u7406\u3001\u65e0\u9488\u6c34\u5149\u6ce8\u5c04\u3001\u5f69\u5149\u8131\u6bdb<\/li>\n<li>\u9910\u996e\uff1a\u56e2\u4f53\u8ba2\u9910\u670d\u52a1\u3001\u7d20\u98df\u83dc\u5355\u3001\u8282\u65e5\u9884\u5b9a\u83dc\u5355<\/li>\n<\/ul>\n<h4 class=\"wp-block-heading\"><strong>3. \u95ee\u7b54\u533a\uff08Q&amp;A\uff09<\/strong><\/h4>\n<p>\u4f60\u4e0d\u9700\u8981\u7b49\u5f85\u522b\u4eba\u6765\u95ee\u95ee\u9898\u2014\u2014<strong>\u4f60\u81ea\u5df1\u5c31\u53ef\u4ee5\u63d0\u95ee\u5e76\u56de\u7b54\uff01<\/strong><\/p>\n<p>\u8fd9\u4e00\u533a\u57df\u662f\u63d0\u5347\u5173\u952e\u8bcd\u76f8\u5173\u6027\u7684\u9690\u85cf\u5b9d\u5730\uff0cGoogle \u4f1a\u8bfb\u53d6\u95ee\u7b54\u5185\u5bb9\u8fdb\u884c\u8bed\u4e49\u5339\u914d\u3002<\/p>\n<p>\u64cd\u4f5c\u5efa\u8bae\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>\u63d0\u51fa\u5ba2\u6237\u5e38\u95ee\u7684\u95ee\u9898\uff08FAQ\uff09<\/li>\n<li>\u6bcf\u4e00\u4e2a\u95ee\u9898\u90fd\u662f\u5173\u952e\u8bcd\u673a\u4f1a<\/li>\n<li>\u56de\u7b54\u4e2d\u81ea\u7136\u878d\u5165\u4e3b\u5173\u952e\u8bcd\u3001\u5730\u7406\u4f4d\u7f6e\u6216\u76ee\u6807\u884c\u4e1a\u8bcd<\/li>\n<\/ul>\n<p>\u793a\u4f8b\u95ee\u9898\u6a21\u677f\uff1a<\/p>\n<p>Q: \u4f60\u4eec\u662f\u5426\u652f\u6301\u6d77\u5916\u5ba2\u6237\u7684\u5e7f\u544a\u8d26\u6237\u6295\u653e\uff1f<\/p>\n<p>A: \u662f\u7684\uff0c\u6211\u4eec\u62e5\u6709\u5168\u7403\u5ba2\u6237\u8d44\u6e90\uff0c\u652f\u6301\u5305\u62ec\u5927\u6d0b\u6d32\u3001\u5317\u7f8e\u3001\u6b27\u6d32\u3001\u4e2d\u4e1c\u7b49\u5730\u533a\u7684 Google \u5e7f\u544a\u4e0e\u793e\u4ea4\u5a92\u4f53\u63a8\u5e7f\u3002<\/p>\n<p>Q: \u4f60\u4eec\u662f\u5426\u63d0\u4f9b\u82f1\u6587+\u4e2d\u6587\u7684\u8425\u9500\u65b9\u6848\uff1f<\/p>\n<p>A: \u6211\u4eec\u7684\u56e2\u961f\u62e5\u6709\u4e2d\u82f1\u6587\u6bcd\u8bed\u7ea7\u522b\u4eba\u624d\uff0c\u64c5\u957f\u4e3a\u8de8\u5883\u54c1\u724c\u63d0\u4f9b\u53cc\u8bed\u5185\u5bb9\u521b\u610f\u4e0e\u6295\u653e\u670d\u52a1\uff0c\u63d0\u5347\u8f6c\u5316\u6548\u7387\u3002<\/p>\n<p>\u5efa\u8bae\u6bcf\u6708\u6dfb\u52a0 3~5 \u4e2a\u9ad8\u8d28\u91cf\u95ee\u7b54\uff0c\u957f\u671f\u6784\u5efa\u5173\u952e\u8bcd\u5e93\u3002<\/p>\n<h3 class=\"wp-block-heading\"><strong>\u9ad8\u7ea7\u5173\u952e\u8bcd\u4f18\u5316\u7b56\u7565<\/strong><\/h3>\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td><strong>\u573a\u666f<\/strong><\/td>\n<td><strong>\u5efa\u8bae\u5173\u952e\u8bcd\u7b56\u7565<\/strong><\/td>\n<\/tr>\n<tr>\n<td>\u672c\u5730\u670d\u52a1\u578b\u4f01\u4e1a\uff08\u5982\u6c34\u7535\u7ef4\u4fee\uff09<\/td>\n<td>\u670d\u52a1\u8bcd + \u5730\u57df\u8bcd\uff0c\u5982 \u201cPlumbing Service Auckland\u201d<\/td>\n<\/tr>\n<tr>\n<td>\u9762\u5411\u5168\u7403\u5ba2\u6237\u7684\u6570\u5b57\u670d\u52a1<\/td>\n<td>\u670d\u52a1\u8bcd + \u5ba2\u6237\u7c7b\u578b\uff0c\u5982 \u201cGoogle Ads for SaaS\u201d<\/td>\n<\/tr>\n<tr>\n<td>\u591a\u8bed\u8a00\u4f01\u4e1a<\/td>\n<td>\u9002\u5f53\u52a0\u5165\u53cc\u8bed\u5173\u952e\u8bcd\uff08\u5982\u201c\u5c0f\u7ea2\u4e66\u79cd\u8349 + Red marketing\u201d\uff09<\/td>\n<\/tr>\n<tr>\n<td>\u9ad8\u5355\u4ef7\u4e13\u4e1a\u670d\u52a1\uff08\u5982\u6cd5\u5f8b\/\u533b\u7f8e\uff09<\/td>\n<td>\u5f3a\u8c03\u670d\u52a1\u7279\u957f + \u6848\u4f8b\u5173\u952e\u8bcd\uff0c\u5982 \u201c\u5211\u4e8b\u8fa9\u62a4\u201d\u3001\u201c\u5f8b\u5e08\u54a8\u8be2\u201d<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<h3 class=\"wp-block-heading\"><strong>\u52a0\u5206\u9879\u5efa\u8bae<\/strong><\/h3>\n<ul class=\"wp-block-list\">\n<li>\u5728\u8bc4\u8bba\u7ba1\u7406\u4e2d\u5f15\u5bfc\u5ba2\u6237\u81ea\u7136\u63d0\u5230\u4f60\u7684\u670d\u52a1\u5173\u952e\u8bcd\uff08\u589e\u5f3a\u8bed\u4e49\u76f8\u5173\u6027\uff09<\/li>\n<li>\u670d\u52a1\u6761\u76ee\u4e0e\u5b98\u7f51\u670d\u52a1\u9875\u9762\u4fdd\u6301\u4e00\u81f4\uff0c\u5f62\u6210\u201c\u4fe1\u606f\u95ed\u73af\u201d<\/li>\n<li>\u4f7f\u7528 LocalBusiness Schema \u5728\u5b98\u7f51\u6807\u6ce8\u670d\u52a1\u9879\u76ee<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\" id=\"section-7\"><strong>\u7b2c\u4e94\u6b65\uff1a\u5b9a\u671f\u53d1\u5e03\u5546\u5bb6\u52a8\u6001\uff08Google Posts\uff09<\/strong><\/h2>\n<p><strong>\u7528\u5185\u5bb9\u6fc0\u6d3b\u4f60\u7684\u5730\u56fe\u6392\u540d\u4e0e\u54c1\u724c\u5f62\u8c61<\/strong><\/p>\n<p>Google Business Profile \u63d0\u4f9b\u7684\u201c\u5546\u5bb6\u52a8\u6001\u201d\uff08Google Posts\uff09\u529f\u80fd\uff0c\u672c\u8d28\u4e0a\u662f\u4e00\u4e2a\u201c\u8f7b\u5185\u5bb9\u53d1\u5e03\u7cfb\u7edf\u201d\u2014\u2014\u4ecb\u4e8e\u5fae\u535a \/ \u63a8\u6587 \/ LinkedIn \u5e16\u6587\u4e4b\u95f4\uff0c\u7b80\u6d01\u9ad8\u6548\u3002<\/p>\n<p>\u867d\u7136\u8bb8\u591a\u5546\u5bb6\u5ffd\u89c6\u4e86\u8fd9\u4e00\u529f\u80fd\uff0c\u4f46\u5bf9\u4e8e\u60f3\u8981\u5728\u672c\u5730\u641c\u7d22\u4e2d\u4fdd\u6301\u6d3b\u8dc3\u3001\u6301\u7eed\u66dd\u5149\u7684\u4f01\u4e1a\u6765\u8bf4\uff0c\u5b83<strong>\u662f\u63d0\u5347\u5730\u56fe\u6392\u540d\u4e0e\u70b9\u51fb\u8f6c\u5316\u7684\u9690\u85cf\u5229\u5668<\/strong>\u3002<\/p>\n<h3 class=\"wp-block-heading\"><strong>\u4e3a\u4ec0\u4e48\u8981\u5b9a\u671f\u53d1\u5e03\u5546\u5bb6\u52a8\u6001\uff1f<\/strong><\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>\u5411 Google \u8bc1\u660e\u4f60\u662f\u201c\u6d3b\u8dc3\u5546\u5bb6\u201d<\/strong><\/li>\n<\/ul>\n<p>\u7ecf\u5e38\u66f4\u65b0\u52a8\u6001\uff0c\u53ef\u4ee5\u589e\u5f3a\u4f60\u5728\u641c\u7d22\u7b97\u6cd5\u4e2d\u7684\u201c\u6d3b\u8dc3\u5ea6\u5206\u6570\u201d\uff08\u7c7b\u4f3c\u793e\u4ea4\u5e73\u53f0\u7b97\u6cd5\u504f\u597d\u6d3b\u8dc3\u7528\u6237\uff09\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>\u7ed9\u6f5c\u5728\u5ba2\u6237\u7b2c\u4e00\u5370\u8c61<\/strong><\/li>\n<\/ul>\n<p>\u7528\u6237\u70b9\u51fb\u4f60\u7684\u5546\u5bb6\u5361\u7247\u540e\uff0c\u4f1a\u76f4\u63a5\u770b\u5230\u4f60\u6700\u8fd1\u7684\u5e16\u5b50\u3002\u6d3b\u8dc3\u5185\u5bb9 \u2248 \u4e13\u4e1a\u3001\u6709\u8fd0\u8425\u3001\u53ef\u4fe1\u8d56\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>\u5e26\u52a8\u5173\u952e\u8bcd\u76f8\u5173\u6027<\/strong><\/li>\n<\/ul>\n<p>\u52a8\u6001\u5185\u5bb9\u4e2d\u7684\u6587\u5b57\u4f1a\u88ab Google \u6293\u53d6\u5206\u6790\uff0c\u7528\u4e8e\u5f3a\u5316\u4e0e\u4f60\u670d\u52a1\u6216\u5730\u57df\u76f8\u5173\u7684\u8bed\u4e49\u5339\u914d\u3002<strong>\u8865\u8db3\u201c\u5b98\u7f51\u8584\u5f31\u201d\u7684\u4e2d\u5c0f\u4f01\u4e1a<\/strong><\/p>\n<p>\u5bf9\u4e8e\u6ca1\u6709\u4e13\u5c5e\u7f51\u7ad9\u7684\u4f01\u4e1a\uff0cGoogle Posts \u751a\u81f3\u6210\u4e3a\u4f60\u5185\u5bb9\u8425\u9500\u7684\u6838\u5fc3\u9635\u5730\u3002<\/p>\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td><strong>\u5185\u5bb9\u7c7b\u578b<\/strong><\/td>\n<td><strong>\u793a\u4f8b\u4e0e\u53d1\u5e03\u5efa\u8bae<\/strong><\/td>\n<\/tr>\n<tr>\n<td>\u5ba2\u6237\u8bc4\u4ef7\u622a\u56fe<\/td>\n<td>\u642d\u914d\u5ba2\u6237\u540d\u79f0\uff08\u53ef\u533f\u540d\uff09\u3001\u9879\u76ee\u7ed3\u679c\u3001\u670d\u52a1\u5173\u952e\u8bcd\u3002\u4f8b\u5982\uff1a\u201c\u611f\u8c22\u6765\u81ea\u6d1b\u6749\u77f6\u5ba2\u6237\u5bf9\u6211\u4eecTikTok\u5e7f\u544a\u4f18\u5316\u7684\u53cd\u9988\uff01\u201d<\/td>\n<\/tr>\n<tr>\n<td>\u670d\u52a1\u66f4\u65b0<\/td>\n<td>\u201c\u6211\u4eec\u65b0\u589e\u4e86\u5c0f\u7ea2\u4e66\u5e7f\u544a\u6295\u653e\u670d\u52a1\uff0c\u73b0\u5df2\u5f00\u653e\u9650\u989d\u4f53\u9a8c\u540d\u989d\u201d<\/td>\n<\/tr>\n<tr>\n<td>\u8282\u65e5\/\u5b63\u8282\u4fc3\u9500<\/td>\n<td>\u201c\u9ed1\u4e94\u5e7f\u544a\u5957\u9910\u4e0a\u7ebf\u201d\u3001\u201c2026\u6625\u8282\u671f\u95f4\u5ba2\u670d\u5b89\u6392\u201d<\/td>\n<\/tr>\n<tr>\n<td>\u56e2\u961f\u98ce\u91c7<\/td>\n<td>\u201cMeet the team Monday\uff1a\u672c\u5468\u4ecb\u7ecd\u7684\u662f\u6211\u4eec\u6765\u81ea\u6fb3\u5927\u5229\u4e9a\u7684SEO\u4e13\u5bb6 Emily\u201d<\/td>\n<\/tr>\n<tr>\n<td>\u529e\u516c\u73b0\u573a\/\u65e5\u5e38\u5206\u4eab<\/td>\n<td>\u201c\u672c\u5468\u6211\u4eec\u5728\u5965\u514b\u5170\u529e\u516c\u5ba4\u5f55\u5236\u4e86\u5ba2\u6237\u54c1\u724c\u6545\u4e8b\u7684\u91c7\u8bbf\u89c6\u9891\u201d<\/td>\n<\/tr>\n<tr>\n<td>\u884c\u4e1a\u6d1e\u5bdf<\/td>\n<td>\u201c2025\u5e74\u6570\u5b57\u5e7f\u544a\u8d8b\u52bf\uff1aAI\u521b\u610f\u751f\u6210 + DPA \u667a\u80fd\u8ffd\u6295\u201d<\/td>\n<\/tr>\n<tr>\n<td>\u6848\u4f8b\u6210\u679c<\/td>\n<td>\u201c\u6211\u4eec\u5e2e\u52a9\u4e00\u5bb6\u7f8e\u5986\u54c1\u724c\u5b9e\u73b030\u5929\u5185\u5e7f\u544a ROAS 4.5+\u201d \uff08\u914d\u56fe\u6548\u679c\u66f4\u4f73\uff09<\/td>\n<\/tr>\n<tr>\n<td>\u5ba2\u6237\u95ee\u7b54\u8282\u9009<\/td>\n<td>\u201c\u6700\u8fd1\u6709\u5ba2\u6237\u95ee\u6211\u4eec TikTok \u8425\u9500\u9884\u7b97\u600e\u4e48\u5206\u914d\uff0c\u8fd9\u91cc\u7edf\u4e00\u56de\u590d\u4e00\u4e0b&#8230;\u201d<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<h3 class=\"wp-block-heading\"><strong>\u53d1\u5e03\u9891\u7387\u4e0e\u5185\u5bb9\u8282\u594f\u5efa\u8bae<\/strong><\/h3>\n<ol class=\"wp-block-list\">\n<li><strong>\u9891\u7387\u5efa\u8bae\uff1a<\/strong> \u6bcf\u5468 1~2 \u7bc7\u4e3a\u4f73\uff0c\u81f3\u5c11\u4fdd\u6301\u6708\u66f4\u9891\u7387\uff0c\u907f\u514d\u201c\u8352\u5e9f\u611f\u201d<\/li>\n<li><strong>\u8282\u594f\u5efa\u8bae\uff1a<\/strong>\n<ul>\n<li>\u5468\u521d\u53d1\u56e2\u961f\/\u670d\u52a1\u66f4\u65b0<\/li>\n<li>\u5468\u672b\u53d1\u5ba2\u6237\u53cd\u9988\/\u6210\u679c\u6848\u4f8b<\/li>\n<li>\u8282\u5047\u65e5\u524d\u53d1\u4fc3\u9500\/\u8fd0\u8425\u516c\u544a<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n<p>\u6bcf\u4e00\u7bc7\u52a8\u6001\u5efa\u8bae\u914d\u5907 CTA\uff08\u884c\u52a8\u53f7\u53ec\uff09\uff1a\u5982\u201c\u8054\u7cfb\u6211\u4eec\u4e86\u89e3\u8be6\u60c5\u201d\u201c\u70b9\u51fb\u8bbf\u95ee\u6211\u4eec\u7684\u7f51\u7ad9\u201d\u201c\u7acb\u5373\u9884\u7ea6\u201d<\/p>\n<h3 class=\"wp-block-heading\"><strong>SEO \u63d0\u5347\u673a\u5236\u7b80\u6790<\/strong><\/h3>\n<p>\u867d\u7136 Google Posts \u7684\u5185\u5bb9\u4e0d\u4f1a\u76f4\u63a5\u51fa\u73b0\u5728\u5e38\u89c4\u7f51\u9875\u641c\u7d22\u4e2d\uff0c\u4f46\u5176\u5e26\u6765\u7684 SEO \u4ef7\u503c\u4e3b\u8981\u4f53\u73b0\u5728\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>\u6d3b\u8dc3\u5ea6 \u2192 \u589e\u5f3a\u5546\u5bb6\u8d44\u6599\u7684\u6574\u4f53\u6743\u91cd<\/li>\n<li>\u5185\u5bb9\u4e30\u5bcc\u5ea6 \u2192 \u63d0\u5347\u4e0e\u5173\u952e\u8bcd\u7684\u8bed\u4e49\u5339\u914d<\/li>\n<li>\u7528\u6237\u884c\u4e3a\u4fe1\u53f7 \u2192 \u589e\u52a0\u70b9\u51fb\u540e\u4e92\u52a8\u884c\u4e3a\uff08\u5982\u7535\u8bdd\u3001\u5bfc\u822a\u3001\u8bbf\u95ee\u7f51\u7ad9\uff09<\/li>\n<\/ul>\n<p>\u4e3e\u4f8b\uff1a\u4f60\u53d1\u4e86\u4e00\u7bc7\u201c\u58a8\u5c14\u672c\u5e7f\u544a\u6295\u653e\u6848\u4f8b\u201d\uff0c\u8be5\u5173\u952e\u8bcd\u5c06\u6709\u66f4\u9ad8\u6982\u7387\u5728\u7528\u6237\u641c\u7d22 \u201cMelbourne ad agency\u201d \u65f6\u89e6\u53d1\u4f60\u5361\u7247\u7684\u5c55\u793a\u3002<\/p>\n<h3 class=\"wp-block-heading\"><strong>\u4e0d\u540c\u884c\u4e1a\u7684\u5185\u5bb9\u53d1\u5e03\u793a\u8303<\/strong><\/h3>\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td><strong>\u884c\u4e1a<\/strong><\/td>\n<td><strong>\u52a8\u6001\u4e3b\u9898<\/strong><\/td>\n<\/tr>\n<tr>\n<td>\u5e7f\u544a\u516c\u53f8<\/td>\n<td>\u5ba2\u6237\u5e7f\u544a\u6848\u4f8b\u3001\u5e73\u53f0\u529f\u80fd\u66f4\u65b0\u3001\u884c\u4e1a\u8d8b\u52bf\u5206\u6790<\/td>\n<\/tr>\n<tr>\n<td>\u9910\u996e<\/td>\n<td>\u65b0\u83dc\u54c1\u4e0a\u7ebf\u3001\u987e\u5ba2\u53cd\u9988\u3001\u540e\u53a8\u82b1\u7d6e\u3001\u8282\u65e5\u9884\u5b9a\u901a\u77e5<\/td>\n<\/tr>\n<tr>\n<td>\u533b\u7f8e\u8bca\u6240<\/td>\n<td>\u5ba2\u6237\u4f53\u9a8c\u5206\u4eab\u3001\u7597\u7a0b\u4ecb\u7ecd\u3001\u533b\u5e08\u56e2\u961f\u4ecb\u7ecd<\/td>\n<\/tr>\n<tr>\n<td>\u5f8b\u6240<\/td>\n<td>\u6210\u529f\u6848\u4f8b\u603b\u7ed3\u3001\u5e38\u89c1\u6cd5\u5f8b\u95ee\u9898\u7b54\u7591\u3001\u529e\u6848\u65e5\u5e38<\/td>\n<\/tr>\n<tr>\n<td>\u623f\u5730\u4ea7<\/td>\n<td>\u5f00\u653e\u65e5\u901a\u77e5\u3001\u533a\u57df\u623f\u5e02\u8d8b\u52bf\u3001\u4e1a\u4e3b\u8bc4\u4ef7\u622a\u56fe<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<h3 class=\"wp-block-heading\"><strong>\u5feb\u901f\u4e0a\u624b\u5c0f\u6280\u5de7<\/strong><\/h3>\n<ul class=\"wp-block-list\">\n<li>\u4f7f\u7528 <strong>Canva \u6a21\u677f<\/strong> \u6279\u91cf\u5236\u4f5c\u54c1\u724c\u98ce\u683c\u5c01\u9762\u56fe<\/li>\n<li>\u5efa\u7acb\u5185\u5bb9\u5e93\uff0c\u4e00\u6b21\u89c4\u5212 4~6 \u6761\u672a\u6765\u52a8\u6001\uff0c\u8282\u7701\u65f6\u95f4<\/li>\n<li>\u8bbe\u5b9a\u63d0\u9192\u6216\u4ea4\u7ed9\u5185\u5bb9\u8d1f\u8d23\u4eba\u6bcf\u5468\u5b9a\u65f6\u53d1\u5e03<\/li>\n<li>\u914d\u5408\u8bc4\u8bba\u622a\u56fe\u3001\u6c34\u5370\u6848\u4f8b\u56fe\u3001\u5de5\u4f5c\u7167\u7d20\u6750\uff0c\u5f62\u6210\u7d20\u6750\u5faa\u73af\u518d\u5229\u7528\u673a\u5236<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\"><strong>\u5e38\u89c1\u9519\u8bef<\/strong><\/h3>\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td><strong>\u9519\u8bef<\/strong><\/td>\n<td><strong>\u98ce\u9669<\/strong><\/td>\n<\/tr>\n<tr>\n<td>\u4e09\u4e2a\u6708\u4e00\u66f4\u65b0\uff0c\u4fe1\u606f\u6ede\u540e<\/td>\n<td>\u88ab\u7cfb\u7edf\u5224\u5b9a\u4e3a\u201c\u975e\u6d3b\u8dc3\u5546\u5bb6\u201d<\/td>\n<\/tr>\n<tr>\n<td>\u4e00\u5473\u590d\u5236\u4fc3\u9500\u6587\u6848<\/td>\n<td>\u7f3a\u4e4f\u591a\u6837\u6027\uff0c\u5185\u5bb9\u5438\u5f15\u529b\u5dee<\/td>\n<\/tr>\n<tr>\n<td>\u56fe\u7247\u5c3a\u5bf8\u4e0d\u5408\u9002\u6216\u6a21\u7cca<\/td>\n<td>\u964d\u4f4e\u70b9\u51fb\u610f\u613f\uff0c\u5f71\u54cd\u54c1\u724c\u5f62\u8c61<\/td>\n<\/tr>\n<tr>\n<td>\u8fc7\u5ea6\u63d2\u5165\u5173\u952e\u8bcd\u663e\u5f97\u523b\u610f<\/td>\n<td>\u6613\u89e6\u53d1\u201c\u4f5c\u5f0a\u4fe1\u53f7\u201d\uff0c\u5efa\u8bae\u81ea\u7136\u8868\u8ff0<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<h2 class=\"wp-block-heading\" id=\"section-8\"><strong>\u7b2c\u516d\u6b65\uff1a\u6dfb\u52a0\u7ed3\u6784\u5316\u6570\u636e\uff08LocalBusiness Schema\uff09<\/strong><\/h2>\n<p><strong>\u5982\u679c\u4f60\u6709\u5b98\u7f51\uff0c\u4e00\u5b9a\u8981\u5728\u4ee3\u7801\u4e2d\u52a0\u5165\u7ed3\u6784\u5316\u6570\u636e\uff08Schema Markup\uff09<\/strong>\u3002<\/p>\n<p>\u8fd9\u662f Google \u5b98\u65b9\u63a8\u8350\u7684\u201c\u6807\u51c6\u5316\u6570\u636e\u6807\u7b7e\u201d\u65b9\u5f0f\uff0c\u53ef\u4ee5\u8ba9\u641c\u7d22\u5f15\u64ce\u66f4\u51c6\u786e\u5730\u7406\u89e3\u4f60\u7684\u4f01\u4e1a\u8eab\u4efd\u3001\u4f4d\u7f6e\u3001\u670d\u52a1\u5185\u5bb9\u7b49\u6838\u5fc3\u4fe1\u606f\uff0c\u63d0\u5347\u4f60\u7684\u641c\u7d22\u53ef\u89c1\u6027\u548c\u5730\u56fe SEO \u8868\u73b0\u3002<\/p>\n<h3 class=\"wp-block-heading\"><strong>\u4e3a\u4ec0\u4e48\u7ed3\u6784\u5316\u6570\u636e\u5f88\u91cd\u8981\uff1f<\/strong><\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>\u5e2e\u52a9 Google \u51c6\u786e\u8bc6\u522b\u4f60\u7684\u5b9e\u4f53\u4fe1\u606f<\/strong><\/li>\n<\/ul>\n<p>\u4e0e Google \u5546\u5bb6\u8d44\u6599\u7684\u5185\u5bb9\u76f8\u4e92\u5370\u8bc1\uff0c\u51cf\u5c11\u56e0\u5730\u5740\/\u7535\u8bdd\u7b49\u4e0d\u4e00\u81f4\u5bfc\u81f4\u7684\u6392\u540d\u4e0b\u6ed1\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>\u63d0\u5347\u641c\u7d22\u7ed3\u679c\u5c55\u793a\u6548\u679c\uff08Rich Results\uff09<\/strong><\/li>\n<\/ul>\n<p>\u6b63\u786e\u7684 Schema \u53ef\u4ee5\u8ba9\u4f60\u7684\u641c\u7d22\u7ed3\u679c\u51fa\u73b0\u4f01\u4e1a\u540d\u79f0\u3001\u8bc4\u5206\u3001Logo\u3001\u8425\u4e1a\u65f6\u95f4\u7b49\u589e\u5f3a\u5143\u7d20\uff0cCTR\uff08\u70b9\u51fb\u7387\uff09\u66f4\u9ad8\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>\u652f\u6301\u8bed\u97f3\u641c\u7d22\u4e0e\u667a\u80fd\u52a9\u624b\u63a8\u8350<\/strong><\/li>\n<\/ul>\n<p>Google Assistant\u3001Siri\u3001Alexa \u7b49\u8bed\u97f3\u52a9\u624b\u4f1a\u4f18\u5148\u8c03\u53d6\u7ed3\u6784\u5316\u6570\u636e\u5b8c\u5584\u7684\u5546\u5bb6\u4fe1\u606f\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>\u589e\u5f3a\u5730\u56fe SEO \u6392\u540d\u4fe1\u53f7<\/strong><\/li>\n<\/ul>\n<p>Schema \u5e76\u4e0d\u4f1a\u76f4\u63a5\u201c\u52a0\u5206\u201d\uff0c\u4f46\u5b83\u80fd\u5e2e\u52a9 Google \u5feb\u901f\u5efa\u7acb\u4f01\u4e1a\u7684\u77e5\u8bc6\u56fe\u8c31\uff08Knowledge Graph\uff09\uff0c\u95f4\u63a5\u63d0\u5347\u53ef\u4fe1\u5ea6\u4e0e\u76f8\u5173\u6027\u3002<\/p>\n<h3 class=\"wp-block-heading\"><strong>\u5b9e\u65bd\u65b9\u5f0f\uff1a\u5982\u4f55\u6dfb\u52a0 LocalBusiness Schema\uff1f<\/strong><\/h3>\n<h4 class=\"wp-block-heading\"><strong>\u63a8\u8350\u65b9\u5f0f\uff1aJSON-LD \u811a\u672c\u5d4c\u5165<\/strong><\/h4>\n<p>\u8fd9\u662f Google \u5b98\u65b9\u6700\u63a8\u8350\u7684\u7ed3\u6784\u5316\u6570\u636e\u683c\u5f0f\u3002\u4f60\u53ef\u4ee5\u5c06\u4ee5\u4e0b\u4ee3\u7801\u5d4c\u5165\u5728\u4f60\u7f51\u7ad9 &lt;head&gt; \u533a\u57df\uff08\u6216 &lt;body&gt; \u7684\u6700\u5e95\u90e8\uff09\u3002<\/p>\n<p>\u793a\u4f8b JSON-LD \u4ee3\u7801\uff1a<\/p>\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-12177 size-full\" src=\"https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/565ec1aa10b03c08e31cfeac2ab2341b.png\" alt=\"LocalBusiness Schema \u6848\u4f8b\" width=\"600\" height=\"1800\" srcset=\"https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/565ec1aa10b03c08e31cfeac2ab2341b.png 600w, https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/565ec1aa10b03c08e31cfeac2ab2341b-100x300.png 100w, https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/565ec1aa10b03c08e31cfeac2ab2341b-341x1024.png 341w, https:\/\/webzilla.global\/cn\/wp-content\/uploads\/sites\/4\/2025\/07\/565ec1aa10b03c08e31cfeac2ab2341b-512x1536.png 512w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/>\u8bf4\u660e\uff1a<\/strong><\/p>\n<ul class=\"wp-block-list\">\n<li>@type\uff1a\u53ef\u6839\u636e\u884c\u4e1a\u7ec6\u5206\u4e3a Restaurant\u3001Dentist\u3001LegalService \u7b49<\/li>\n<li>@id\uff1a\u4f60\u7684\u552f\u4e00 URL \u6807\u8bc6\uff0c\u53ef\u4ee5\u7528\u9996\u9875\u5730\u5740<\/li>\n<li>geo\uff1a\u6dfb\u52a0\u7cbe\u51c6\u7ecf\u7eac\u5ea6\u6709\u52a9\u4e8e\u5730\u56fe\u5339\u914d<\/li>\n<li>openingHoursSpecification\uff1a\u8425\u4e1a\u65f6\u95f4\u4fe1\u606f\u4e0e GBP \u4fdd\u6301\u4e00\u81f4<\/li>\n<li>sameAs\uff1a\u5217\u51fa\u4f60\u7684\u793e\u4ea4\u5a92\u4f53\u3001\u76ee\u5f55\u5e73\u53f0\u94fe\u63a5\uff0c\u589e\u52a0\u4fe1\u53f7\u95ed\u73af<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\"><strong>\u591a\u5730\u70b9\u4f01\u4e1a\u5982\u4f55\u8bbe\u7f6e Schema\uff1f<\/strong><\/h3>\n<p>\u5982\u679c\u4f60\u7684\u4f01\u4e1a\u5728\u4e0d\u540c\u57ce\u5e02\u6709\u591a\u4e2a\u5730\u5740\uff0c\u5e94\u4e3a<strong>\u6bcf\u4e2a\u5730\u5740\u5355\u72ec\u5efa\u7acb LocalBusiness Schema<\/strong>\uff0c\u5e76\u7ed1\u5b9a\u5bf9\u5e94\u7684\u201c\u5206\u5e97\u9875\u9762 URL\u201d\u3002<\/p>\n<p>\u793a\u4f8b\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>\/locations\/new-york \u2192 \u5bf9\u5e94\u7ebd\u7ea6\u5730\u5740\u7684 Schema<\/li>\n<li>\/locations\/melbourne \u2192 \u5bf9\u5e94\u58a8\u5c14\u672c\u5730\u5740\u7684 Schema<\/li>\n<\/ul>\n<p>\u8fd9\u6837\u53ef\u4ee5\u63d0\u5347\u6bcf\u4e2a\u95e8\u5e97\u5728\u672c\u5730\u641c\u7d22\u4e0b\u7684\u72ec\u7acb\u6392\u540d\u673a\u4f1a\u3002<\/p>\n<h3 class=\"wp-block-heading\"><strong>\u9a8c\u8bc1\u4e0e\u6d4b\u8bd5\u65b9\u6cd5<\/strong><\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>Google Rich Results Test \u5de5\u5177<\/strong><\/li>\n<\/ul>\n<figure class=\"wp-block-embed\">\n<div class=\"wp-block-embed__wrapper\">https:\/\/search.google.com\/test\/rich-results<\/div>\n<\/figure>\n<p>\u7c98\u8d34\u7f51\u5740\u6216\u4ee3\u7801\uff0c\u5373\u53ef\u68c0\u6d4b\u662f\u5426\u5b58\u5728\u9519\u8bef\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Schema Markup Validator<\/strong><\/li>\n<\/ul>\n<figure class=\"wp-block-embed\">\n<div class=\"wp-block-embed__wrapper\">https:\/\/validator.schema.org<\/div>\n<\/figure>\n<p>\u68c0\u67e5\u5b57\u6bb5\u5b8c\u6574\u6027\u548c\u89c4\u8303\u6027\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Google Search Console\uff08GSC\uff09<\/strong><\/li>\n<\/ul>\n<p>\u5728\u201c\u589e\u5f3a\u529f\u80fd\u201d\u677f\u5757\u53ef\u4ee5\u76d1\u63a7\u7ed3\u6784\u5316\u6570\u636e\u72b6\u6001\uff0c\u6709\u65e0\u9519\u8bef\u6216\u8b66\u544a\u3002<\/p>\n<h3 class=\"wp-block-heading\"><strong>\u5e38\u89c1\u9519\u8bef\u4e0e\u907f\u96f7<\/strong><\/h3>\n<ul class=\"wp-block-list\">\n<li>Schema \u4fe1\u606f\u4e0e Google \u5546\u5bb6\u8d44\u6599\u3001NAP \u4fe1\u606f\u4e0d\u4e00\u81f4 \u2192 \u53cd\u800c\u62c9\u4f4e\u4fe1\u4efb\u5ea6<\/li>\n<li>\u5fd8\u8bb0\u66f4\u65b0\u8425\u4e1a\u65f6\u95f4\u3001\u7535\u8bdd\u7b49\u5b57\u6bb5 \u2192 Google \u53ef\u80fd\u6293\u53d6\u8fc7\u671f\u4fe1\u606f<\/li>\n<li>\u7528\u63d2\u4ef6\u6216\u6a21\u677f\u6279\u91cf\u751f\u6210 Schema\uff0c\u4f46\u672a\u505a\u5b57\u6bb5\u5b9a\u5236\u5316 \u2192 \u7f3a\u4e4f\u7ec6\u8282\uff0c\u5f71\u54cd\u4ef7\u503c<\/li>\n<li>\u6ee5\u7528\u65e0\u5173\u5b57\u6bb5\uff08\u5982\u8bc4\u8bba\u5047\u6570\u636e\uff09 \u2192 \u53ef\u80fd\u89e6\u53d1 Google \u60e9\u7f5a<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\"><strong>\u9ad8\u9636\u73a9\u6cd5\uff1a\u8ba9 Schema \u6210\u4e3a SEO \u7684\u201c\u4fe1\u53f7\u95ed\u73af\u201d<\/strong><\/h3>\n<ol class=\"wp-block-list\">\n<li>Schema \u4fe1\u606f = Google \u5546\u5bb6\u8d44\u6599 = \u7f51\u7ad9 Footer NAP \u4fe1\u606f<\/li>\n<li>sameAs \u5f15\u7528\u4f60\u7684\u793e\u4ea4\u5a92\u4f53\u3001\u884c\u4e1a\u76ee\u5f55\u9875\u9762<\/li>\n<li>\u5728 FAQ \u9875\u9762\u52a0\u5165 FAQPage Schema\uff0c\u4e0e GBP \u95ee\u7b54\u533a\u5173\u952e\u8bcd\u547c\u5e94<\/li>\n<li>\u5982\u679c\u6709\u4ea7\u54c1\/\u670d\u52a1\u9875\u9762\uff0c\u53ef\u4e3a\u5176\u6dfb\u52a0 Service Schema\u3001Product Schema\uff0c\u8fdb\u4e00\u6b65\u5f3a\u5316\u8bed\u4e49\u5339\u914d<\/li>\n<\/ol>\n<h2 class=\"wp-block-heading\" id=\"section-9\"><strong>\u7b2c\u4e03\u6b65\uff1a\u5efa\u8bbe\u672c\u5730\u5916\u94fe\u4e0e\u76ee\u5f55\u5f15\u7528\uff08Citations &amp; Local Backlinks\uff09<\/strong><\/h2>\n<p>Google \u5730\u56fe\u6392\u540d\u7684\u7b97\u6cd5\u80cc\u540e\uff0c\u6709\u4e00\u4e2a\u957f\u671f\u88ab\u9a8c\u8bc1\u7684\u4e8b\u5b9e\uff1a<\/p>\n<p><strong>\u8c01\u7684\u54c1\u724c\u201c\u88ab\u66f4\u591a\u4eba\u63d0\u5230\u201d\u3001\u8c01\u7684\u4e1a\u52a1\u201c\u88ab\u66f4\u591a\u4eba\u94fe\u63a5\u201d\uff0c\u8c01\u5c31\u8d8a\u6709\u53ef\u80fd\u5728\u672c\u5730\u641c\u7d22\u4e2d\u6392\u540d\u9760\u524d\u3002<\/strong><\/p>\n<p>\u8fd9\u5c31\u662f\u6240\u8c13\u7684<strong>\u672c\u5730\u5916\u94fe\u5efa\u8bbe<\/strong>\u548c<strong>\u5f15\u7528\u4f18\u5316<\/strong>\u3002<\/p>\n<h3 class=\"wp-block-heading\"><strong>\u4ec0\u4e48\u662f Local Citations \u4e0e Local Backlinks\uff1f<\/strong><\/h3>\n<p><strong>Local Citations\uff08\u672c\u5730\u5f15\u7528\uff09\uff1a<\/strong><\/p>\n<p>\u6307\u7684\u662f\u4f60\u4f01\u4e1a\u7684 NAP \u4fe1\u606f\uff08Name\u3001Address\u3001Phone\uff09\u51fa\u73b0\u5728\u7b2c\u4e09\u65b9\u7f51\u7ad9\u4e0a\uff0c\u5373\u4f7f\u6ca1\u6709\u8d85\u94fe\u63a5\u4e5f\u80fd\u589e\u5f3a\u5730\u56fe\u4fe1\u4efb\u5206\u3002\u4f8b\u5982\uff1a\u5728 Yellow Pages \u4e0a\u5217\u51fa\u4f60\u7684\u5730\u5740\u4e0e\u7535\u8bdd\u3002<\/p>\n<p><strong>Local Backlinks\uff08\u672c\u5730\u5916\u94fe\uff09\uff1a<\/strong><\/p>\n<p>\u6307\u7684\u662f\u5e26\u6709\u8d85\u94fe\u63a5\u7684\u5f15\u7528\u4fe1\u606f\uff0c<strong>Google \u4f1a\u4f18\u5148\u4fe1\u4efb\u201c\u5e26\u94fe\u63a5\u7684\u5f15\u7528\u201d<\/strong>\uff0c\u5e76\u5c06\u5176\u4f5c\u4e3a\u8861\u91cf\u4f60\u672c\u5730\u6743\u5a01\u5ea6\u7684\u91cd\u8981\u4fe1\u53f7\u3002<\/p>\n<h3 class=\"wp-block-heading\"><strong>\u4e3a\u4ec0\u4e48\u672c\u5730\u5916\u94fe\u5bf9\u5730\u56fe\u6392\u540d\u5f88\u91cd\u8981\uff1f<\/strong><\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>\u589e\u5f3a\u5b9e\u4f53\u6743\u5a01\u5ea6\uff08Entity Authority\uff09<\/strong><\/li>\n<\/ul>\n<p>Google \u4f1a\u4ea4\u53c9\u9a8c\u8bc1\u5168\u7f51\u5bf9\u4f60\u7684\u63d0\u53ca\uff0c\u4e00\u81f4\u7684\u5f15\u7528\u8d8a\u591a\uff0c\u4f60\u5c31\u8d8a\u201c\u771f\u5b9e\u53ef\u4fe1\u201d\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>\u63d0\u5347\u641c\u7d22\u76f8\u5173\u6027\uff08Topical Relevance\uff09<\/strong><\/li>\n<\/ul>\n<p>\u5982\u679c\u4f60\u5728\u5e7f\u544a\u884c\u4e1a\u88ab Clutch\u3001Sortlist\u3001\u8425\u9500\u535a\u5ba2\u3001\u5ba2\u6237\u9879\u76ee\u9875\u63d0\u53ca\uff0cGoogle \u4f1a\u66f4\u7406\u89e3\u4f60\u662f\u201c\u505a\u5e7f\u544a\u7684\u201d\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>\u6269\u5c55\u5173\u952e\u8bcd\u8bed\u4e49\uff08Semantic Signals\uff09<\/strong><\/li>\n<\/ul>\n<p>\u5982\u679c\u5916\u94fe\u951a\u6587\u672c\u6216\u5468\u8fb9\u8bed\u5883\u4e2d\u5305\u542b\u5730\u57df\u8bcd\uff08\u5982\u201cToronto web agency\u201d\uff09\uff0c\u4f60\u5728\u5bf9\u5e94\u5730\u533a\u7684\u6392\u540d\u51e0\u7387\u66f4\u9ad8\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>\u5e26\u52a8\u54c1\u724c\u68c0\u7d22\uff08Brand Searches\uff09<\/strong><\/li>\n<\/ul>\n<p>\u5916\u94fe = \u66dd\u5149\u673a\u4f1a \u2192 \u641c\u7d22\u4f60\u54c1\u724c\u7684\u4eba\u589e\u591a \u2192 Google \u63d0\u5347\u4f60\u7684\u54c1\u724c\u8bcd\u6743\u91cd \u2192 \u5730\u56fe\u5361\u7247\u9760\u524d\u5c55\u793a\u3002<\/p>\n<h3 class=\"wp-block-heading\"><strong>\u63a8\u8350\u5e73\u53f0\u4e0e\u83b7\u53d6\u8def\u5f84<\/strong><\/h3>\n<h4 class=\"wp-block-heading\"><strong>1. \u884c\u4e1a\u7c7b\u76ee\u5f55\u7ad9\uff08\u9002\u5408\u670d\u52a1\u578b\u4f01\u4e1a\uff09<\/strong><\/h4>\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td><strong>\u5e73\u53f0<\/strong><\/td>\n<td><strong>\u9002\u7528\u884c\u4e1a<\/strong><\/td>\n<td><strong>\u7279\u70b9<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Clutch<\/td>\n<td>\u8425\u9500\u3001\u5f00\u53d1\u3001\u8bbe\u8ba1<\/td>\n<td>\u5f3a\u4fe1\u4efb\u80cc\u4e66\uff0c\u5ba2\u6237\u8bc4\u4ef7\u673a\u5236\uff0cDoFollow \u94fe\u63a5<\/td>\n<\/tr>\n<tr>\n<td>Sortlist<\/td>\n<td>\u5e7f\u544a\u3001\u54a8\u8be2\u3001SaaS<\/td>\n<td>\u514d\u8d39\u6ce8\u518c\uff0c\u884c\u4e1a\u5b9a\u4f4d\u6e05\u6670<\/td>\n<\/tr>\n<tr>\n<td>DesignRush<\/td>\n<td>\u54c1\u724c\/\u8bbe\u8ba1\u516c\u53f8<\/td>\n<td>\u589e\u52a0\u66dd\u5149\u548c\u6d41\u91cf\u5f15\u8350<\/td>\n<\/tr>\n<tr>\n<td>GoodFirms<\/td>\n<td>\u8f6f\u4ef6\u5f00\u53d1\u3001IT \u670d\u52a1<\/td>\n<td>\u591a\u533a\u57df\u53ef\u89c1\u6027<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<p>\u5efa\u8bae\u51c6\u5907\u6807\u51c6\u8d44\u6599\u5305\uff08Logo\u3001\u63cf\u8ff0\u3001\u670d\u52a1\u9879\u76ee\u3001\u6848\u4f8b\u94fe\u63a5\u3001\u8054\u7cfb\u65b9\u5f0f\uff09\u7edf\u4e00\u6295\u653e\uff0c\u8282\u7701\u6c9f\u901a\u65f6\u95f4\u3002<\/p>\n<h4 class=\"wp-block-heading\">2.&nbsp; <strong>\u5730\u57df\u7c7b\u5e73\u53f0\uff08\u589e\u5f3a\u5730\u57df\u4fe1\u53f7\uff09<\/strong><\/h4>\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td><strong>\u5e73\u53f0<\/strong><\/td>\n<td><strong>\u9002\u7528\u56fd\u5bb6<\/strong><\/td>\n<td><strong>\u8bf4\u660e<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Yelp<\/td>\n<td>\u5168\u7403<\/td>\n<td>\u7279\u522b\u5728\u5317\u7f8e\u6743\u91cd\u9ad8\uff0c\u6ce8\u610f NAP \u4e00\u81f4\u6027<\/td>\n<\/tr>\n<tr>\n<td>Yellow Pages<\/td>\n<td>\u591a\u56fd\uff08\u5305\u62ec AU\u3001NZ\u3001CA\uff09<\/td>\n<td>\u672c\u5730\u641c\u7d22\u4f18\u5148\u6293\u53d6\u6765\u6e90<\/td>\n<\/tr>\n<tr>\n<td>Hotfrog<\/td>\n<td>\u82f1\u8054\u90a6\u56fd\u5bb6<\/td>\n<td>\u9002\u7528\u4e8e\u4e2d\u5c0f\u4f01\u4e1a<\/td>\n<\/tr>\n<tr>\n<td>Chamber of Commerce<\/td>\n<td>\u5730\u533a\u5546\u4f1a<\/td>\n<td>\u53ef\u83b7\u5f97\u9ad8\u4fe1\u4efb\u7684\u5b98\u7f51\u5916\u94fe<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<p>\u5982\u679c\u4f60\u7684\u5ba2\u6237\u96c6\u4e2d\u5728\u67d0\u4e2a\u56fd\u5bb6\u6216\u57ce\u5e02\uff0c<strong>\u5165\u9a7b\u672c\u5730\u7684 Chamber \u7f51\u7ad9\u975e\u5e38\u5173\u952e<\/strong>\u3002<\/p>\n<h4 class=\"wp-block-heading\"><strong>3. \u5a92\u4f53\u62a5\u9053\u4e0e\u8f6f\u6587\u5916\u94fe\uff08Brand PR\uff09<\/strong><\/h4>\n<ul class=\"wp-block-list\">\n<li>\u4e0e\u884c\u4e1a\u5782\u5a92\/\u79d1\u6280\u7f51\u7ad9\u5408\u4f5c\u53d1\u5e03\u65b0\u95fb\u7a3f<\/li>\n<li>\u6295\u7a3f\u6848\u4f8b\u6216\u201c\u5ba2\u6237\u6545\u4e8b\u201d\u5230\u5408\u4f5c\u5e73\u53f0<\/li>\n<li>\u4e89\u53d6\u88ab\u63d0\u540d\u884c\u4e1a\u699c\u5355\uff08\u5982\u201cBest Digital Agencies in California\u201d\uff09<\/li>\n<\/ul>\n<p>\ud83d\udccc PR \u5916\u94fe\u4e00\u822c\u8d28\u91cf\u8f83\u9ad8\uff0c\u4f46\u9700\u4fdd\u6301\u6587\u7ae0\u5185\u5bb9\u8d28\u91cf\u4e0e\u951a\u6587\u672c\u591a\u6837\u6027\uff0c\u907f\u514d\u88ab\u89c6\u4e3a\u201c\u4e70\u94fe\u201d\u3002<\/p>\n<h4 class=\"wp-block-heading\"><strong>4. \u5ba2\u6237\/\u5408\u4f5c\u4f19\u4f34\u5f15\u7528\uff08\u4fe1\u4efb\u94fe\u6761\uff09<\/strong><\/h4>\n<ul class=\"wp-block-list\">\n<li>\u8981\u6c42\u5ba2\u6237\u5728\u5176\u5b98\u7f51\u201c\u5408\u4f5c\u4f19\u4f34\u201d\u9875\u9762\u6dfb\u52a0\u4f60 Logo + \u94fe\u63a5<\/li>\n<li>\u6210\u529f\u6848\u4f8b\u53d1\u5e03\u65f6\u83b7\u5f97\u5bf9\u65b9\u7f51\u7ad9\u63d0\u53ca<\/li>\n<li>\u4e92\u60e0\u94fe\u63a5\uff08\u907f\u514d\u4e92\u94fe\u592a\u591a\uff0c\u4f46\u5c11\u91cf\u5408\u7406\u5b58\u5728\uff09<\/li>\n<\/ul>\n<p>\ud83d\udccc \u5982\u679c\u4f60\u505a\u7684\u662f B2B \u670d\u52a1\uff0c<strong>\u5ba2\u6237\u7f51\u7ad9\u4e0a\u7684\u5916\u94fe\u5f80\u5f80\u6bd4\u5a92\u4f53\u8fd8\u201c\u503c\u94b1\u201d<\/strong>\uff0c\u56e0\u4e3a Google \u66f4\u4fe1\u4efb\u201c\u4e1a\u52a1\u76f8\u5173\u4e0a\u4e0b\u6587\u201d\u3002<\/p>\n<h4 class=\"wp-block-heading\"><strong>5. \u793e\u533a\u7f51\u7ad9 \/ \u535a\u5ba2 \/ \u4e13\u680f\u63a8\u8350<\/strong><\/h4>\n<ul class=\"wp-block-list\">\n<li>\u672c\u5730\u535a\u4e3b\u6216\u670d\u52a1\u6d4b\u8bc4\u63a8\u8350<\/li>\n<li>Quora\u3001Reddit\u3001\u77e5\u4e4e\u3001\u5c0f\u7ea2\u4e66\u7b49\u5e26\u54c1\u724c\u8bcd\u63d0\u53ca\u7684\u8ba8\u8bba\u5e16\uff08\u54c1\u724c\u8bcd+\u670d\u52a1\u8bcd\uff09<\/li>\n<li>Google Maps \u4e0a\u6d3b\u8dc3 Local Guides \u7684\u535a\u5ba2\u5f15\u7528\uff08\u9690\u85cf\u6743\u91cd\u6765\u6e90\uff09<\/li>\n<\/ul>\n<p>\u63d0\u793a\uff1a<strong>\u793e\u533a\u5916\u94fe\u5373\u4f7f\u662f NoFollow\uff0c\u4e5f\u6709\u201c\u53d1\u73b0\u8def\u5f84\u201d\u548c\u201c\u7528\u6237\u884c\u4e3a\u4fe1\u53f7\u201d\u52a0\u6210<\/strong>\uff0c\u522b\u8f7b\u89c6\u3002<\/p>\n<h3 class=\"wp-block-heading\"><strong>\u5916\u94fe\u4f18\u5316\u6280\u5de7\u4e0e\u6ce8\u610f\u4e8b\u9879<\/strong><\/h3>\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td><strong>\u9879\u76ee<\/strong><\/td>\n<td><strong>\u5efa\u8bae<\/strong><\/td>\n<\/tr>\n<tr>\n<td>\u94fe\u63a5\u951a\u6587\u672c<\/td>\n<td>\u907f\u514d\u5343\u7bc7\u4e00\u5f8b \u201cClick here\u201d \/ \u201c\u5b98\u7f51\u201d\uff0c\u5e94\u81ea\u7136\u878d\u5165\u5173\u952e\u8bcd\u6216\u54c1\u724c\u8bcd\uff0c\u5982\uff1aSEO agency Webzilla<\/td>\n<\/tr>\n<tr>\n<td>\u843d\u5730\u9875\u9009\u62e9<\/td>\n<td>\u5f15\u5bfc\u5230\u76f8\u5173\u670d\u52a1\u9875\u6216\u5730\u533a\u9875\uff08\u5982 \/services\/tiktok-ads \u6216 \/los-angeles\uff09\uff0c\u800c\u4e0d\u662f\u53ea\u7528\u9996\u9875<\/td>\n<\/tr>\n<tr>\n<td>\u9644\u8fd1\u8bed\u4e49<\/td>\n<td>\u94fe\u63a5\u6240\u5728\u6bb5\u843d\u5185\u5bb9\u5e94\u51fa\u73b0\u670d\u52a1\u5173\u952e\u8bcd + \u5730\u533a\u8bcd\uff0c\u589e\u5f3a\u8bed\u4e49\u5bc6\u5ea6<\/td>\n<\/tr>\n<tr>\n<td>\u56fe\u6587\u914d\u5408<\/td>\n<td>\u52a0 Logo\u3001\u95e8\u5e97\u56fe\u6216\u5ba2\u6237\u6848\u4f8b\u622a\u56fe\uff0c\u63d0\u5347\u70b9\u51fb\u7387\u4e0e\u54c1\u724c\u8bb0\u5fc6\u70b9<\/td>\n<\/tr>\n<tr>\n<td>\u4e0d\u8981\u5237\u5783\u573e\u5916\u94fe<\/td>\n<td>\u6c38\u8fdc\u4e0d\u8981\u8d2d\u4e70\u201c\u5305\u6708500\u5916\u94fe\u201d\u8fd9\u7c7b\u670d\u52a1\uff0c\u6781\u6613\u89e6\u53d1\u7b97\u6cd5\u60e9\u7f5a\uff08\u5c24\u5176\u662f PBN \u94fe\uff09<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<h3 class=\"wp-block-heading\"><strong>\u5916\u94fe\u76d1\u63a7\u4e0e\u5efa\u8bbe\u5de5\u5177\u63a8\u8350<\/strong><\/h3>\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td><strong>\u5de5\u5177<\/strong><\/td>\n<td><strong>\u529f\u80fd<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Ahrefs \/ SEMrush<\/td>\n<td>\u76d1\u63a7\u4f60\u7684\u7f51\u7ad9\u5916\u94fe\u589e\u957f\u60c5\u51b5\uff0c\u5206\u6790\u7ade\u4e89\u5bf9\u624b\u7684\u672c\u5730\u5916\u94fe\u7b56\u7565<\/td>\n<\/tr>\n<tr>\n<td>BrightLocal<\/td>\n<td>\u4e13\u6ce8\u672c\u5730 SEO\uff0c\u5305\u542b citation tracker \u4e0e\u5916\u94fe\u5206\u6790<\/td>\n<\/tr>\n<tr>\n<td>Whitespark<\/td>\n<td>Citation Builder\uff08\u4ee3\u5efa\u672c\u5730\u5f15\u7528\u76ee\u5f55\u7ad9\uff09<\/td>\n<\/tr>\n<tr>\n<td>Google Search Console<\/td>\n<td>\u67e5\u770b\u5e26\u6765\u70b9\u51fb\u548c\u5c55\u793a\u7684\u5916\u94fe\u843d\u5730\u9875\u548c\u5173\u952e\u8bcd<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<h3 class=\"wp-block-heading\"><strong>\u5178\u578b\u8bef\u533a\u4e0e\u907f\u96f7<\/strong><\/h3>\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td><strong>\u9519\u8bef\u505a\u6cd5<\/strong><\/td>\n<td><strong>\u98ce\u9669<\/strong><\/td>\n<\/tr>\n<tr>\n<td>\u6240\u6709\u76ee\u5f55\u90fd\u7528\u4e0d\u540c\u7535\u8bdd \/ \u5730\u5740<\/td>\n<td>\u8fdd\u53cd NAP \u4e00\u81f4\u6027\u539f\u5219\uff0c\u524a\u5f31\u4fe1\u4efb\u5ea6<\/td>\n<\/tr>\n<tr>\n<td>\u94fe\u63a5\u5168\u90e8\u8df3\u9996\u9875<\/td>\n<td>\u65e0\u6cd5\u5f3a\u5316\u670d\u52a1\/\u5730\u57df\u9875 SEO\uff0c\u6d41\u91cf\u4e0d\u7cbe\u51c6<\/td>\n<\/tr>\n<tr>\n<td>\u4e70\u4f4e\u8d28\u91cf\u5783\u573e\u5916\u94fe<\/td>\n<td>\u88ab Google \u7b97\u6cd5\u6807\u8bb0\u4e3a\u64cd\u7eb5\u6392\u540d\uff0c\u751a\u81f3\u8fdb\u5165\u6c99\u76d2<\/td>\n<\/tr>\n<tr>\n<td>\u94fe\u63a5\u6570\u91cf\u8ffd\u6c42\u6781\u7aef<\/td>\n<td>\u5916\u94fe\u8d35\u5728\u201c\u76f8\u5173+\u81ea\u7136+\u6743\u5a01\u201d\uff0c\u4e0d\u662f\u8d8a\u591a\u8d8a\u597d<\/td>\n<\/tr>\n<tr>\n<td>\u6240\u6709\u951a\u6587\u672c\u90fd\u5199\u5173\u952e\u8bcd<\/td>\n<td>\u5bb9\u6613\u88ab\u8bc6\u522b\u4e3a\u8fc7\u5ea6\u4f18\u5316\uff0c\u5e94\u6df7\u7528\u54c1\u724c\u8bcd\u3001\u81ea\u7136\u8bed\u8a00\u94fe\u63a5<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<h3 class=\"wp-block-heading\"><strong>\u843d\u5730\u5efa\u8bae\u6e05\u5355<\/strong><\/h3>\n<ul class=\"wp-block-list\">\n<li>\u6574\u7406\u4e00\u5957\u4f01\u4e1a\u6807\u51c6\u5916\u94fe\u7d20\u6750\u5305\uff08\u54c1\u724c\u4ecb\u7ecd + Logo + \u6848\u4f8b\u94fe\u63a5\uff09<\/li>\n<li>\u6bcf\u6708\u5efa\u8bbe 2~5 \u4e2a\u81ea\u7136\u5916\u94fe\uff08\u4f18\u5148\u76ee\u5f55\u7ad9 + \u5ba2\u6237\u5f15\u7528 + PR \u6587\u7ae0\uff09<\/li>\n<li>\u7ef4\u62a4\u6bcf\u4e00\u6761 NAP \u51fa\u73b0\u5904\u7684\u4fe1\u606f\u4e00\u81f4\u6027<\/li>\n<li>\u6bcf\u5b63\u5ea6\u68c0\u67e5\u5916\u94fe\u5065\u5eb7\u5ea6\uff08\u662f\u5426\u5931\u6548\u3001\u662f\u5426\u964d\u6743\uff09<\/li>\n<li>\u9488\u5bf9\u91cd\u70b9\u4e1a\u52a1\u57ce\u5e02\uff0c\u5efa\u7acb\u5bf9\u5e94\u7684\u672c\u5730\u5f15\u7528\u77e9\u9635<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\" id=\"section-11\"><strong>\u7b2c\u516b\u6b65\uff1a\u5d4c\u5165\u5730\u56fe\u5e76\u4f18\u5316\u7f51\u7ad9\u7684\u672c\u5730\u4fe1\u53f7<\/strong><\/h3>\n<p><strong>\u5730\u56fe SEO \u867d\u7136\u4e3b\u8981\u53d1\u751f\u5728 Google Business Profile \u4e0a\uff0c\u4f46\u4f60\u7684\u7f51\u7ad9\u662f\u6574\u4e2a\u4fe1\u53f7\u751f\u6001\u94fe\u4e2d\u4e0d\u53ef\u6216\u7f3a\u7684\u4e00\u73af\u3002<\/strong><\/p>\n<p>Google \u5e76\u4e0d\u4f1a\u5355\u72ec\u8bc4\u4f30\u4f60\u7684\u5546\u5bb6\u8d44\u6599\uff0c\u800c\u662f\u4f1a<strong>\u5c06\u4f60\u7684\u7f51\u7ad9\u3001\u8bc4\u8bba\u3001\u793e\u4ea4\u5a92\u4f53\u3001\u7b2c\u4e09\u65b9\u5f15\u7528\u3001\u7ed3\u6784\u5316\u6570\u636e<\/strong>\u7b49\u5404\u7c7b\u4fe1\u53f7\u7ec4\u5408\u5728\u4e00\u8d77\uff0c\u5224\u65ad\u4f60\u662f\u5426\u201c\u771f\u5b9e\u201d\u201c\u6743\u5a01\u201d\u201c\u503c\u5f97\u63a8\u8350\u201d\u3002<\/p>\n<p>\u56e0\u6b64\uff0c\u4f18\u5316\u4f60\u7f51\u7ad9\u7684\u201c\u672c\u5730 SEO \u4fe1\u53f7\u201d\uff0c\u4e0d\u4ec5\u6709\u52a9\u4e8e\u63d0\u5347\u6574\u4f53\u5730\u56fe\u6392\u540d\uff0c\u4e5f\u80fd\u5e26\u6765\u66f4\u9ad8\u8d28\u91cf\u7684\u54c1\u724c\u641c\u7d22\u3001\u8df3\u8f6c\u8f6c\u5316\u4e0e\u5ba2\u6237\u4fe1\u4efb\u3002<\/p>\n<h3 class=\"wp-block-heading\"><strong>\u4e3a\u4ec0\u4e48\u7f51\u7ad9\u662f\u5730\u56fe SEO \u7684\u8f85\u52a9\u5f15\u64ce\uff1f<\/strong><\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>\u4fe1\u53f7\u4e00\u81f4\u6027\uff1a<\/strong><\/li>\n<\/ul>\n<p>\u7f51\u7ad9\u4e0a\u7684\u540d\u79f0\u3001\u5730\u5740\u3001\u7535\u8bdd\uff08NAP\uff09\u5fc5\u987b\u4e0e\u4f60\u7684 Google \u5546\u5bb6\u8d44\u6599\u4e00\u81f4\uff0c\u6784\u6210\u201c\u53ef\u4fe1\u4efb\u7684\u5b9e\u4f53\u8d44\u6599\u94fe\u201d\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>\u5173\u952e\u8bcd\u5f3a\u5316\uff1a<\/strong><\/li>\n<\/ul>\n<p>\u7f51\u7ad9\u7684\u9875\u9762\u6807\u9898\u3001\u5185\u5bb9\u548c URL \u53ef\u4ee5\u5f3a\u5316\u7279\u5b9a\u5730\u57df\u5173\u952e\u8bcd\uff0c\u5e2e\u52a9\u4f60\u5728\u5730\u56fe\u4e2d\u83b7\u5f97\u66f4\u7cbe\u51c6\u7684\u6392\u540d\u673a\u4f1a\u3002<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>\u5185\u5bb9\u8865\u5145\u80fd\u529b\uff1a<\/strong><\/li>\n<\/ul>\n<p>Google 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\u5730\u56fe\uff08Embed\uff09<\/strong><\/h4>\n<p>\u5c06\u4f60\u7684\u5546\u5bb6\u5730\u5740\u4ee5 Google \u5730\u56fe\u5f62\u5f0f\u5d4c\u5165\u5230\u4ee5\u4e0b\u9875\u9762\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>\u8054\u7cfb\u6211\u4eec\uff08Contact\uff09<\/strong><\/li>\n<li><strong>\u9996\u9875\u5e95\u90e8\/Footer<\/strong><\/li>\n<li><strong>\u5355\u72ec\u7684 Location \u9875\u9762\uff08\u5982\u679c\u6709\u591a\u5730\u95e8\u5e97\uff09<\/strong><\/li>\n<\/ul>\n<p>\u64cd\u4f5c\u65b9\u5f0f\uff1a<\/p>\n<ol class=\"wp-block-list\">\n<li>\u6253\u5f00\u4f60\u7684 Google \u5546\u5bb6\u9875\u9762 \u2192 \u70b9\u51fb\u201c\u5206\u4eab\u201d \u2192 \u9009\u62e9\u201c\u5d4c\u5165\u5730\u56fe\u201d<\/li>\n<li>\u590d\u5236 HTML iframe \u4ee3\u7801\uff0c\u7c98\u8d34\u5230\u4f60\u7684\u7f51\u7ad9\u4e2d<\/li>\n<li>\u5efa\u8bae\u5bbd\u5ea6 100%\uff0c\u9ad8\u5ea6 300~400px\uff0c\u4fdd\u6301\u54cd\u5e94\u5f0f<\/li>\n<\/ol>\n<p>\u9644\u8fd1\u8fd8\u53ef\u6dfb\u52a0\u201c\u70b9\u51fb\u5bfc\u822a\u201d\u6309\u94ae\uff0c\u589e\u5f3a\u79fb\u52a8\u7aef\u7528\u6237\u4f53\u9a8c\u3002<\/p>\n<h4 class=\"wp-block-heading\"><strong>2. \u6dfb\u52a0\u70b9\u51fb\u5373\u62e8\u6253\u6309\u94ae\uff08mobile-friendly CTA\uff09<\/strong><\/h4>\n<p>\u79fb\u52a8\u7aef\u7528\u6237\u5360\u636e\u5730\u56fe\u641c\u7d22\u7684\u5927\u90e8\u5206\u6d41\u91cf\u3002\u4f60\u7684\u7f51\u7ad9\u5e94\u5f53\u5177\u5907\u4ee5\u4e0b\u529f\u80fd\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>\u7535\u8bdd\u6309\u94ae\u4e00\u952e\u62e8\u6253\uff08tel:+123456789\uff09<\/li>\n<li>WhatsApp\u3001Messenger\u3001\u5fae\u4fe1\u7b49\u5feb\u6377\u8054\u7cfb\u5165\u53e3<\/li>\n<li>\u5730\u5740\u652f\u6301\u70b9\u51fb\u540e\u81ea\u52a8\u8df3\u8f6c\u81f3\u5730\u56fe App \u5bfc\u822a<\/li>\n<li>\u8868\u5355\u7cbe\u7b80\uff0c\u9002\u5408\u5c0f\u5c4f\u64cd\u4f5c<\/li>\n<\/ul>\n<p>\u7279\u522b\u9002\u5408\u670d\u52a1\u884c\u4e1a\u3001\u9884\u7ea6\u5236\u884c\u4e1a\uff0c\u5982\u8bca\u6240\u3001\u7f8e\u5bb9\u9662\u3001\u7ef4\u4fee\u670d\u52a1\u7b49\u3002<\/p>\n<h4 class=\"wp-block-heading\"><strong>3. \u5f3a\u5316\u9875\u9762\u5173\u952e\u8bcd\u4e0e\u7ed3\u6784\u4fe1\u53f7<\/strong><\/h4>\n<p>\u867d\u7136\u5730\u56fe\u6392\u540d\u4e0d\u662f\u76f4\u63a5\u9760\u7f51\u7ad9 SEO \u51b3\u5b9a\uff0c\u4f46\u7f51\u7ad9\u7684\u5173\u952e\u8bcd\u5e03\u5c40\u4f9d\u7136\u662f\u201c\u5730\u56fe\u6392\u540d\u7684\u95f4\u63a5\u52a8\u529b\u201d\u3002<\/p>\n<p>\u5efa\u8bae\u5728\u4ee5\u4e0b\u4f4d\u7f6e\u5e03\u5c40\u672c\u5730\u5173\u952e\u8bcd\uff1a<\/p>\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td><strong>\u533a\u57df<\/strong><\/td>\n<td><strong>\u793a\u4f8b\u5185\u5bb9<\/strong><\/td>\n<\/tr>\n<tr>\n<td>\u7f51\u9875\u6807\u9898\uff08Title\uff09<\/td>\n<td>\u201c\u6089\u5c3c\u7f51\u9875\u8bbe\u8ba1\u516c\u53f8\uff5cWebzilla\u201d<\/td>\n<\/tr>\n<tr>\n<td>H1 \u6807\u7b7e<\/td>\n<td>\u201c\u6211\u4eec\u4e3a\u5965\u514b\u5170\u4f01\u4e1a\u63d0\u4f9b\u4e13\u4e1a\u7684\u6570\u5b57\u5e7f\u544a\u670d\u52a1\u201d<\/td>\n<\/tr>\n<tr>\n<td>Meta \u63cf\u8ff0<\/td>\n<td>\u201cWebzilla \u662f\u4e00\u5bb6\u4f4d\u4e8e\u58a8\u5c14\u672c\u7684\u5168\u6808\u8425\u9500\u516c\u53f8\uff0c\u4e13\u6ce8\u4e8e Google \u5e7f\u544a\u4e0e\u54c1\u724c\u5185\u5bb9\u521b\u610f\u3002\u201d<\/td>\n<\/tr>\n<tr>\n<td>\u56fe\u7247 Alt \u6587\u672c<\/td>\n<td>\u201c\u4f4d\u4e8e\u6d1b\u6749\u77f6\u7684\u56e2\u961f\u529e\u516c\u5ba4\u201d<\/td>\n<\/tr>\n<tr>\n<td>\u7f51\u7ad9 URL<\/td>\n<td>\/locations\/brisbane-digital-marketing<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<p>\u4f7f\u7528 Google Search Console \u67e5\u770b\u54ea\u4e9b\u5305\u542b\u57ce\u5e02\u540d\u7684\u5173\u952e\u8bcd\u5df2\u5e26\u6765\u5370\u8c61\uff0c\u5e76\u636e\u6b64\u53cd\u5411\u4f18\u5316\u9875\u9762\u6807\u9898\u548c\u5185\u5bb9\u3002<\/p>\n<h4 class=\"wp-block-heading\"><strong>4. \u521b\u5efa\u5730\u533a\u670d\u52a1\u9875\u9762\uff08Location Landing Pages\uff09<\/strong><\/h4>\n<p>\u5bf9\u4e8e\u670d\u52a1\u8986\u76d6\u591a\u4e2a\u57ce\u5e02\/\u56fd\u5bb6\/\u5730\u533a\u7684\u4f01\u4e1a\uff0c<strong>\u5730\u533a\u670d\u52a1\u9875\u662f\u5730\u56fe SEO \u7684\u201c\u5f3a\u8f85\u52a9\u9875\u201d<\/strong>\u3002<\/p>\n<p>\u529f\u80fd\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>\u6bcf\u4e2a\u57ce\u5e02\u5173\u952e\u8bcd\u90fd\u80fd\u5728\u672c\u5730\u641c\u7d22\u4e2d\u72ec\u7acb\u83b7\u5f97\u66dd\u5149<\/li>\n<li>\u9875\u9762\u5185\u5bb9\u53ef\u4ee5\u7ed3\u5408\u8be5\u57ce\u5e02\u7279\u70b9\u548c\u672c\u5730\u6848\u4f8b\uff0c\u589e\u5f3a\u76f8\u5173\u6027<\/li>\n<li>\u53ef\u4ee5\u5c06\u8fd9\u4e9b\u9875\u9762\u94fe\u63a5\u5230\u5546\u5bb6\u5361\u7247\u4e2d\uff0c\u63d0\u9ad8\u70b9\u51fb\u8f6c\u5316\u7387<\/li>\n<\/ul>\n<p>\u7ed3\u6784\u5efa\u8bae\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>\u9875\u9762\u6807\u9898\uff1a\u6d1b\u6749\u77f6\u793e\u4ea4\u5a92\u4f53\u5e7f\u544a\u6295\u653e<\/li>\n<li>\u6838\u5fc3\u5185\u5bb9\uff1a\u9488\u5bf9\u8be5\u57ce\u5e02\u7684\u884c\u4e1a\u80cc\u666f\u3001\u5ba2\u6237\u75db\u70b9\u3001\u89e3\u51b3\u65b9\u6848<\/li>\n<li>\u5ba2\u6237\u6848\u4f8b\/\u8bc4\u4ef7\u622a\u56fe\uff08\u6765\u81ea\u8be5\u5730\u533a\uff09<\/li>\n<li>CTA\uff1a\u9884\u7ea6\u672c\u5730\u987e\u95ee\/\u7533\u8bf7\u62a5\u4ef7<\/li>\n<li>Google \u5730\u56fe\u5d4c\u5165 + \u5730\u5740<\/li>\n<\/ul>\n<p>\u591a\u8bed\u8a00\u4e1a\u52a1\u53ef\u8bbe\u7f6e\u53cc\u8bed\u7248\u672c\uff08\u5982\u4e2d\u6587 + \u82f1\u6587\uff09\uff0c\u5206\u522b\u5e94\u5bf9\u4e0d\u540c\u641c\u7d22\u4eba\u7fa4\u3002<\/p>\n<h3 class=\"wp-block-heading\"><strong>\u5e38\u89c1\u9519\u8bef\u4e0e\u907f\u96f7\u533a<\/strong><\/h3>\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td><strong>\u9519\u8bef\u505a\u6cd5<\/strong><\/td>\n<td><strong>\u5f71\u54cd<\/strong><\/td>\n<\/tr>\n<tr>\n<td>\u5730\u56fe\u5730\u5740\u548c GBP \u5730\u5740\u4e0d\u4e00\u81f4<\/td>\n<td>\u4fe1\u53f7\u51b2\u7a81\uff0c\u964d\u4f4e\u4fe1\u4efb\u5ea6<\/td>\n<\/tr>\n<tr>\n<td>\u7f51\u7ad9\u6ca1\u6709\u7535\u8bdd\u6309\u94ae\u6216\u65e0\u6cd5\u5728\u79fb\u52a8\u7aef\u64cd\u4f5c<\/td>\n<td>\u6d41\u5931\u5927\u91cf\u5730\u56fe\u6765\u7684\u6f5c\u5728\u5ba2\u6237<\/td>\n<\/tr>\n<tr>\n<td>\u5168\u7ad9\u53ea\u6709\u4e00\u4e2a\u901a\u7528\u9875\u9762<\/td>\n<td>\u65e0\u6cd5\u5b9e\u73b0\u5730\u57df\u5173\u952e\u8bcd\u8986\u76d6\uff0c\u641c\u7d22\u6392\u540d\u96be\u63d0\u5347<\/td>\n<\/tr>\n<tr>\n<td>\u7f51\u7ad9\u5185\u5bb9\u548c\u5546\u5bb6\u63cf\u8ff0\u98ce\u683c\u5dee\u8ddd\u592a\u5927<\/td>\n<td>Google \u65e0\u6cd5\u5224\u65ad\u4f60\u662f\u201c\u540c\u4e00\u4e2a\u5b9e\u4f53\u201d\uff0c\u5f71\u54cd\u5361\u7247\u6392\u540d<\/td>\n<\/tr>\n<tr>\n<td>\u5730\u56fe iframe \u52a0\u8f7d\u901f\u5ea6\u6162\u6216\u4e0d\u663e\u793a<\/td>\n<td>\u5f71\u54cd\u7528\u6237\u4f53\u9a8c + SEO \u6280\u672f\u5206<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<h4 class=\"wp-block-heading\"><strong>\u9ad8\u9636\u73a9\u6cd5<\/strong><\/h4>\n<ul class=\"wp-block-list\">\n<li>\u4f7f\u7528 Google Tag Manager \u4e3a\u5730\u56fe iframe \u6dfb\u52a0\u70b9\u51fb\u4e8b\u4ef6\u8ffd\u8e2a<\/li>\n<li>\u5bf9\u6bcf\u4e2a Location Page \u6dfb\u52a0\u7ed3\u6784\u5316\u6570\u636e\uff08LocalBusiness + GeoCoordinates\uff09<\/li>\n<li>\u5c06 Google Review \u5d4c\u5165\u7f51\u7ad9\u9996\u9875\u6216\u670d\u52a1\u9875\uff0c\u589e\u5f3a\u4fe1\u4efb\u611f<\/li>\n<li>\u4e3a\u6bcf\u4e2a\u5730\u533a\u9875\u914d\u7f6e\u72ec\u7acb Meta \u6807\u9898\u548c\u63cf\u8ff0\uff0c\u907f\u514d\u91cd\u590d\u5185\u5bb9\u60e9\u7f5a<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading\" id=\"section-10\"><strong>\u7b2c\u4e5d\u6b65\uff1a\u76d1\u6d4b\u6570\u636e\u5e76\u6301\u7eed\u4f18\u5316<\/strong><\/h2>\n<p><strong>\u6570\u636e\u624d\u662f\u4f60\u5730\u56fe SEO \u4f18\u5316\u7684\u6307\u5357\u9488\u3002<\/strong><\/p>\n<p>\u5730\u56fe SEO \u4e0d\u662f\u201c\u4e0a\u7ebf\u5c31\u5b8c\u4e8b\u201d\uff0c\u800c\u662f\u4e00\u9879\u6301\u7eed\u7684\u8fd0\u8425\u5de5\u4f5c\u3002\u4f60\u9700\u8981\u50cf\u8fd0\u8425\u5e7f\u544a\u8d26\u6237\u4e00\u6837\uff0c<strong>\u5b9a\u671f\u67e5\u770b\u54ea\u4e9b\u5173\u952e\u8bcd\u5e26\u6765\u4e86\u6700\u591a\u66dd\u5149\uff0c\u7528\u6237\u5728\u54ea\u91cc\u70b9\u4e86\u4f60\u7684\u5361\u7247\uff0c\u54ea\u4e9b\u670d\u52a1\u4fe1\u606f\u6700\u53d7\u6b22\u8fce<\/strong>\uff0c\u7136\u540e\u6839\u636e\u8fd9\u4e9b\u6570\u636e\u4e0d\u65ad\u4f18\u5316\u5173\u952e\u8bcd\u5e03\u5c40\u3001\u5185\u5bb9\u7b56\u7565\u4e0e\u5ba2\u6237\u5f15\u5bfc\u8def\u5f84\u3002<\/p>\n<p><strong>\u4e0a\u7ebf\u662f\u5f00\u59cb\uff0c\u76d1\u6d4b\u624d\u662f\u6210\u957f\u7684\u6838\u5fc3\u9a71\u52a8\u529b\u3002<\/strong><\/p>\n<h3 class=\"wp-block-heading\"><strong>\u4f60\u9700\u8981\u91cd\u70b9\u8ffd\u8e2a\u54ea\u4e9b\u7ef4\u5ea6\uff1f<\/strong><\/h3>\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td><strong>\u7ef4\u5ea6<\/strong><\/td>\n<td><strong>\u542b\u4e49<\/strong><\/td>\n<td><strong>\u4ef7\u503c<\/strong><\/td>\n<\/tr>\n<tr>\n<td>\u641c\u7d22\u5c55\u793a\u91cf\uff08Impressions\uff09<\/td>\n<td>\u4f60\u7684\u5546\u5bb6\u5728\u5730\u56fe\u6216\u641c\u7d22\u7ed3\u679c\u4e2d\u88ab\u5c55\u793a\u4e86\u591a\u5c11\u6b21<\/td>\n<td>\u4ee3\u8868\u4f60\u662f\u5426\u51fa\u73b0\u5728\u4e86\u6b63\u786e\u7684\u5173\u952e\u8bcd\u4e0b<\/td>\n<\/tr>\n<tr>\n<td>\u70b9\u51fb\u884c\u4e3a\uff08Actions\uff09<\/td>\n<td>\u7528\u6237\u662f\u5426\u70b9\u51fb\u4e86\u7535\u8bdd\u3001\u7f51\u5740\u3001\u5bfc\u822a\u7b49\u6309\u94ae<\/td>\n<td>\u4ee3\u8868\u4f60\u662f\u5426\u5438\u5f15\u7528\u6237\u91c7\u53d6\u4e0b\u4e00\u6b65\u884c\u52a8<\/td>\n<\/tr>\n<tr>\n<td>\u5173\u952e\u8bcd\u67e5\u8be2\u8bcd\uff08Search Queries\uff09<\/td>\n<td>\u7528\u6237\u662f\u901a\u8fc7\u54ea\u4e9b\u5173\u952e\u8bcd\u627e\u5230\u4f60\u7684<\/td>\n<td>\u80fd\u53cd\u63a8\u4f60\u662f\u5426\u6293\u4f4f\u4e86\u5bf9\u7684\u9700\u6c42\u548c\u8bed\u4e49<\/td>\n<\/tr>\n<tr>\n<td>\u670d\u52a1\u9879\u76ee\u70b9\u51fb\u70ed\u5ea6<\/td>\n<td>\u54ea\u4e9b\u670d\u52a1\u9879\u70b9\u51fb\u7387\u66f4\u9ad8<\/td>\n<td>\u5e2e\u4f60\u5224\u65ad\u70ed\u95e8\u670d\u52a1\u548c\u7528\u6237\u5174\u8da3\u7126\u70b9<\/td>\n<\/tr>\n<tr>\n<td>\u5730\u56fe vs \u641c\u7d22\u7684\u6d41\u91cf\u5360\u6bd4<\/td>\n<td>\u7528\u6237\u662f\u901a\u8fc7\u5730\u56fe\u641c\u7d22\uff0c\u8fd8\u662f\u666e\u901a\u641c\u7d22<\/td>\n<td>\u6709\u52a9\u4e8e\u51b3\u5b9a\u662f\u5426\u5f3a\u5316\u5730\u7406\u5b9a\u4f4d\u8bcd\u7b56\u7565<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<h3 class=\"wp-block-heading\"><strong>\u5de5\u5177\u63a8\u8350\u4e0e\u7528\u6cd5\u8be6\u89e3<\/strong><\/h3>\n<h4 class=\"wp-block-heading\"><strong>Google Business Profile Insights\uff08\u5185\u7f6e\u6d1e\u5bdf\uff09<\/strong><\/h4>\n<p>\u5730\u5740\uff1abusiness.google.com<\/p>\n<p>\u63d0\u4f9b\u4ee5\u4e0b\u5173\u952e\u6570\u636e\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>\u5c55\u793a\u65b9\u5f0f\uff1a\u5728 Google \u641c\u7d22\u4e2d\u51fa\u73b0\uff1f\u8fd8\u662f\u5728 Google \u5730\u56fe\u4e2d\u51fa\u73b0\uff1f<\/li>\n<li>\u7528\u6237\u884c\u4e3a\uff1a\u70b9\u51fb\u4e86\u7535\u8bdd\uff1f\u8bbf\u95ee\u4e86\u4f60\u7684\u7f51\u7ad9\uff1f\u8fd8\u662f\u8bf7\u6c42\u4e86\u8def\u7ebf\uff1f<\/li>\n<li>\u5ba2\u6237\u884c\u52a8\u5206\u5e03\uff1a\u6309\u65e5\u671f\/\u8bbe\u5907\/\u5730\u533a\u67e5\u770b\u5ba2\u6237\u884c\u4e3a\u8d8b\u52bf<\/li>\n<li>\u67e5\u8be2\u8bcd\uff08Search Terms\uff09\uff1a<strong>\u771f\u5b9e\u7528\u6237\u641c\u7d22\u4e86\u4ec0\u4e48\u8bcd\uff0c\u624d\u89e6\u53d1\u4f60\u7684\u5546\u5bb6\u5361\u7247\u51fa\u73b0\uff1f<\/strong><\/li>\n<\/ul>\n<p>\u4f18\u5316\u601d\u8def\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>\u5982\u679c\u53d1\u73b0\u201cTikTok \u8425\u9500\u516c\u53f8\u201d\u66dd\u5149\u9ad8\u4f46\u70b9\u51fb\u4f4e \u2192 \u68c0\u67e5\u5185\u5bb9\u662f\u5426\u5339\u914d\u5173\u952e\u8bcd\u610f\u56fe<\/li>\n<li>\u67d0\u4e2a\u533a\u57df\u7528\u6237\u9891\u7e41\u5bfc\u822a \u2192 \u662f\u5426\u589e\u52a0\u8fd9\u4e2a\u533a\u57df\u7684\u4e1a\u52a1\u8986\u76d6\u63cf\u8ff0\uff1f<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\"><strong>Google Analytics + Search Console\uff08\u7f51\u7ad9\u6570\u636e\u5206\u6790\uff09<\/strong><\/h3>\n<p>\u5982\u679c\u4f60\u7684\u7f51\u7ad9\u94fe\u63a5\u5230\u4e86 Google \u5546\u5bb6\u8d44\u6599\uff0c\u5fc5\u987b\u7528 GA \u548c GSC \u6765\u8ffd\u8e2a\u70b9\u51fb\u4e4b\u540e\u7684\u884c\u4e3a\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>\u770b\u54ea\u4e9b\u7528\u6237\u662f\u4ece Maps \u9875\u9762\u8df3\u8f6c\u6765\u7684<\/li>\n<li>\u5206\u6790\u8fd9\u4e9b\u7528\u6237\u505c\u7559\u65f6\u95f4\u3001\u8df3\u51fa\u7387\u3001\u8f6c\u5316\u8def\u5f84<\/li>\n<li>\u68c0\u67e5\u5730\u56fe\u8df3\u8f6c\u843d\u5730\u9875\u7684\u52a0\u8f7d\u901f\u5ea6\u3001\u5185\u5bb9\u5339\u914d\u5ea6<\/li>\n<li>\u5728 Search Console \u4e2d\u67e5\u770b\u672c\u5730\u5173\u952e\u8bcd\u7684\u70b9\u51fb\u548c\u6392\u540d\uff08\u4f8b\u5982\u5305\u542b\u57ce\u5e02\u540d\u7684\u641c\u7d22\u8bcd\uff09<\/li>\n<\/ul>\n<p>\u4f18\u5316\u601d\u8def\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>\u5982\u679c\u5730\u56fe\u8df3\u8f6c\u7528\u6237\u843d\u5730\u9875\u8df3\u51fa\u7387\u9ad8 \u2192 \u8003\u8651\u5236\u4f5c\u4e13\u5c5e\u672c\u5730\u670d\u52a1\u9875<\/li>\n<li>\u5982\u679c\u641c\u7d22\u63a7\u5236\u53f0\u663e\u793a\u67d0\u5173\u952e\u8bcd\u6709 impression \u4f46\u70b9\u51fb\u7387\u4f4e \u2192 \u4f18\u5316\u5730\u56fe\u5c55\u793a\u6807\u9898\/\u63cf\u8ff0\u6216\u8bc4\u8bba\u5f15\u5bfc<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\"><strong>BrightLocal \/ Whitespark \/ Local Falcon\uff08\u5730\u56fe\u6392\u540d\u8ffd\u8e2a\uff09<\/strong><\/h3>\n<p>\u8fd9\u4e9b\u662f\u4e13\u4e3a\u672c\u5730 SEO \u8bbe\u8ba1\u7684\u9ad8\u7ea7\u5de5\u5177\uff0c\u53ef\u89c6\u5316\u8ffd\u8e2a\u5730\u56fe\u5173\u952e\u8bcd\u6392\u540d\u4f4d\u7f6e\u7684\u53d8\u5316\u3002<\/p>\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td><strong>\u5de5\u5177<\/strong><\/td>\n<td><strong>\u529f\u80fd\u4eae\u70b9<\/strong><\/td>\n<\/tr>\n<tr>\n<td><strong>BrightLocal<\/strong><\/td>\n<td>\u672c\u5730\u5173\u952e\u8bcd\u6392\u540d\u5730\u56fe\u70ed\u529b\u56fe\u3001\u8bc4\u4ef7\u8ddf\u8e2a\u3001Citation \u76d1\u63a7<\/td>\n<\/tr>\n<tr>\n<td><strong>Whitespark<\/strong><\/td>\n<td>Citation Builder\uff08\u672c\u5730\u5f15\u7528\u642d\u5efa\uff09\u3001Local Rank Tracker<\/td>\n<\/tr>\n<tr>\n<td><strong>Local Falcon<\/strong><\/td>\n<td>\u53ef\u89c6\u5316\u5730\u56fe\u7f51\u683c\u6392\u540d\u8ffd\u8e2a\uff0c\u67e5\u770b\u4e0d\u540c\u5730\u7406\u70b9\u7684\u6392\u540d\u60c5\u51b5\uff08\u8d85\u9002\u5408\u591a\u95e8\u5e97\uff09<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<p>\u4f18\u5316\u601d\u8def\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>\u53d1\u73b0\u5728\u67d0\u533a\u57df\u6392\u540d\u8f83\u5f31 \u2192 \u9488\u5bf9\u8be5\u533a\u57df\u521b\u5efa\u672c\u5730\u843d\u5730\u9875\u6216\u83b7\u53d6\u5f53\u5730\u5f15\u7528\u94fe\u63a5<\/li>\n<li>\u67d0\u5173\u952e\u8bcd\u6392\u540d\u6ce2\u52a8\u5927 \u2192 \u68c0\u67e5\u662f\u5426\u6709\u7ade\u4e89\u5bf9\u624b\u589e\u52a0\u4e86\u5185\u5bb9\u6216\u8bc4\u8bba\u91cf<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\"><strong>\u6570\u636e\u9a71\u52a8\u4e0b\u7684\u4f18\u5316\u52a8\u4f5c\u5efa\u8bae<\/strong><\/h3>\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td><strong>\u6570\u636e\u4fe1\u53f7<\/strong><\/td>\n<td><strong>\u63a8\u8350\u4f18\u5316\u52a8\u4f5c<\/strong><\/td>\n<\/tr>\n<tr>\n<td>\u67e5\u8be2\u8bcd\u4e2d\u51fa\u73b0\u65b0\u5173\u952e\u8bcd<\/td>\n<td>\u5728\u4e1a\u52a1\u63cf\u8ff0\u6216\u95ee\u7b54\u533a\u4e2d\u52a0\u5165\u76f8\u5173\u63cf\u8ff0<\/td>\n<\/tr>\n<tr>\n<td>\u7535\u8bdd\u70b9\u51fb\u91cf\u9ad8\u4f46\u7f51\u7ad9\u8bbf\u95ee\u4f4e<\/td>\n<td>\u4f18\u5316\u201c\u8054\u7cfb\u6211\u4eec\u201d\u6309\u94ae\u4f4d\u7f6e\uff0c\u5f15\u5bfc\u66f4\u591a\u9875\u9762\u8f6c\u5316<\/td>\n<\/tr>\n<tr>\n<td>\u8425\u4e1a\u65f6\u95f4\u5185\u5bfc\u822a\u8bf7\u6c42\u91cf\u9ad8<\/td>\n<td>\u589e\u52a0\u5373\u65f6\u5ba2\u670d\u529f\u80fd\u6216\u8282\u5047\u65e5\u660e\u786e\u901a\u77e5<\/td>\n<\/tr>\n<tr>\n<td>\u67d0\u670d\u52a1\u70b9\u51fb\u7387\u8fdc\u9ad8\u4e8e\u5176\u4ed6<\/td>\n<td>\u5c06\u5176\u8bbe\u7f6e\u4e3a\u7279\u8272\u670d\u52a1\uff0c\u7a81\u51fa\u5c55\u793a<\/td>\n<\/tr>\n<tr>\n<td>\u7528\u6237\u591a\u6765\u81ea\u67d0\u57ce\u5e02<\/td>\n<td>\u6dfb\u52a0\u8be5\u57ce\u5e02\u4f5c\u4e3a\u5173\u952e\u8bcd\u5e03\u5c40\u91cd\u70b9\uff0c\u5982\uff1a\u201c\u6211\u4eec\u5728\u66fc\u8c37\u63d0\u4f9b&#8230;\u201d<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<h3 class=\"wp-block-heading\"><strong>\u6570\u636e\u4f18\u5316\u5468\u671f\u5efa\u8bae<\/strong><\/h3>\n<ul class=\"wp-block-list\">\n<li>\u6bcf\u5468\u67e5\u770b GBP Insights \u53d8\u5316\u8d8b\u52bf<\/li>\n<li>\u6bcf\u6708\u4e00\u6b21\u6574\u5408\u62a5\u544a + \u8c03\u6574\u5173\u952e\u8bcd\u5e03\u5c40<\/li>\n<li>\u6bcf\u5b63\u5ea6\u8fdb\u884c\u8bc4\u8bba\u5185\u5bb9\u5206\u6790\u4e0e\u4e1a\u52a1\u9875\u9762\u4f18\u5316<\/li>\n<li>\u91cd\u5927\u8282\u5047\u65e5\u524d\u63d0\u524d\u89c2\u5bdf\u7528\u6237\u884c\u4e3a\u8d8b\u52bf\u5e76\u53d1\u52a8\u6001\u8c03\u6574<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\"><strong>\u9644\u52a0\u63a8\u8350\uff1a\u6784\u5efa\u672c\u5730 SEO \u4f18\u5316\u6570\u636e\u770b\u677f<\/strong><\/h3>\n<p>\u5982\u679c\u4f60\u62e5\u6709\u4e00\u5b9a\u6280\u672f\u80fd\u529b\u6216\u4f7f\u7528 Notion \/ Looker Studio \/ Excel\uff0c\u53ef\u4ee5\u81ea\u5b9a\u4e49\u4e00\u4e2a\u770b\u677f\u6a21\u677f\uff0c\u5b9a\u671f\u6c47\u603b\uff1a<\/p>\n<ul class=\"wp-block-list\">\n<li>\u5730\u56fe\u66dd\u5149\u53d8\u5316<\/li>\n<li>\u70b9\u51fb\u884c\u4e3a\u8d8b\u52bf<\/li>\n<li>\u5173\u952e\u8bcd\u89e6\u53d1\u6570\u636e<\/li>\n<li>\u8bc4\u8bba\u589e\u957f\u4e0e\u661f\u7ea7\u53d8\u5316<\/li>\n<li>\u5404\u7c7b\u670d\u52a1\u9875\u9762\u70ed\u5ea6<\/li>\n<\/ul>\n<p>\u8fd9\u6837\u4f60\u5c31\u80fd\u5efa\u7acb\u5b8c\u6574\u7684\u201c\u672c\u5730\u641c\u7d22\u53ef\u89c6\u5316\u8fd0\u8425\u4f53\u7cfb\u201d\u3002<\/p>\n<h3 class=\"wp-block-heading\"><strong>\u603b\u7ed3\uff1a\u5730\u56fe SEO = \u672c\u5730\u66dd\u5149 + \u8f6c\u5316\u7387 + \u54c1\u724c\u4fe1\u4efb\u611f<\/strong><\/h3>\n<p>\u5728\u8fd9\u4e2a\u201c\u641c\u7d22\u5373\u884c\u4e3a\u201d\u7684\u65f6\u4ee3\uff0c<strong>Google \u5730\u56fe SEO 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